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AI Meets Adtech

During an "AI Meets Adtech" panel at Streaming Media 2025 in Santa Monica in October, I did my best to stir things up with a group of industry thought leaders that included Google's Inderpreet Sandhu, Tavant's Filiz Bahmanpour, FOX's Amit Shetty, IAB Tech Lab's Shailley Singh, and former Disney tech ops expert Sarge Sargent.

31 Oct 2025
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Eyevinn Technology’s Magnus Svensson Talks the Need for Modular Broadcast Tech Development at Streaming Media 2025

Media solution specialist Magnus Svensson of Eyevinn Technology discusses the company's role as an independent streaming media expertise firm and how it promotes its services, along with the shift toward AI-driven orchestration in this conversation with Streaming Media contributing editor Timothy Fore-Siglin at Streaming Media 2025.

Brandi Scardilli, Timothy Fore-Siglin 07 Nov 2025

NPAW’s Bruno Giner Talks Insights-Driven Streaming at Streaming Media 2025

Bruno Giner, VP Sales, Global, at Nice People At Work (NPAW), discusses the importance of insights in streaming optimization and how NPAW works with its collaborators and partners to cultivate a data-driven and data-sharing culture across the streaming industry in this interview with Streaming Media contributing editor Timothy Fore-Siglin from Streaming Media 2025.

Brandi Scardilli, Timothy Fore-Siglin 07 Nov 2025

YumCrunch CEO Mike Duffy Talks Reimagining Food Media at Streaming Media 2025

YumCrunch CEO Mike Duffy speaks with Streaming Media contributing editor Timothy Fore-Siglin at Streaming Media 2025 about YumCrunch's "food content that connects" approach. He shares the company's different types of partnerships and content and explains how he incorporates ideas from short-form content creation and social media into a broad range of food-related content across multiple platforms.

31 Oct 2025

I2A2 CEO Renard T. Jenkins Talks Hollywood Since the Strikes at Streaming Media 2025

Renard T. Jenkins, president and CEO of I2A2 Technologies and VP of the Hollywood Professional Association, sat down with Streaming Media contributing editor Timothy Fore-Siglin at Streaming Media 2025 to discuss how Hollywood has changed in the last few years, the importance of prioritizing good metadata, and why students shouldn't rush into using AI.

30 Oct 2025
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Streaming and the Success of Our Hopeless Cause

Rely on streaming platforms as free-speech safe spaces while you can, but keep your typewriter and onion-skin paper handy. You may need them sooner than you think.

14 Oct 2025

Untethered Broadcasting: Where the Live Sports Streaming Puck Is Going

In the metaphorical "where the puck is going" sense, anticipating and serving the needs of "highlights first" Gen Z viewers for whom linear, lean-back, beginning-to-end game-viewing is less than satisfying is critical to moving with the times and maintaining major sports leagues' relevance in the years to come.

28 Aug 2025

Greatly Exaggerated: The Death of Linear TV

Take with a grain of salt any post that talks about the "Death of Linear TV." Viewers are watching linear TV on YouTube TV. They're watching linear TV on Twitch, on Hulu, on Disney, on Prime, and more. People are watching linear TV on all sorts of streaming platforms. Regardless of the underlying technology used to deliver it, it's all linear TV programming, and linear TV is alive and well.

01 Aug 2025

Creating New CTV Ad Standards

IAB Tech Lab has recently released some new standards for CTV advertising, known as the Ad Format Hero Initiative. The organization asked and received more than 100 CTV ad format descriptions/concepts from the industry on classifying new formats. Next up, they ran an industry survey (completed 16 April 2025) to determine what should be prioritized. The Ad Format Hero Task Force selected eight formats based on the survey results. The idea is to create standards so that sensibly, engineering and operations teams don't have to reinvent the wheel every time they want to insert the right creative.

15 Jul 2025
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25 Aug 2025

Gravity shift

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Sponsored By: Signiant

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Sponsored By: Bitmovin

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