After a 12-year hiatus, Streaming Media is bringing back the Streaming Media All-Stars for 2025 to pay tribute to a select group of key technology innovators who are driving and disrupting the streaming industry.
31 Mar 2025
Conversation about monetization is so nuanced that after a decade of writing on this topic, I am still looking for meaning where there may be little to find. Essentially, what I've come to understand is that advertising is like the stock market: Certain aspects of advertising deals are not transparent now and may never become fully transparent. What is clear, according to research from Statista, is that 64% of revenue growth in the U.S. in OTT is coming from advertising.
28 Mar 2025
Old Hollywood got Wall Street's memo: "Do whatever it takes to do what Netflix is doing." And finally, the studios have begun making money from streaming. With the exception of NBCUniversal, the biggest legacy media companies all reported a profit from their direct-to-consumer (DTC) businesses in Q3 2024. They got there by variously writing down or shedding cable assets, slashing jobs, hiking prices, policing password-sharing, improving bundled offerings, and putting the full focus of their business strategy into online.
28 Mar 2025
Although software transcoding is acceptable for transcoding most VOD streams and even low-volume live programming, most high-volume live applications need hardware for efficient transcoding, both to save you money and to save the planet. This buyers' guide will cover: What hardware transcoders are, what you need to bring to the table to identify the best hardware transcoder, factors to consider when choosing one, choosing a hardware transcoder for cloud workflows, and choosing a hardware transcoder for on-prem workflows.
28 Mar 2025
Bitcentral, a trailblazer in media software solutions, presents ViewNexa®, a game-changing streaming platform designed to meet the evolving demands of the digital video era. Bitcentral's commitment to innovation is exemplified in ViewNexa, a solution that redefines how broadcasters, content creators, and publishers connect with their audiences.
15 Oct 2024
Streaming organizations must be able to accurately measure and swiftly assess the impact of workflow changes to validate their effectiveness. Therefore, they must have access to the right metrics that can reliably predict viewer perceptions of quality for achieving bitrate savings without compromising the viewing experience.
30 Sep 2024
In this fireside chat at Streaming Media Connect 2024, Media Universe Cartographer Evan Shapiro, spoke with IMAX SVP and GM Vikram Arumilli about IMAX's transition from a traditionally consumer-facing brand known for high-end cinematic experiences to a brand that also focuses on in-home and on-device entertainment.
27 Aug 2024
In recent years, the High Efficiency Streaming Protocol, commonly known as HESP, has significantly enhanced the cost-effectiveness and performance of large-scale ultra-low latency streaming.
07 Jun 2023
As YouTube makes short-form viewing increasingly commonplace, measurable, and monetized on CTV, and other channels inevitably rush to adopt and repeat the formula, time will tell when "YouTube is the new television" gives way to "Television is the new YouTube."
21 Mar 2025
For all its promise, and despite officially going into effect in mid-January, the Fededral Trade Commission's Click to Cancel rule for streamlining streaming and other cancellations remains largely in limbo, due in part to its all-deliberate-speed effective compliance date of May 14 and also because of legal and political challenges from the Chamber of Commerce and others.
03 Feb 2025
Recent news, like the shuttering of Edgio, signals to many the imminent death of traditional content delivery networks (CDNs). But does it really?
24 Jan 2025
As I celebrate my one-year anniversary of relocating to my hometown of St. Louis to care for my 84-year-old mother, I'm looking at 2025 as a year of improved UI and UX for seniors, particularly those with memory issues.
21 Jan 2025