2019 Agenda
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Tracks
  • Business & Strategy Track
  • Technology & How-To Track
  • OTT Leadership Summit
  • Video Engineering Summit
  • ESports & Sports Streaming Summit
  • Discovery Track
  • Live Streaming Summit
  • Workshops
  • Monday Nov 18
  • Tuesday Nov 19
  • Wednesday Nov 20
 
Preconference Workshops
 
Business & Strategy Track
Technical & How-to Track
OTT Leadership Summit
Video Engineering Summit
ESports & Sports Streaming Summit
Live Streaming Summit
Discovery Track
 
Business & Strategy Track
Technical & How-to Track
OTT Leadership Summit
Video Engineering Summit
ESports & Sports Streaming Summit
Discovery Track
9:00 AM
Preconference Workshops
Length: 3 Hours
Speaker(s):
, Principal, Streaming Learning Center
Description: This course helps those new to streaming media get familiar with relevant terms, concepts, and technologies. The session begins with a definition of terms like codecs, container formats, and adaptive bitrate (ABR) streaming, as well as encoding concepts like bitrate control (VBR, CBR) and frame types (I, B, and P). Then it details the key H.264 encoding parameters that impact quality and compatibility. Next up is adaptive streaming, including a review of available ABR technologies like HLS and DASH, how to formulate an encoding ladder, and how to use multiple DRMs to protect premium content. Then we review the technical requirements for ABR delivery to computers, smartphones and tablets, OTT devices, and smart TVs. We finish with a quick look at advanced codecs like HEVC, VP9, AV1, and VVC. You walk away knowing the technical requirements for delivering to all key platforms and an understanding of how to do so.

Preconference Workshops
Length: 3 Hours
Speaker(s):
, CEO, RealEyes Media
Description: The concept of a single set of files deliverable to all relevant end points has been the holy grail since the dawn of adaptive bitrate (ABR) streaming. By mid-2019, the Common Media Application Format (CMAF) will enable such a solution, slashing encoding, storage, and bandwidth costs for companies who deploy it. In this workshop, attendees learn how to create CMAF-packaged assets for HLS and or DASH and get a greater understanding of the benefits CMAF has to offer. We start at the industry baseline of H.264-based CMAF content, then offer insight and direction on how to handle more complex and emerging solutions. We will briefly cover how to extend what you learned to alternate codecs starting with VP9, then to 4K encoding, packaging, and delivery with HEVC or AV1. Then, we dive into what needs to happen next inside the video players to enable proper multi-bitrate ABR streaming with low latency. Last but not least, we cover the details around protecting your CMAF content with DRM, including what you need to know about CENC, CBCS, CTR, and working toward truly fulfilling the vision for unified common encryption DRM on the horizon.

Preconference Workshops
Length: 3 Hours
Speaker(s):
, Consultant, Reality Software
Description: The build vs. buy debate will never go away, but sometimes the perfect tool for content development and distribution already exists, is easy to learn and use, and fits within your budget. This workshop covers the latest developments in a number of tools that will help you at virtually every step of the streaming video workflow, from editing to analytics. This workshop is open to product owners, engineering staff, or others involved with delivering media—you don’t need a development background, just an interest in finding out how the latest tools can optimize your workflow. Nadine Krefetz and co-presenters cover the following types of tools: cloud-based switching products for multi-playout management; collaborative editing; UX prototyping; churn-busting analytics; artificial intelligence and machine learning; live and ondemand video libraries.

12:00 PM
Lunch
Length: 1 Hour 30 Minutes
1:30 PM
Preconference Workshops
Length: 3 Hours
Speaker(s):
, Principal, Streaming Learning Center
Description: Every compression practitioner should understand what objective quality metrics do, how to compute them, and how to use them. This workshop guides attendees through the following steps: an introduction to metrics like PSNR, SSIM, SSIMplus, and VMAF, plus several 3D metrics; how to compute metrics with open source tools like FFmpeg and VMAFMaster, as well as third-party tools like the Moscow State University Video Quality Measurement tool and SSIMWave Quality of Experience Monitor; how to interpret the results; how to use these tools to choose a preset, choose the top rate for video files, and build an encoding ladder.

Preconference Workshops
Length: 3 Hours
Speaker(s):
, CTOO, RealEyes Media
Description: Do you want to realize maximum business value from video machine learning solutions? To do so requires customization and model training. During this workshop, we go over core concepts that will help you in your customization and model training efforts. We also take a look at various options that are in the wild and ready for you to realize value from machine learning applications for video. We wrap things up with some hands-on demonstrations and customization and training tips and tricks. You walk away from this workshop armed with knowledge on how to get started providing your business value in this exciting area of video machine learning.

Preconference Workshops
Length: 3 Hours
Speaker(s):
, CTO, videoRx
Description: One of the most widely used tools with video encoding and deployment processes is FFmpeg, an open-source command line utility that can read and write just about any video, audio, or subtitle codec with just about any format, container, or protocol. Starting with core command line parameters, you learn how to read video files and output in various bitrates, codecs, and containers. The workshop then moves into more intermediate-level commands with map parameters and video filters. We look at more advanced utilization of FFmpeg as well, exploring composition of two video sources with text labels and placement and setting up multiple processes to output multiple bitrates for adaptive delivery.

5:00 PM
Reception
Length: 1 Hour 30 Minutes
Description: Enjoy brews and wine as you mix and mingle with other full-conference attendees, speakers, and exhibitors. A perfect way to kick off your Streaming Media experience! 

