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OTT TV

Over-the-top (OTT) has changed how people watch television, and in some regions is on track to overtake broadcast, cable, and satellite. Look below for the latest news in OTT technology and programming, as well as insights and analysis into where the OTT market is headed.

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Features

Navigating the 'COVID Content Collapse:' What's Next for Streaming TV

Free ad-supported TV (FAST) is poised for continued growth as consumers find themselves with more SVOD services than they are willing to pay for.

The State of OTT Video Advertising

The OTT video advertising world has reached a tipping point, as consumers turn to AVOD services and ad tech gets more sophisticated

The State of OTT 2021

Taking stock of where OTT is at, with a look back at an unprecedented year and how it will impact the rest of 2021

The State of Video Ad Tech 2021

As ad-supported viewing grows, the industry grapples with three key challenges: privacy, workflow fragmentation, and scale

Spotlights

2021: The Full Monty

Streaming Media publisher Joel Unickow has some bold predictions for the rest of 2021.

Margins in Streaming Market Will Erode in 2021; Diversification is Key

Partnerships Will Be Key to Success in 2021

2021 Will See Diversification in Platforms, App Stores, and Revenue Models

Columns

The Evolution of the Movie Theater is at Hand

With OTT services like HBO Max streaming first-run movies on release day, movie theaters need to think beyond comfy chairs and draft beer to keep selling tickets.

A Look Back at Streaming Video's 2020

From the rise of Zoom to the fall of MPEG, 2020 has been a year of surprises.

As Streaming Grows, the CDN Must Evolve

Streaming is still only a fraction of total video watched, even post-COVID lockdown. What happens when it's the de facto method for delivering video content? Will the existing CDN approaches be enough to handle the next phase of streaming growth?

Is the Pandemic the Death Knell for the Multiplex?

In a world dominated by streaming, cinemas still offer the optimal viewing experience for movies. OTT will never replace that.

OTT TV Companies and Suppliers