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Formats/Codecs/Protocols

In the quest to deliver video at higher quality and lower latency, the streaming media industry is home to an ever-changing array of video formats, codecs, and delivery protocols. Look here for the latest news and trends in HEVC, AV1, VVC, CMAF, WebRTC, MPEG standards, royalties, just-in-time packaging, and more.

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Features

Review: Meta's Video Codec Acid Test (VCAT)

Identifying which phones can handle AV1 decode is the goal of Meta's new VCAT testing tool, for Video Codec Acid Test, which is both the brainchild and the swan song of encoding legend David Ronca. In short, VCAT is an Android app for benchmarking battery drain and system health during HW/SW video decode operations on Android devices.

The Multiview Imperative: How Technical Architecture Determines Streaming Success

The largely unsung hero in YouTube's growth may be a feature that cost the company 99% less to implement than Sunday Ticket: multiview streaming capability. As this article shows, if you're broadcasting sports, multiview--particularly Build Your Own Multiview (BYOMV)--is quickly becoming an expected feature among sophisticated viewers. It's also one of the most affordable and effective ways to amplify the value of your programming, particularly when your content isn't exclusive and faces direct competition in the same market.

AWS GM of M&E Samira Panah Bakhtiar Talks Gen AI and Interactive Sports Streaming

In this Q&A, Samira Panah Bakhtiar, Amazon Web Services (AWS) general manager of me­­dia, entertainment, games, and sports, talks about how AWS and agentic AI are changing the ways streaming workflows are executed. In her interview, she spoke both to the business side of the house and the underlying tech.

The Pros and Cons of Software Decoding for Publishers and Viewers

This article examines recent data on efficiency and power usage for hardware and software decoding and explores how this data shapes the value proposition for publishers opting for software decoding and viewers that wittingly, or unwittingly, watch services that deploy it. It concludes with two short surveys for publishers and consumers that ask for your perspective on and experience with software decoding. Be sure to take the surveys!

Spotlights

Boosting Streaming Profitability with IMAX StreamSmart

Streaming organizations must be able to accurately measure and swiftly assess the impact of workflow changes to validate their effectiveness. Therefore, they must have access to the right metrics that can reliably predict viewer perceptions of quality for achieving bitrate savings without compromising the viewing experience.

How to Elevate the Quality of Your Video Stream With AJA HELO Plus

With such a broad range of streaming content at our fingertips, delivering a standout stream requires attention to quality, latency, and so much more. AJA director of product management Paul Turner reveals the secrets to using AJA's HELO Plus H.264 streamer/recorder to deliver live streams and recordings that impress and engage.

View From the Top: Unleashing the Power of Zixi

The Most Cost Effective and Lowest Total Cost of Ownership in the Industry

The Ultimate Guide to Live Encoding

In today's competitive online video market—where quality of experience is table stakes—ensuring your team has the right encoder for your unique needs is key. Streaming data must be compressed for efficient delivery without sacrificing quality. While most encoders deliver on this requirement, they vary in terms of performance and feature set.

Columns

Innovation vs. Optimization in Streaming Delivery

While innovation is good at the outset of a transformation (such as analog to digital video), it can become counterproductive to building sustainable businesses. Continuous innovation means taking away resources from making existing technologies more scalable, resilient, and reliable—three traits that are critical to the success of something like a streaming platform.

Is This the End of the CDN As We Know It?

Recent news, like the shuttering of Edgio, signals to many the imminent death of traditional content delivery networks (CDNs). But does it really?

Is 2024 the Year of WebRTC?

With large sports-streaming operators, WebRTC provides a real opportunity for ultra-low-latency streaming. But those same operators, which spend billions on licensing rights, can't afford to just swap the ability to stream content in real time for basic OTT functionality like SSAI and DRM.

The Greenest Codec: LCEVC

There's no doubt that LCEVC is a more efficient codec. But is it really going to make much of a difference in energy savings compared to other sustainability solutions?

Formats/Codecs/Protocols Companies and Suppliers