9:00 AM
Welcome & Opening Keynote
Length: 45 Minutes
Speaker(s):
, Vice President, Fire TV Devices and Experience, Amazon Fire TV
Description: Streaming Media editor-in-chief Eric Schumacher-Rasmussen sits down with Sandeep Gupta, VP of Fire TV and Devices, Amazon, to discuss the challenges and opportunities the company is addressing in the connected device market.

9:45 AM
Welcome & Opening Keynote
Length: 15 Minutes
Description: Details to be announced soon! Check back for updates.

10:00 AM
Coffee, Networking, and OTT Meetup in the Streaming Media Showcase
Length: 30 Minutes
10:30 AM
Business & Strategy Track
Length: 45 Minutes
Description: With “television” content being more multi-platform than ever, what does an original television launch look like for a streaming service? Meet marketing and insights gurus at YouTube who help inform the launch of YouTube’s original content. Learn how they identified key themes of their series, potential audiences with which to best amplify a series’ relevance, and positionings to differentiate it in the market. Attendees learn what audiences want from original television, how this differs (if at all) for linear vs. streaming, and how to turn cultural insights into go-to-market strategy. Case studies/examples of this type of insight and marketing in action at YouTube are also shared.

Technical & How-to Track
Length: 45 Minutes
Speaker(s):
, Principal, Streaming Learning Center
Description: Choosing the number of streams in an adaptive group and configuring them is usually a subjective, touchy-feely exercise, with no way to really gauge the effectiveness and efficiency of the streams. However, by measuring stream quality via metrics such as VMAF, SSIMPlus, and others, you can precisely assess the quality delivered by each stream and its relevancy to the adaptive group. This presentation identifies several key objective quality metrics, teaching how to apply them using commercial and open source tools and how to use them to fine-tune your adaptive bitrate ladders and encoding settings.

OTT Leadership Summit
Length: 45 Minutes
Speaker(s):
, Chief Executive, Global Market Technologist, Analyst/Advisor, PADEM Media Group
, VP, Xumo
, Chief Business Officer, Fandango
Description: More than 60% of U.S. households subscribe to at least one SVOD service, according to Parks & Associates; Deloitte says that the average subscriber pays for three services. As the total cost of those services approaches the cost of a cable TV bundle, might we see a reduction in subscriptions? Should we expect more bundling of SVOD services, with or without cable subscriptions? How can SVOD services prevent customer churn? Join our panel of industry experts as they discuss the implications of an increasingly crowded market.

Video Engineering Summit
Length: 45 Minutes
Speaker(s):
, CEO, RealEyes Media
Description: Having the right tools for the job allows you to work smarter, not just harder. When developing for and supporting some of the biggest live streaming events such as the Super Bowl, Olympics, and the World Cup, we have beefed up and refined the arsenal of tools we bring. This session covers some of the tools to monitor, debug, and identify to solve problems quickly and effectively for live and on-demand streaming content, then dives deeper into some key, often overlooked use cases.

ESports & Sports Streaming Summit
Length: 45 Minutes
Description: Some of the most interesting innovations are coming from the biggest names in traditional sports. The major sports leagues see the writing on the wall, which is why they’re creating new experiences for fans, doing more with live video, and betting heavily on esports. As we begin the conference, we’ll let the big dogs take the lead.

Live Streaming Summit
Length: 45 Minutes
Speaker(s):
, Head of Live Production and Streaming, LinkedIn
, VP of Encoding & Digital Strategy, BC Live
Description: While social media and entertainment get most of the attention when it comes to live streaming, it’s just as crucial to B2B and internal corporate communications. This panel of experts discusses how to effectively and efficiently connect to all of your internal viewers while also being able to scale for an external audience, as well as the myriad technologies that can be used from capture to distribution.

Discovery Track
Length: 45 Minutes
Description: Check back for details.


Title: Stop Bad Video in its Tracks
Time: 10:30 AM - 10:50 AM
Description: Not all content is created equal. Gate and switch content to avoid getting trapped into expending resources needlessly. Reject or send the content to the appropriate encoder to optimize storage & transmission costs while ensuring video quality thresholds. Attend this session for your chance to win: 10 gift cards for streaming services ($25 value each)

11:30 AM
Business & Strategy Track
Length: 45 Minutes
Speaker(s):
, Executive Director, Streaming Video Alliance, USA
, VP Sales, US, Applicaster
Description: Launching an OTT service or creating a video delivery platform isn’t a simple undertaking. There are myriad considerations regarding technology, business model, content licensing, and more. But nothing can derail a promising video offering more than not knowing what’s waiting around the next corner to challenge getting to market. In this presentation, you learn about some of the critical challenges facing streaming services today. Aggregating survey responses from across the Streaming Video Alliance membership, this presentation shares some of these challenges, how to address them, and the risk they pose to undermining your efforts to provide viewers a great video experience.


Title: 5 Steps to Media App Success in the Emerging Connection Economy
Time: 12:15 PM - 12:30 PM
Description: The velocity of technological change and audience expectations aren’t slowing down and launching an OTT service isn't a simple undertaking. Join this strategic session on building a future-proofed media app strategy to launch and connect with your most valuable audiences while maximizing your current and future tech investments. Jim Bennette will share the key steps from the important but often overlooked step of defining your goals, then examine the process from devising a holistic app strategy to successfully connecting with your most valuable viewers.

