For decades, broadcasters were the heartbeat of live sports. They owned the feed, shaped the story, and set the standard. But today, that control is slipping, not because audiences have abandoned them, but because the definition of "live" has changed.
31 Oct 2025
What does niche streaming mean in 2025? With the vast abundance of content available to TV audiences, how can niche programming be targeted adequately toward specific audiences, and what are some of the best ways these audiences can discover that content?
15 Dec 2025
Here we reveal the 2025 Streaming Media Top 100, our list (appropriately enough) of the top 100 companies in the streaming universe outside of Europe. This list complements the 2025 Streaming Media Europe 51, which acclaims Europe's key streaming innovators and high achievers.
15 Dec 2025
With an eye to providing more insight into real-world deployments and the operational side, online adtech firm Magnite volunteered to give me insight into how AI fits into their current operational processes.
05 Sep 2025
As Broadpeak celebrates 15 years in the streaming industry, CEO Jacques le Mancq talks streaming success, and innovation in ad tech, monetization and sustainability.
06 Nov 2025
In a post-IBC interview, Eluvio Co-Founder and CEO Michelle Munson and I discuss the Content Fabric's next-gen Casablanca release and the transformative impact of the Content Fabric technology on the media and entertainment industry and premium video on demand.
15 Oct 2024
NAB SHOW PRODUCT of the YEAR 2023 WINNER WisePlay Playout is designed to meet the demanding needs of FAST and TV broadcasters.
08 Jun 2023
The industry had a very fruitful and interesting 2022. In 2023 we will see continuations and finalizations of some popular initiatives.
14 Feb 2023
During an "AI Meets Adtech" panel at Streaming Media 2025 in Santa Monica in October, I did my best to stir things up with a group of industry thought leaders that included Google's Inderpreet Sandhu, Tavant's Filiz Bahmanpour, FOX's Amit Shetty, IAB Tech Lab's Shailley Singh, and former Disney tech ops expert Sarge Sargent.
31 Oct 2025
Take with a grain of salt any post that talks about the "Death of Linear TV." Viewers are watching linear TV on YouTube TV. They're watching linear TV on Twitch, on Hulu, on Disney, on Prime, and more. People are watching linear TV on all sorts of streaming platforms. Regardless of the underlying technology used to deliver it, it's all linear TV programming, and linear TV is alive and well.
01 Aug 2025
IAB Tech Lab has recently released some new standards for CTV advertising, known as the Ad Format Hero Initiative. The organization asked and received more than 100 CTV ad format descriptions/concepts from the industry on classifying new formats. Next up, they ran an industry survey (completed 16 April 2025) to determine what should be prioritized. The Ad Format Hero Task Force selected eight formats based on the survey results. The idea is to create standards so that sensibly, engineering and operations teams don't have to reinvent the wheel every time they want to insert the right creative.
15 Jul 2025
The problem of adjusting a live ad buy in linear has jumped over one more hurdle. Earlier this year, DirectTV Advertising announced that their satellite TV content can now be bought programmatically in real time. This means an advertiser can see when viewing is surging and double down to serve ads during key moments. This feature will be available for programming on ESPN, MLB Network, FS1, and the Tennis Channel.
22 Apr 2025
Streaming Advertising and Monetization Companies and Suppliers