FAST momentum continues with global channel count growing nearly 14% year-to-date
29 Aug 2025
News and horror genres are biggest drivers of FAST expansion according to Gracenote Data Hub
Divvying Up the Growing Digital Ad Spend
28 Aug 2025
This article will look at the state of CTV and streaming advertising and monetization in the UK and EU, how the ad spend pie is divvied up, where CTV stands in relation to traditional broadcast, how the markets are trending, and what accounts for current growth patterns.
Cleeng unveils first-ever free D2C subscription platform that can launch in less than an hour
27 Aug 2025
Cleeng Pro delivers a proven, enterprise-grade technology stack curated for creators, agencies,developers and digital entrepreneurs looking to accelerate fast and with ease
Magnite Rolls Out Pause Ads as Streaming Media Owners Embrace Next-Gen Ad Formats
26 Aug 2025
Move builds on momentum of Magnite's Home Screen and Tiles ad formats to meet growing demand for performance-driven ad experiences
Sneak Preview: Cloud vs. On-Prem vs. Hybrid Workflows: What’s Next? at Streaming Media 2025
25 Aug 2025
On Tuesday, October 7, Eyevinn's Magnus Svensson,will moderate the Streaming Media 2025 panel "Cloud vs. On-Prem vs. Hybrid Workflows: What's Next?" featuring AWS's Matt Herson, Wowza's Barry Owen, TATA's Corey Smith, and Qualabs' Juan Pablo Saibene.
ESPN’s Balancing Act: Inside the New All-in-One DTC App
22 Aug 2025
With ESPN Unlimited, the new DTC app rolled out August 21, the sports giant is trying to do three things at once: preserve the cable bundle's profit machine, stand up a direct-to-consumer DTC) business, and wire the product for betting and commerce. There is also an unspoken fourth aim: give friendly distributors a head start and make holdouts feel pressure, which hands Hulu + Live TV a short-term edge over YouTube TV.
UK and US Media Voice Political Interference and Self-Censorship Concerns
21 Aug 2025
The assault on press freedom on both sides of the Atlantic was a major debate topic at the Edinburgh TV Festival, the premier annual event for the UK TV industry. with key figures like "Have I Got News For You" host Roy Wood Jr. and ex-Hollywood Reporter editorial director Matthew Belloni and others weighing in during a panel on "Trump vs. the Media."
Sneak Preview: AI-Powered Subbing, Dubbing, and Localization at Streaming Media 2025
20 Aug 2025
On October 7 at Streaming Media 2025, Google, Lionsgate, and Adapt will join a panel on "AI-Powered Subbing, Dubbing, and Localization." Content owners and media tech experts will discuss the challenges and cost efficiencies of scaling global content with voice cloning, AI-generated subtitles, and automation.
When Live Sports Aren’t Live
19 Aug 2025
Low latency is not a nice-to-have. It's the difference between being in the moment and watching it on delay. In sports, the moment is the product.
The Multiview Imperative: How Technical Architecture Determines Streaming Success
19 Aug 2025
The largely unsung hero in YouTube's growth may be a feature that cost the company 99% less to implement than Sunday Ticket: multiview streaming capability. As this article shows, if you're broadcasting sports, multiview--particularly Build Your Own Multiview (BYOMV)--is quickly becoming an expected feature among sophisticated viewers. It's also one of the most affordable and effective ways to amplify the value of your programming, particularly when your content isn't exclusive and faces direct competition in the same market.
Q&A: Leveraging Resonance AI in AdTech With Digital Culture Group’s Crystal Foote
19 Aug 2025
In this Q&A with Crystal Foote, founder and head of partnerships at Digital Culture Group, Foote discusses Audience Resonance Index (ARI), "the first AI-platform engineered to predict not just who will engage—but why." We explore how ARI benefits from AI, what ARI measures, what brands ARI is positioned to serve, how ARI safeguards privacy, and more.
What Consumers Want From Streaming in 2025: A Q&A With Hub Entertainment Research’s Jason Platt Zolov
19 Aug 2025
For "2025 Monetization of Video," Hub surveyed 1,600 U.S. TV viewers who have broadband access at home and are ages 16-74. The report aimed to discover "[w]hich distribution models … consumers find most valuable, and how … they prefer to pay for content." We explored these questions and more in a Q&A with Hub's Jason Platt Zolov.
Roku Launches New Howdy Ad-Free SVOD Service and Shares Its Home Screen Strategies
14 Aug 2025
This week Roku launched a $2.99-per-month, ad-free SVOD service called Howdy, which bucks the prevailing ad-supported content trend for low-cost/no-cost streaming and offers what Roku says is nearly 10,000 hours of entertainment at launch.
Q&A: Hudl VP Media Adam Talks High School Sports Streaming, Hyperlocal Fan Loyalty, and Burgeoning Brand Support
14 Aug 2025
In this Q&A, Hudl VP of Media Adam Gouttierre discusses the growth of high school sports as a streaming niche, the dedication of hyperlocal fan bases, opportunities brands are seeing and seizing on the Hudl platform, and how he believes those monetization opportunities will evolve in the coming years, particularly as the role NIL deals play in amateur sports continues to expand.
Sneak Preview: The Creator Economy and the Future of Video Monetization at Streaming Media 2025
13 Aug 2025
On Tuesday, October 7, Chris Pfaff, CEO, Chris Pfaff Tech Media, will moderate the Streaming Media 2025 panel "The Creator Economy and the Future of Video Monetization" with experts from pocket.watch, TheSoul, Creator Television, and Tower House. Creators are shaping the next wave of content, and that wave is rolling in fast. Join this panel to gain insight into the emerging creator economy and how to make it profitable.
Monday Morning Quarterbacking ESPN's NFL Network Acquisition: Streaming Industry Reactions
08 Aug 2025
News that the entire NFL Network was going to Disney World created reverberations throughout the streaming ecosystem, particularly with the pending August 21 launch of ESPN's new D2C service. How is the streaming industry reacting? We went ‘round the horn (with apologies in advance for mixing sports metaphors) with a handful key industry vendors and experts for their initial thoughts, and here's what we heard.
YouTube Self-Regulation Isn't Working
08 Aug 2025
As deceptive ads, scams, and deepfakes flood YouTube's airwaves, Britain's Liberal Democratic Party argue that YouTube adverts should meet the same rigorous standards applied elsewhere in the ecosystem in which YouTube now operates. Industry bodies Clearcast and Radio Central vet the majority of ads broadcast on TV and radio before the air, while YouTube remains free to regulate itself.
YouTube streaming continues fast track to distribution domination
07 Aug 2025
According to UK regulator Ofcom in its annual report, YouTube has become the UK's second most-watched media service, behind only the BBC. One in five viewers aged four to 15 years go to the video sharing platform first when they turn on their smart TVs, it found, while older generations aged over 55 are watching nearly twice as much YouTube as they did two years ago.
Sneak Preview: AI-Powered Curation and Discoverability at Streaming Media 2025
06 Aug 2025
In today's saturated content market, even on the downward slope of the peak TV era, offering great content isn't enough to deliver satisfying experiences to streaming users. Join media industry thought leaders from Roku, Tubi, Cineverse, and the SVTA at Streaming Media 2025 on October 8 in Santa Monica for a must-see panel on AI-Powered Curation and Discoverability that will explore how machine learning and personalization facilitate more effective curation and discovery and increasingly shape the viewer experience.
Jan Ozer Launches Streaming Monetization 101 Course with the Streaming Video Technology Alliance
05 Aug 2025
New online course delivers industry-wide context and real-world fluency for new hires in streaming.