Technical & How-to Track
Length: 1 Hour
Speaker(s):
, Principal Analyst, Ring Digital
Description: If content is king, then graphics are one of the most important technologies in streaming media. While sharp producers have been using graphical overlays forever, the Chromium Embedded Format and the rapidly growing esports market have thrust cloud graphics—which don’t require expensive on-prem server—into the view of major broadcasters and OTT streamers globally. This workshop will feature a live technical demo, viewer research, and an overview of the vendors in the cloud graphics space.

OTT Leadership Summit
Length: 1 Hour
Speaker(s):
, Co-Head, Awesomeness
, Co-Head, Awesomeness
, VP & Editor-in-Chief, Streaming Media, USA
, Chief Content Officer, Tubi
, VP & Editor-in-Chief, Streaming Media, USA

Title: Reaching Generation Z
Time: 11:30 AM - 12:00 PM
Description: Consumers’ video consumption habits are changing dramatically. Generation Z watches video in a completely different way than older generations, and it’s imperative that we reach them on their terms, with the type of content they want, in the formats that speak to them, on the devices they prefer. In this fireside chat, we talk with executives from Awesomeness about what works— and what doesn’t—with the next generation of consumers.


Title: Ad-Supported VOD as an Alternative to Broadcast & SVOD
Time: 12:00 PM - 12:30 PM
Description: Many consumers are looking for alternatives to traditional cable and SVOD services, as well as skinny bundles that aren’t so skinny after all. Enter free, ad-supported services that offer premium content without the premium price tag. We talk about the challenges and opportunities facing AVOD services in today’s market.

Video Engineering Summit
Length: 1 Hour
Speaker(s):
, Founder & Head of Product, Mux
Description: Many streaming producers are attempting to enable viewers to interact with live streamers in relative real time through chat, Q&A, betting, bidding, and more. They all encounter the same challenge: reducing latency while syncing interactions between the live streamer and viewers. There’s currently a race between WebRTCbased approaches, which are very low in latency but hard to scale, and HTTP-based approaches, which are easy to scale but higher in latency. Neither is ideal. This session details approaches to achieving interactivity at scale using existing technologies.

ESports & Sports Streaming Summit
Length: 1 Hour
Speaker(s):
, Chief Corporate Officer, Anthem Sports & Entertainment, (Fight Network and Impact Wrestling)
, Global Head of Business Development, Nitro Circus
, founder and CEO, Maestro.io
, President and Co-founder, GlobeStream Media LLC
, Managing Director of Communications, USA Softball

Title: Increasing Fan Engagement
Time: 11:30 AM - 12:00 PM
Description: Streaming live video is just the beginning. To succeed today, it’s crucial to engage fans and keep them tuning in. Putting out a tune-in message isn’t enough anymore. You’ve got to get fans invested in the next match, engaging them on multiple platforms. Here’s how some leagues cater to their fans to create all-new experiences and lifelong engagement.


Title: The Next Generation
Time: 12:00 PM - 12:30 PM
Description: Don’t assume that young people today are going to watch the same sports that their parents follow. Young viewers are up for grabs, as the traditional sports world undergoes massive changes. Will today’s young viewers grow up loving basketball and football, or will esports eventually dominate? Here’s how leagues are securing the next generation.

Live Streaming Summit
Length: 1 Hour
Speaker(s):
, CTO, videoRx
Description: How reliable is your live-streaming production workflow? Learn how to use and configure the essential (and purposely redundant) components of a live streaming event system, including cameras, H.264 encoders/streamers, video switchers, video signal conversion, recorders, and more. Also learn how to best deploy the live stream to your audience based on business requirements: Do you utilize free social media outlets, work with a premium third-party streaming service, or build your own live-streaming infrastructure? Learn how to approach different live scenarios with the right gear to fit the budget you have.

Discovery Track
Length: 1 Hour
Speaker(s):
, VP of Product Management, Interra Systems
Description: Check back for more details.


Title: Monitoring Live OTT Services Is Critical for Service Assurance
Time: 11:30 AM - 11:50 AM
Description: Around the globe, OTT video consumption is rising steadily, with live streaming, in particular, attracting large audiences. This necessitates that operators adopt a holistic methodology to service assurance, for better visibility into what is happening with the live OTT workflow, decrease the chance for churn and maximize monetization. Monitoring solutions are a fundamental requirement today for both VOD and live OTT applications. This presentation will highlight challenges of live streaming and how monitoring can help by providing a centralized service assurance view, validation of where the issue is located, and increased flexibility via a software-based and cloud-deployable approach. Attend this session for your chance to win: Google Nest Hub ($129 Value)

12:30 PM
Attendee Luncheon
Length: 1 Hour
1:30 PM
Business & Strategy Track
Length: 45 Minutes
Speaker(s):
, Streaming Producer, LinkedIn Media Productions
Description: LinkedIn Live has quickly become one of the most valuable streaming platforms, reaching more than 600 million professionals worldwide. In this discussion you will not only learn about the value and engagement that LinkedIn Live is driving for key publishers, companies, and influencers, but also how you can become a part of the LinkedIn Live beta program as well. Join LinkedIn’s Streaming Producer, Chris Packard, on a journey into the world’s largest professional streaming network. 

