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Tricky Tracking: Inside CTV’s Metric Room

Ad message delivery is a delicate art. It's not just about declaring brands' solutions that are designed to meet prospects' needs and wants. It's about resonating with the context of an ad slot, and staying on the same page with the audience.

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Encoding Best Practices to Reduce Latency

How can streaming professionals fine-tune their processes to prioritize low latency at the encoding stage? Streaming Video Alliance's Jason Thibeault, GigCasters' Casey Charvet, and Haivision's Marc Cymontowski discuss strategies for reducing latency in this clip from Streaming Media East Connect.

How to Find the Optimal Data Rate for Encoding

Jan Ozer explains how to use constant rate factor encoding and per-title encoding to find the optimal data rate for encoding different types of video files, ranging from talking heads to high-action movies.

Best Practices for Streaming Ingest and Distribution

videoRx CTO Robert Reinhardt walks viewers through the basics of streaming ingest and distribution in this clip from Streaming Media East Connect 2020.

Applying Objective Quality Metrics in Your Own Encoding

Jan Ozer discusses real-world applications for per-title and per-category encoding, where applying objective quality metrics to recalibrate an encoding ladder is effective and also times when it's not as helpful.

Streaming Media Columns

The Problem with WebRTC

The good news is that desktop and mobile web browsers are now capable of using WebRTC for real-time or progressive web apps. The bad news is that we need faster progress with viable WebRTC SDKs that don't tightly tie products to a particular WebRTC offering.

Protect Yourself: Predict Your Production Costs

For your sake and your clients', spend extra time predicting and planning your production process to avoid cost overruns

When it Comes to Bitrates, Less is Always More

What can streaming producers do in the short-term to reduce the load during these COVID-19-related bandwidth usage spikes?

Shouldering Our Responsibility to Educate the Streaming Market

As companies and individuals pivot online in the "new normal," it's up to us in the streaming industry to put education ahead of profit

Streaming Media Industry Whitepapers

Keys to Efficient Ad Management In the New Television Marketplace

Telestream

How does a multi-CDN strategy work for my business?

CenturyLink

The Field Guide To Worship Streaming

Broadfield Distributing

Field Guide to Corporate AV: Live Streaming From The Boardroom

Broadfield Distributing

Streaming Media Research

The 2020 Streaming Monetization Report

Sponsored By: Amazon Web Services (AWS), an Amazon.com company

Streaming Media Survey Series: Virtual Events 2020

Sponsored By: Agora.io

The 2020 State of Streaming Report

Sponsored By: Amazon Web Services (AWS), an Amazon.com company

The Impact of Apple's HEVC Adoption: A Survey-Based Report

Sponsored By: Harmonic