OTT TV

Over-the-top (OTT) has changed how people watch television, and in some regions is on track to overtake broadcast, cable, and satellite. Look below for the latest news in OTT technology and programming, as well as insights and analysis into where the OTT market is headed.

Features

Facebook Emphasizes Positivity at VidCon 2019 Fireside Chat

With so much negativity in the world today, Facebook wants online video to be a source of positivity in people's lives, and shared words from a top creator.

Connections Are Greater Than Content in the New Media Economy

Yes, there's a way to compete against giant content providers like Netflix and Hulu. It involves creating a bond with viewers and giving them something they can't get anywhere else.

For ESPN, it Takes a Army of Producers to Engage Online Fans

The ideal social media producer is a writer, photographer, and videographer all-in-one. ESPN has a team of them working onsite and off for major events.

How Hulu Attracts Sports Fans to Build a Loyal Audience

Many pay TV customers don't believe they can get all the live sports they're used to from an OTT service. Hulu works with top sports talent to get its message out.

Spotlights

2019 Online Video Industry Executive Predictions

Beware of fool's gold

VisualOn Inc.: Executive Predictions 2019

Dr. Yang Cai, President & CEO, VisualOn Inc.

Verizon Digital Media Services: Executive Predictions 2019

Chris Carey, Head of Sales, Strategy, and Business Development, Verizon Digital Media Services

Tulix Systems: Executive Predictions 2019

George Bokuchava, Founder & CEO, Tulix Systems

Columns

Too Much of a Good Thing: OTT Falls Into the Same Trap as Cable

Viewers turned away from cable because it offered them too many choices. OTT recreates the same problem, but on steroids. So what is the industry going to do about it?

Disaggregation Nation: Cord-Cutters Need to Make Tough Choices

The golden age of TV is also the golden age of TV providers. As the number of services grows exponentially, viewers wonder what they've gotten themselves into.

Netflix's Movie Library Is Kind of Terrible, But Does It Matter?

Today, Netflix got its first Oscar nomination for Best Picture. That doesn't change the fact that its movie library is shrinking—and often bad.

Press Pause, Get an Ad?

Hulu and AT&T's plan to show commercials when viewers pause is a reminder that these are tech companies, not broadcasters, at heart

OTT TV Companies and Suppliers