Technical & How-to Track
Length: 45 Minutes
Speaker(s):
, Director and Creative Firestarter, id3as
, Distinguished Engineer, Cisco
, Director of Engineering of Video Platform, Twitch
, Director of Performance Engineering Platform,, StackPath
, Co-Founder & Chief Operating Officer, EZDRM
, Director of Engineering, Android TV
Description: The discussion around microservices has moved from theory and planning to looking at optimization for deployment for streaming within a microservices/services-oriented architecture. A year ago many were thinking about deployment in this new highly available, scalable and agile way; today, it has emerged as common practice, or at the least as a common strategy. This session examines some examples of microservices in action in a discussion with leading content publishers and goes deep into some realworld microservices architectures, exploring introspection, orchestration, containerization, and wider virtualization strategies.

OTT Leadership Summit
Length: 45 Minutes
Speaker(s):
, CEO and Founder, BuyDRM
, SVP Product & Technology, Sony Pictures Entertainment
, Director Live Operations, Blizzard
, CEO, 5th Kind
Description: As DRM becomes a global standard for content creators and consumers, the DRM lifecycle becomes more and more important. Implementing DRM into a complex video workflow can be a daunting task. That combined with the mandatory use of DRM for premium content leaves an OTT Operator with a lot of questions. In this session, we explore the “DRM Lifecycle” from content creation to editing to digital dailies to post to screeners and, ultimately, to consumer distribution.

Video Engineering Summit
Length: 45 Minutes
Speaker(s):
, VP of Product Development, CDN77
Description: This presentation details how to implement CMAF into a VOD workflow, and how CMAF saves storage space, reduces latency, and improves cache efficiency, which leads to better performance and the simplification of content encryption.

ESports & Sports Streaming Summit
Length: 45 Minutes
Speaker(s):
, Executive Director, Business Development & Strategy, Comcast Technology Solutions
Description: There isn't just one perfect workflow for live sports; it all depends on the organization's needs and budget. This panel will take a good/better/best approach in recommending workflows for different purposes. What's the best way to handle a one-camera setup? What's the best way to cover non-traditional sports? Our experts will guide the audience through the options.

Live Streaming Summit
Length: 45 Minutes
Description: Join us as we discuss the massive increase in live streaming viewership and the importance of your audience with one of the industry leaders in the tech space.

Discovery Track
Length: 45 Minutes
Speaker(s):
, Head of User Experience, UI Centric
, Director of Sales Engineering, Wowza Media Systems

Title: OTT: Where to Invest your UX and Design Budget
Time: 1:30 PM - 1:50 PM
Description: Designing great digital products -- because digital is always evolving -- is a never-ending proposition. Identifying what users really want is only the beginning. How can you make the UX definition and design process run more smoothly and deliver products which are both compelling, effective and technically efficient? We discuss latest practices for OTT products which will make everyone involved in the product life-cycle through to end-consumers happy with what you’re creating. Attend this session for your chance to win: A 1.5 day UX audit


Title: Low Latency Live Streaming Delivery: What’s Next?
Time: 1:55 PM - 2:15 PM
Description: At the Apple Worldwide Developer Conference (WWDC), Apple announced the specs for a brand-new extension of their HTTP Live Streaming (HLS) protocol: Low-Latency HLS. While reducing latency for live streaming is a valiant goal (and one that we can get behind), this news interrupted an industry-wide effort to do so via chunked transfer encoding. With more viewers ditching traditional satellite and cable services each year, the race for speedier live-stream delivery is in full force. Apple Low-Latency HLS is an emerging standard that could very well lead the pack, but what are the pros and cons? The standard’s real-world appeal and long-term benefits are still playing out. Join our discussion and learn where the industry is heading, the overall adoption, ideal use cases, and what can be expected of low-latency HLS next. Attend this session for your chance to win:$250 Amazon gift card

2:15 PM
Coffee, Networking, and Live Streaming Meetup in the Streaming Media Showcase
Length: 30 Minutes
2:45 PM
Business & Strategy Track
Length: 45 Minutes
Speaker(s):
, Director and Creative Firestarter, id3as
, Principal Architect, Akamai Technologies
, Senior Director of Content Delivery and Edge Compute, Limelight Networks
, CEO, Tulix
Description: Content delivery networks (CDNs) deliver vast quantities of data to an ever-growing, media-hungry audience. The sheer scale of operations and consumer adoption of these services is daunting. Forgotten when they work, yet in the spotlight if they fail, the CDNs have a thankless but critical role in our industry. In this session, Dom Robinson, chair of Content Delivery Summit and 25-year veteran in the CDN space, talks to executives from the leading CDNs about the state of the sector, the challenges being faced, new technology strategies, and which services are rising and falling in demand. If a CDN is a part of your ecosystem, then this broad discussion should touch on a variety of high-level topics that directly affect your business.

Technical & How-to Track
Length: 45 Minutes
Description: In this session, we review every stage of the live- and on-demand streaming workflow and explore how open source options can be used in real-world implementations. We’ll examine tools such as FFmpeg, VLC, and NGINX, as well as open source codecs, and discuss our panelists favorites for solving specific challenges, the pros and cons of each, and compare them to some commercial offerings. While this session is of use for technicians and developers, the emphasis is on higher-level strategic questions about where and when open source tools can replace commercial offerings and thus reduce costs.

OTT Leadership Summit
Length: 45 Minutes
Speaker(s):
, Sr. Manager, Cox Media
, VP & Editor-in-Chief, Streaming Media, USA
Description: Cox Media is the third-largest cable entertainment and broadband services provider in the U.S. In this fireside chat, we talk with Cox’s senior manager of product management and development about the business and technical challenges of launching a TV Everywhere/OTT service, and how traditional media companies are positioned to succeed in the space.

