Who made our annual list of the most important, most innovative, and just plain most interesting companies in the online video space? Read on ...
If you ask any marketer what keeps them up at night, chances are high that ad fraud is at the top of that list. And can you blame them? Last year digital ad fraud cost advertisers more than $23 billion globally. Now, these same problems are coming to a TV near you.
It's more important than ever to meet your customers where they want to be, and since the beginning of the COVID-19 pandemic, that's online. Be.Live CEO Daniel Mayer offers tips on how to provide the best live shopping experience possible.
Given server-side ad insertion's fraud-resistance, accuracy, safety, and reliability, and the necessity to use thin-clients in large market sectors, it has become the best option.