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Short Cuts

HEVC Adoption, LiveU, and REMI Production

LiveU's Scott Sheehan discusses the transition to advanced codecs like HEVC in remote production workflows and streaming and the benefits of adopting those codecs in this clip from Streaming Media West Connect 2021.

OTT Viewing Trends in Discovery and Service-Hopping

Parks Associates president Elizabeth Parks discusses recent survey data on OTT market segments and explains how, in the current fragmented OTT services market, OTT service providers need to adopt a new mindset for retaining subscribers and reducing churn, in this clip from her presentation at Streaming Media West Connect 2021.

Has Content Aggregation Made Skinny OTT Bundles Obsolete

Struum's Paul Pastor discusses the rise of app-hopping in OTT consumer behavior--even as concentration in the market around the major services increases--and the role Struum aims to play in OTT discovery and recommendation for longtail content in this clip from a panel at Streaming Media West 2021.

Appointment Viewing and the Future of Streaming Monetization

Amagi SVP Mike Woods identifies the "Three Horsemen of the Streaming Apocalypse" and what they reveal about the future of the streaming industry in this clip from a panel at Streaming Media West Connect 2021.

National OTT Services and Localized Content

Evoca's Dana McLeod and USA Today/Gannett's Caroline Harris discuss the advantages of hyper-localizing OTT content for both major providers (who seem to be moving in the opposite direction) and end users (who are clamoring for it) in this clip from their panel at Streaming Media West Connect 2021.

How Pluto TV Pivoted From AVOD to FAST

Pluto TV CTO & EVP Vibol Hou discusses Pluto TV's evolution from an AVOD OTT service to a FAST provider in this clip from an interview with Streaming Media's Eric Schumacher-Rasmussen at Streaming Media West 2021.

Key Trends Driving Sports Streaming

Altman Solon Co-Founder Jonathan Hurd discusses recent survey results indicating the leading trends driving the international sports streaming market in this clip from his presentation at Streaming Media West Connect 2021.

How to Position and Monetize a New OTT Service

Redbox's Chris Yates, Shout! Factory's Gene Pao, and Revry TV's Damian Pellicione discuss what they would focus on if they were launching a new OTT service in this clip from Streaming Media West Connect 2021.

Are REMI Production and Hybrid Events Here to Stay?

Gigcasters' Casey Charvet discusses how Gigcasters and the agencies they work with have embraced remote production and virtual and hybrid events--first out of necessity with the challenges of the pandemic, then recognizing the new possibilities and opportunities they offer.

FairPlay vs. PlayReady vs. Widevine for DRM

EZDRM Co-Founder and COO Olga Kornienko unpacks the differences between DRM content protection technologies and how they function and interact with DRM providers in this clip from her keynote at Streaming Media Connect 2021.

How Packaging Impacts the OTT Ad Experience

Sky Head of Streaming Performance Tony Stott discusses how effective management and distribution of ad segments in OTT streaming content delivery can improve user QoE in this clip from Streaming Media Connect 2021.

Pros and Cons of a Multi-Cloud Streaming Strategy

Encoding.com President Jeff Malkin discusses the speed and cost efficiencies gained when working with multiple cloud data centers and vendors for storing, managing, and delivering streaming content, and why and when others should (or should not) adopt that strategy in this clip from Streaming Media Connect 2021.

Why Bother With DRM When Users Can Record the Screen?

EZDRM Co-Founder and COO Olga Kornienko discusses how DRM can foil "a good amount" of streaming content piracy through screen capture in this clip from Streaming Media Connect 2021.

How Cloud Migration Changes Live Streaming Workflows

LiveSports LLC's Jef Kethley discusses how moving to cloud production has changed both his workflows and the ways he allocates staff in this clip from Streaming Media Connect 2021.

The Case for Collaborative Cloud Editing

Blackbird's Daniel Webster discusses the rise of collaborative, cloud-based editing workflows and the reasons for the overall trend toward toward distributed production workflows with limited centralized elements in this clip from Streaming Media Connect 2021.

Matching OTT Metrics to User Behavior to Reduce Churn

Sky Head of Streaming Tony Stott discusses how Sky has refined its approach to metrics-driven ad packaging to improve QoE in this clip from Streaming Media Connect 2021.

How Inconsistent Reporting Hurts FAST Channels

Laugh Out Loud CEO Jeff Clanagan explains how the inconsistent metrics reported by different OTT platforms makes it difficult for ad-supported channels to evaluate and analyze their viewership and their channel's monthly performance in this clip from Streaming Media Connect 2021.

How to Grow an OTT Startup by Building Community

kweliTV Founder & CEO DeShuna Spencer discusses social strategies, targeted advertising, and other community-building techniques that OTT startups can use to grow their audience in this clip from Streaming Media Connect 2021.

Consumer Behavior and the Future of OTT

Interpret VP Brett Sappington discusses the impact of increased OTT fragmentation and the increase in branded and ad-supported content and how it reflects changes in consumer behavior in this clip from Streaming Media Connect 2021.

Will Livestreaming Be to Music What TV Was to Sports?

BandsInTown CEO Fabrice Sergent discusses how the proliferation of livestreamed music experiences, particularly over the last 18 months, is bringing more live music to distant fans than ever before in this clip from Streaming Media Connect 2021.