Video Engineering Summit
Length: 45 Minutes
Speaker(s):
, Platform Solutions Architect, Zype
Description: This discussion details how video engineers should set up their CDNs for optimal delivery around the world. From multi-CDN to optimizing encoding and transcoding efforts, we provide actionable recommendations based on real, unbiased testing. Attendees walk away with insights regarding how to optimize their CDN(s) for media delivery.

ESports & Sports Streaming Summit
Length: 45 Minutes
Description: What’s it really like to play video games for a living? What do esports stars think of their fans, colleagues, and sponsors? How on earth is this a real job? Can you make a lot of money? Like, a whole lot? In this panel, esports pros pull back the curtain and tell the truth about their profession.

Live Streaming Summit
Length: 45 Minutes
Speaker(s):
, Chief Technology Officer, IBM Aspera
, Senior VP, Fox Sports
, Telestream
, Senior Solutions Architect, Levels Beyond
Description: Millions of people around the world tuned in for the 2019 FIFA Women’s World Cup Finals in France between the USA and Norway. After the huge success of FOX Sports’ innovative broadcast of the 2018 FIFA World Cup, our panelists collaborated with FOX Sports to deliver new remote production capabilities and greater efficiencies for this year’s women’s final. Boasting more than twice as many streams as the 2018 World Cup, these panelists discuss how they enabled production teams in Los Angeles to begin editing multiple camera feeds within less than 10 seconds of the live action for highlights, playback, and bridge programming and employed new capabilities such as real-time direct-to-cloud archiving and more extensive—yet consolidated—monitoring.

Discovery Track
Length: 45 Minutes
Speaker(s):
, President and CEO, PacketFabric
, CEO, DLVR
, Lead Product Manager, Microsoft

Title: Upgrade Your Network, Upgrade Your Stream
Time: 2:45 PM - 3:05 PM
Description: As streaming media continues to take over the entertainment world, content creators and providers will require advanced infrastructure to keep up with production schedules and consumer demands. This session will examine how private networks can play a critical role in the life cycle of streaming content, from its creation, distribution and through consumption. We’ll discuss how PacketFabric enable powerful new workflows to quickly go from the camera to the cloud to the screen, by delivering reliable, flexible and high-capacity connectivity from production locations to cloud providers to CDNs, and beyond. Attend this session for your chance to win:Amazon gift card ($200 value)


Title: Configuring robust Multi-CDN in Azure, Powered by DLVR
Time: 3:10 PM - 3:30 PM
Description: Reliable, high-quality video viewing experiences are critical to video publishers. This presentation discusses how DLVR's integration on Azure offers a highly scalable, measured, optimized, and simplified multi-CDN service for large and medium-size Azure customers running video workloads. Attend this session for your chance to win: 3 Hydro Flasks ($35 value each)

3:30 PM
Happy Hour in the Streaming Media Showcase
Length: 1 Hour
Description: Grab a drink and visit with our exhibitors in a laid-back atmosphere.

4:30 PM
Business & Strategy Track
Length: 45 Minutes
Speaker(s):
, Senior Solutions Engineer, IBM
, VP Global Marketing, Hive Streaming
, VP of Encoding & Digital Strategy, BC Live
, Global Director of Sales Engineering, Intrado Digital Media
, Founder & Managing Director, Howard & Associates
Description: From delivery to improving end-user experiences, this covers how enterprises can support internal video activities at scale without harming the network. Focus is then placed on developing a secure-rich process for accessing and hosting video assets to be accessed by employees and stakeholders. This also includes covering value adds for end users, including using artificial intelligence to make content more accessible and discoverable through automated processes.

Technical & How-to Track
Length: 45 Minutes
Speaker(s):
, Consultant, Reality Software
, Vice President of Technology Strategy, ONE Media—a division of Sinclair Broadcast Group
Description: The promise of ATSC 3.0 is the ability to multicast not only audio and video, but data as well. If ATSC 3.0 can achieve this, plus allow for targeted personalized advertising, the broadcast world will have combined the digital promise of targeting with the scale of broadcast, essentially changing the broadcast vs. streaming playing field. How will this work with legacy CDNs and new 5G pipes? What does broadcast-as-a service mean? How do converged OTT-OTA apps work in the future? How does this help deliver the right content to the right audience?

OTT Leadership Summit
Length: 45 Minutes
Speaker(s):
, Director, Altman Vilandrie & Co.
, Vice President, Disney DTCI / ABC News
, Chief of Staff, Newsy
Description: As video offers proliferate, many have purely on-demand content while others include live programming. Understanding the nuances of consumer interest in live video, especially sports and news, is critical to securing content rights, designing offers, and targeting subscribers. For many consumers, interest in a favorite team or athlete is the primary driver for their live video subscription, while other consumers have virtually no interest in sports or traditional news and often find little value in live TV. This session explores findings from a new consumer survey from Altman Vilandrie & Co., including a deep dive into reasons for consumer adoption of live TV offers, and a panel discussion featuring top executives from the TV industry.

Video Engineering Summit
Length: 45 Minutes
Speaker(s):
, Principal, Streaming Learning Center
, Director of Technical Services, Kaltura
, CEO, Mux
, Solutions Director of Americas, Bitmovin
Description: Per-title encoding techniques have progressed from theory to reality with real-world statistics to verify effectiveness. In this roundtable, panelists discuss how their technologies work and the overall impact on their encoding ecosystem and share case studies about how per-title encoding has saved bandwidth and/or improved quality of experience.

