Free Live Sports president Cathy Rasenberger argues that sports leagues and broadcasters need to adapt to the ways Gen Z viewers consume content—short-form, social, athlete-centric storylines—if they want to engage and retain younger audiences in this discussion with MTech Sport, Media & Entertainment consultant Matt Stagg, Play Anywhere CSO Pete Scott, and Hub Entertainment Research principal Jon Giegengack from Streaming Media Connect 2025.
19 Jan 2026
The fragmentation of sports streaming rights and the proliferation of channels with some matches but not others makes it increasingly difficult for fans to track their teams' upcoming games. Free Live Sports President Cathy Rasenberger, Play Anywhere CSO Pete Scott, Hub Entertainment Research Principal Jon Giegengack, and MTech Sport's Matt Stagg discuss ongoing discoverability challenges and how Free Live Sports, Roku with its Sports Zones, Fox One, the ESPN app, and others are trying to create new sports destinations to counteract sports streaming's disaggregation crisis.
19 Jan 2026
As video has taken center stage on Facebook in recent years with the proliferation of Reels and Stories, AV1 deployment has become increasingly central to Meta's video strategy, reports Meta technical program manager Hassene Tmar in this conversation with Streaming Learning Center owner Jan Ozer from Streaming Media Connect 2025. Tmar explains why AV1 now accounts for 70% of video delivered on Facebook, whether VOD or live on Messenger, and why his team has been pushing it for several years now.
16 Jan 2026
In this clip from his Streaming Media Connect 2025 keynote, Warner Bros. Discovery distinguished video platform engineer Neal Roberts discusses what he calls "3 Up," the process of upgrading HBO Max live content from SDR to HDR, uprezzing from 1080i to 1080p, and upmixing Stereo or 5.1 audio to Dolby Atmos, as an example of how his team "productizes" streaming ops and ensures that they can have confidence in all of the audio and video experiences they deliver on HBO Max, regardless of any deficiencies in the source content or any assumptions made by platforms viewers use to watch it.
09 Jan 2026
There are a few tools that many streaming pros have used through the years, from WeTransfer to Brightcove to Vimeo. Some are essential to content creation, OTT delivery, and live streaming. All of these tools have one important thing in common now: their recent acquisition by the Italian company Bending Spoons.
15 Dec 2025
One of the overarching themes of Streaming Media 2025, which took place October 6-8 in Santa Monica, Calif., was the rise of the creator economy. Discussions centered around the changing economics of content creation, delivery, distribution, and curation (with AI playing an ever-larger role in leveling the playing field to varying degrees at all stages); evolving business models for creators looking to leverage and grow their brands and survive and thrive; and the ongoing, unignorable convergence of creator channels and "traditional" streaming platforms. The last topic seems like a particularly noteworthy sign of the times—how many conversations carried on just down the 405 in Huntington Beach in the heyday of Streaming Media West concerned the convergence (or divergence) of streaming upstarts and traditional linear broadcast?
15 Dec 2025
During an "AI Meets Adtech" panel at Streaming Media 2025 in Santa Monica in October, I did my best to stir things up with a group of industry thought leaders that included Google's Inderpreet Sandhu, Tavant's Filiz Bahmanpour, FOX's Amit Shetty, IAB Tech Lab's Shailley Singh, and former Disney tech ops expert Sarge Sargent.
31 Oct 2025
Rely on streaming platforms as free-speech safe spaces while you can, but keep your typewriter and onion-skin paper handy. You may need them sooner than you think.
14 Oct 2025
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