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Short Cuts

How Packaging Impacts the OTT Ad Experience

Sky Head of Streaming Performance Tony Stott discusses how effective management and distribution of ad segments in OTT streaming content delivery can improve user QoE in this clip from Streaming Media Connect 2021.

Pros and Cons of a Multi-Cloud Streaming Strategy

Encoding.com President Jeff Malkin discusses the speed and cost efficiencies gained when working with multiple cloud data centers and vendors for storing, managing, and delivering streaming content, and why and when others should (or should not) adopt that strategy in this clip from Streaming Media Connect 2021.

Why Bother With DRM When Users Can Record the Screen?

EZDRM Co-Founder and COO Olga Kornienko discusses how DRM can foil "a good amount" of streaming content piracy through screen capture in this clip from Streaming Media Connect 2021.

How Cloud Migration Changes Live Streaming Workflows

LiveSports LLC's Jef Kethley discusses how moving to cloud production has changed both his workflows and the ways he allocates staff in this clip from Streaming Media Connect 2021.

The Case for Collaborative Cloud Editing

Blackbird's Daniel Webster discusses the rise of collaborative, cloud-based editing workflows and the reasons for the overall trend toward toward distributed production workflows with limited centralized elements in this clip from Streaming Media Connect 2021.

How Inconsistent Reporting Hurts FAST Channels

Laugh Out Loud CEO Jeff Clanagan explains how the inconsistent metrics reported by different OTT platforms makes it difficult for ad-supported channels to evaluate and analyze their viewership and their channel's monthly performance in this clip from Streaming Media Connect 2021.

How to Grow an OTT Startup by Building Community

kweliTV Founder & CEO DeShuna Spencer discusses social strategies, targeted advertising, and other community-building techniques that OTT startups can use to grow their audience in this clip from Streaming Media Connect 2021.

Consumer Behavior and the Future of OTT

Interpret VP Brett Sappington discusses the impact of increased OTT fragmentation and the increase in branded and ad-supported content and how it reflects changes in consumer behavior in this clip from Streaming Media Connect 2021.

Will Livestreaming Be to Music What TV Was to Sports?

BandsInTown CEO Fabrice Sergent discusses how the proliferation of livestreamed music experiences, particularly over the last 18 months, is bringing more live music to distant fans than ever before in this clip from Streaming Media Connect 2021.

Disney Streaming and the Global OTT Market

Disney Streaming's Rebekah Mueller explains how Disney works to deliver a seamless, friction-less experience when launching content and brands in different international OTT markets in this clip from Streaming Media Connect 2021.

First Look: NewTek Live Call Connect for Remote Production

NewTek's Chris Burgos explains how NewTek Live Call Connect and NDI 5 enable heightened engagement for multi-guest remote production in this clip from his presentation at Streaming Media Connect 2021.

The Advanced Codec Transition and What It Means

NETINT's David Zhou discusses what is driving HEVC adoption in this clip from his presentation at Streaming Media Connect 2021.

How Disney Streaming Approaches OTT Personalization

Disney Streaming VP Product Dave Lankford discusses how Disney tailors the OTT consumer experience to the individual user with attention to both content curation and specific UX elements and stresses the value of experimentation in this clip from Streaming Media Connect 2021.

Advancing Remote Production with SRT and Cloud Routing

Live X's Anna Cowdery and Live Sports LLC's Jef Kethley discuss their go-to tools and tech for remote production in this clip from Streaming Media Connect 2021.

How Roku Serves Niche OTT Services

Roku Channel Senior Manager Nicole Fencel dicusses Roku's strategies for heightening the discovery of niche OTT platforms in this clip from Streaming Media Connect 2021.

The BritBox Model for OTT Platform Growth

BritBox EVP Emily Powers discusses how BritBox has targeted and grown the audience for their OTT platform's deep catalog of Anglophilic content in this clip from Streaming Media Connect 2021.

How to Grow an OTT Audience Through Niche Sports

ViewLift CEO Rick Allen discusses hot to leverage the synergies between OTT's core strengths and the deep appeal of niche and international sports in this clip from Streaming Media Connect 2021.

Ongoing Challenges of Remote Production

It's been the eighteen months since most streaming pros began pivoting to remote production, and the challenges producers face have evolved along with changes in working conditions, workflows, and client expectations. In this clip from Streaming Media Connect 2021, remote production experts discuss the current state of the art.

Ad-Supported Platforms in the Current OTT Landscape

Panelists from WarnerMedia, Roku, Brightcove, DistroTV, and Hub Entertainment Research discuss the reasons ad-supported OTT models are surging in this clip from Streaming Media East Connect 2021.

How to Manage Streaming Latency Expectations

ViacomCBS Senior Software Engineer Krystal Mejia discusses the challenges of managing the expectations of clients with a limited understanding of the factors that impact streaming latency in large-scale streams like the Super Bowl while also providing dynamic ad insertion and DRM in this clip from a panel at Streaming Media Connect 2021.