ESports & Sports Streaming Summit
Length: 45 Minutes
Description: Advances in streaming and sports tech don’t just benefit the home viewer. Fans at the arenas, in the stadiums, and on the links are enjoying plugged-in, app-based enhancements as well. Learn from broadcasters that have created stadium-based app and mobile web experiences that enhance, not detract from, the live moment.

Live Streaming Summit
Length: 45 Minutes
Speaker(s):
, Director of Product, Zixi
, Executive Producer, Jukin Media
, Director Live Operations, Blizzard
, VP of Engineering, LiveU
Description: As more people are turning to streaming as their main source of content, companies are dealing with the necessity of scaling quickly. On top of this, everyone is viewing from many devices, each with a specific set of quality specifications. With many viewers now getting their live events and sports coverage almost exclusively from streaming services this panel discusses the necessary tools to ensure a successful viewing experience.

Discovery Track
Length: 45 Minutes
Description: Check back for details.

5:30 PM
Networking Reception
Length: 1 Hour 30 Minutes
Description: Relax and unwind after a full day of sessions. Our evening reception is the perfect place to network with industry peers while enjoying a drink and some tasty bites. Open to all attendees, speakers, and exhibitors.

8:30 AM
Readers' Choice Awards & Keynote
Length: 30 Minutes
Description: Celebrate the winners of the 12th annual Streaming Media Magazine Readers’ Choice Awards.

9:00 AM
Readers' Choice Awards & Keynote
Length: 1 Hour
Speaker(s):
, Head of Sports & Entertainment/Global Partnerships, Google, Inc.
, Director, Revenue Operations, NASCAR
, Senior Vice President, Digital, World Surf League
Description: Advanced TV has opened up a new world of possibilities when it comes to the sports viewing experience. This includes new direct-to-consumer (DTC) platforms that let fans watch anytime or anywhere, second-screen experiences that complement the TV and in-person viewing experience, and more personalized content and ads that are relevant to the viewer. Whether you’re watching from the stands, from the couch, or on-the-go, new technology is delivering a heightened sports viewing experience for fans everywhere. In this session, Kiran Paranjpe moderates a roundtable of digital executives from sports organizations to discuss their successes and strategies launching and growing DTC platforms. Topics include streaming technology decisions, subscription vs. advertising revenue models, regional vs. global distribution models, and marketing DTC services effectively.

10:00 AM
Coffee, Networking, and ESports & Sports Streaming Meetup in the Streaming Media Showcase
Length: 30 Minutes
10:30 AM
Business & Strategy Track
Length: 45 Minutes
Speaker(s):
, Consultant, Reality Software
, Vice President Business Development, TiVo
, Chief of Staff, Newsy
, Director, Software Engineering, FandgangoNOW
, Head of User Experience, UI Centric
Description: What delights viewers and keeps them engaged when it comes to the video user experience (UX)? This panel discusses the trends media companies are following when it comes to creating a oneclick environment, moving customers through a registration or transaction process, or simply structuring navigation so content can be more easily found. Are text-based navigation systems a bad idea? What about removing the program guide? If customers churn early and often when they’re not happy, what will keep viewers happy?

Technical & How-to Track
Length: 45 Minutes
Speaker(s):
, Solution Architect, Amazon Web Services
Description: This presentation will fundamentally shift the way attendees think of playout in the cloud. Rather than building a schedule and expensively re-encoding assets in real time for broadcast, learn how to decouple the monolith of playout software into discrete components on top of AWS services. The approach discussed will open new possibilities of channel customization, personalization, and end-user quality, while also dramatically reducing running costs.

OTT Leadership Summit
Length: 45 Minutes
Speaker(s):
, Office of the CEO, Best Ever Channels
, Senior Vice President, Shout! Factory
, Founder & CEO, TV4 Entertainment, Inc.
, CEO, Cinedigm
, Co-Founder and President, Gunpowder & Sky
Description: Netflix, Prime Video, Hulu, and other entertainment giants get most of the attention, but that doesn’t mean there’s not a place for niche services to not only survive, but thrive. It’s all about knowing your audience—not just creating a great video offering but building communities that deliver content of all kinds and invite user interaction and participation in curating the channels they’ve always wanted.

Video Engineering Summit
Length: 45 Minutes
Speaker(s):
, VP of Product Solutions
Description: Quality of experience (QoE) is critical to all successful streaming services. Using worldwide benchmark data, this talk identifies the most important QoE KPIs for VOD services and discusses their regional impact. For example, in the U.S., buffering issues drive user churn, while in Asia, managing device fragmentation is key. It also reviews a number of metrics, explores benchmark data, and details how to best understand and leverage the relationship between QoE and data.

ESports & Sports Streaming Summit
Length: 45 Minutes
Speaker(s):
, Founder and Creative Director, Digital P Media
, CEO & Co-founder, Lightstream
Description: Not long ago, going live from a remote location meant driving up with a satellite truck. Well, those days are over. Today’s publishers are delivering live streams from challenging remote locations that a truck could never reach. These producers make it look easy, but it’s not. Learn how to overcome any obstacle.

Discovery Track
Length: 45 Minutes
Speaker(s):
, VP Business Development, Applicaster
Description: Check back for details.


Title: Cross-Device Media Apps: Build or Buy? Why not both!
Time: 10:55 AM - 11:15 AM
Description: In this session Idan Maron from Applicaster will highlight how leading media companies like Zee5, ProSiebenSat.1, DirecTV and others are maximizing their pre-existing workflows and resources, combined with best-of-breed third party tech, to build user-loved apps with Applicaster's app lifecycle management platform Zapp.

11:30 AM
Business & Strategy Track
Length: 1 Hour
Speaker(s):
, Sr. Research Analyst, S&P Global Market Intelligence
, SVP, SpotX
, Chief Strategy & Business Officer, VideoAmp
, Chief Technology Officer, Ampersand
, CEO, Wurl
Description: Study after study shows increased viewing for all OTT services on the TV screen, and not just SVOD services. In fact, ad-supported services are growing in number, leading to an increase in connected TV ad inventory. If you’re an ad buyer, how do you take advantage of this growing source of addressable ad inventory? If you’re a provider with inventory, how do you connect with the buyers? What are the issues with connected TV advertising, and how are they being addressed? Join this panel representing both the supply and demand sides, as well as content services and platforms, for answers.

Technical & How-to Track
Length: 1 Hour
Speaker(s):
, Director and Creative Firestarter, id3as
Description: IP multicast is 31 years old this year. This session takes a rapid tour through multicast’s history; looks at some deployments and their successes and failures; and examines the emergence of IPTV, operator CDN, and application-layer P2P models. It then looks at why multicast adoption has been difficult, along with some of the technical and commercial challenges it has faced. Finally, it looks to the future and the re-emergence of interest with the hot new technologies in the space, including multicast-ABR, LTE-B, and BIER.

OTT Leadership Summit
Length: 1 Hour
Speaker(s):
, Principal Strategist, Dillon Media Ventures
, Managing Director, Digital Media Strategies
, VP Marketing and Audience Development, Poker TV
, CEO, Didja
Description: As Disney, WarnerMedia, Apple, and NBCUniversal prepare to launch direct-to-consumer (DTC) services—joining existing ventures like ESPN+, CBS All Access, and DC Universe—will existing SVOD and live-linear services like Netflix, Hulu, and Amazon Prime be able to compete? Or will the DTC offerings falter against the incumbents? This session examines the pros and cons of DTC services and evaluates the likelihood of success in the crowded OTT landscape.

Video Engineering Summit
Length: 1 Hour
Speaker(s):
, Principal, Streaming Learning Center
Description: Hardware codecs in FFmpeg, like those from Intel and NVIDIA, deliver significant performance gains over x264/x265, but have a reputation for lower quality and use a completely different command set. This session benchmarks the performance and quality of these codecs and details the FFmpeg command syntax. Attendees learn when and how to use these hardware codecs in VOD and live encoding workflows.

ESports & Sports Streaming Summit
Length: 1 Hour
Speaker(s):
, Partner, Dickinson Wright
, Senior Vice President, Digital, World Surf League
, Founder & Head of Product, Mux
, Founder & CEO, unitedesports.com
, Chief Global Partnerships Officer, LA Clippers

Title: Betting on the Future
Time: 11:30 AM - 12:00 PM
Description: Wagering and interactivity are about to become big parts of the streaming sports experience, whether that means adding onscreen trivia quizzes to keep fans engaged or betting for real money on a game’s outcome. Hear from the architects of our gambling future as they chart out a path for integrating bets and sports viewing.


Title: Doing Sponsor Integrations Right
Time: 12:00 PM - 12:30 PM
Description: In the days of ad skipping, sponsors want to create unskippable moments that put their products in a good light. As plenty of brands have found, viewers will welcome branded integrations when they’re done the right way. Here’s how to create authentic moments that fit in with the action, pleasing sponsors and viewers alike.

Discovery Track
Length: 1 Hour
Speaker(s):
, Solutions Director of Americas, Bitmovin
, Chief Marketing Officer, Signiant
Description: Check back for details.


Title: Data-Driven Video: Using Analytics to Determine When and Where to Optimize Your Video Pipeline by Steve Geiger, Solutions Director of Americas
Time: 11:30 AM - 11:50 AM
Description: Streaming video is easy, right? However, delivering a seamless, enjoyable, and consistent video experience to users can be difficult - especially across a range of markets and platforms. Address the biggest and most common challenges in the video streaming market by measuring your viewers' Quality of Experience and video pipeline performance and using that data to derive actionable insights and make smart choices about how to optimize video encoding and playback. Attend this session for your chance to win: Notebooks for all attendees ($8 value each)


Title: Cloud Ingest Portals: Strategies for Acquiring Content from Providers Around the Globe
Time: 11:55 AM - 12:15 PM
Description: While there are plenty of tools for getting data into public and private clouds, professional media requirements are unique: File sizes are enormous and only getting bigger, video file specifications vary widely so file validation against exact specifications is critical, and metadata is core to unlocking business value so custom metadata entry is key. This session will discuss strategies to make it fast, easy, and secure to ingest content from around the globe. Attend this session for your chance to win: Roku Ultra ($99 value)

12:30 PM
Lunch Break - A Chance to Visit the Streaming Media Showcase
Length: 1 Hour
1:30 PM
Business & Strategy Track
Length: 1 Hour
Speaker(s):
, CTOO, RealEyes Media
Description: Do vendor machine learning models not get the gist of your video? If so, it’s time to create a custom model. Don’t worry if you’re not a data scientist. These days, there is a growing number of solutions available for everyone. During this session, we take a look at some of these solutions, talk through what it takes to use them, and discuss some tips and tricks to keep in mind as you do. By the end of this session, you should feel empowered to start tinkering even without contemplating a data science degree.

Technical & How-to Track
Length: 1 Hour
Speaker(s):
, Lead Engineer, Limelight Networks
, Lead Solution Architect, THEO Technologies
, North-America Sales Director, THEO Technologies

Title: HOW-TO: Latency, Real-Time Streaming, & WebRTC
Time: 1:30 PM - 2:15 PM
Description: Is latency impacting your customers’ experiences and your business? The good news is sub-second latency is within reach. In this session, you learn about WebRTC, what it takes to support it and the available APIs from MediaStream to RTCDataChannel and more, as well as the protocols that make it real time such as UDP, DTLS, SCTP and everything in-between. This session also addresses workflow best practices and implementation options.


Title: High Efficiency Streaming Protocol (HESP)
Time: 2:15 PM - 2:30 PM
Description: Ultra-low latency for live is the most important challenge that ABR streaming faces. THEO Technologies' HESP is a new streaming protocol, an alternative to HLS and DASH and streams over HTTP, that enables streaming services to be delivered with sub second latency, with a significantly reduced streaming bandwidth, at scale. Join the conversation to get the latest straight out of the THEO Innovation Lab.

OTT Leadership Summit
Length: 1 Hour
Speaker(s):
, Consultant, Reality Software
, Director of Ad Technology Systems, Disney
, Executive VP, Crunchyroll/Ellation
, VP of Video and Connected Devices, Warner Media
, SVP Video Monetization and Operations, CBS Interactive
Description: Server-side ad insertion (SSIA) claims to have superpowers: the ability to replace broadcast ads with or without SCTE markers, avoidance of viewer ad blockers, more standardized integration into each platform and better targeting and personalization are the superpowers SSAI brings to the streaming environment. The evil lurking in the wings is ad server ability to dynamically scale, mistaking true scale for fraud and getting standardized measurements to your partners. We also touch on reach, frequency and wholistic ad strategy to arm you with information for talking to business colleagues.

Video Engineering Summit
Length: 1 Hour
Speaker(s):
, Video Technology Fellow, Brightcove
Description: Consumer devices have many different operating systems, firmware, and chipsets, which often require different codecs, packaging formats, and DRM schemes. To achieve optimal QoE for all viewers, distributors should customize delivery for each device. This session details how companies can leverage intelligence built into technology to understand the differences between platforms and automatically modify content as it’s delivered to achieve optimal QoE while minimizing encoding, packaging, and storage costs.

ESports & Sports Streaming Summit
Length: 1 Hour
Speaker(s):
, EVP Content, DAZN

Title: Fireside Chat: Navigating OTT vs. Linear Sports Production with DAZN’s Jamie Horowitz
Time: 1:30 PM - 2:00 PM
Description: In these early days of sports streaming, executives are realizing that the production approach for OTT sports differs vastly from traditional linear television. One of those executives making the transition is DAZN EVP of Content Jamie Horowitz. In this fireside chat, Horowitz will discuss early learnings on how to produce a compelling experience for the OTT generation, what specific strategies DAZN is implementing to separate itself, and how the fan viewing experience on direct-to-consumer services will continue to evolve.


Title: Playing in VR/AR/360°
Time: 2:00 PM - 2:30 PM
Description: There’s a lot of experimentation going on with new technologies and sports. Leagues are letting fans create their own streams, select their own camera angles, dig into stats at any time, and put themselves in the experience with AR and VR. So how’s that working out? Which experiments have fans responded to?

Discovery Track
Length: 1 Hour
Speaker(s):
, Lead Solution Architect, THEO Technologies
, North-America Sales Director, THEO Technologies
, MediaKind

Title: Low Latency Reality Check
Time: 1:30 PM - 1:50 PM
Description: As an industry, we have latency on the mind. It’s a hot topic, and we hear big promises surrounding Low Latency being made throughout the industry. So, how can you move from promise to production? We will share our wealth of industry experience, being at the forefront of low latency development, and experience working together with different partners in the ecosystem. Attend this session for your chance to win: Notebooks for all attendees ($10 value each)


Title: Delivering Innovative Consumer Experiences to end-users through DTC and OTT Aggregated Services
Time: 1:55 PM - 2:15 PM
Description: Today’s consumers watch hours of content, from different networks across a range of different devices. With so much content available at the push of a button and the opportunity to tailor it to individual user preferences, the industry is pushing to deliver high quality, highly personalized offerings directly to consumer screens. Although traditional broadcasters and other established content owners have access to some of the most valuable premium content, new entrants have used OTT to reach a wider audience. They are using cloud technology to scale and quickly introduce new functionality, allowing delivery over all networks to all devices and to introduce improved consumer viewing experiences (e.g. UHD and HDR content).However, the increasingly fractured user experience caused by separate applications leads to the question: what is the best way to deliver content to the consumer? This presentation explores how DTC and OTT aggregated services are enabling operators to deliver innovative consumer experiences directly to the end user, as well as outlining the opportunities and challenges for services a result of this competition.

2:30 PM
Coffee, Networking, and Video Engineers Meetup in the Streaming Media Showcase
Length: 30 Minutes
3:00 PM
Business & Strategy Track
Length: 45 Minutes
Speaker(s):
, XR Evangelist, Kaltura
, Documentary Filmmaker & Director of XRLabS, Houston Community College
Description: Consumers were supposed to pioneer “extended reality” (XR), the umbrella term for virtual reality (VR) and augmented reality (AR). Instead, things took an unexpected turn: Corporations and universities are leading the way for training, learning, and conferencing use cases. These experiences entail streaming a wide range of large media assets including video, images, audio, and 3D objects. This session features a discussion with one of the leading XR labs in the United States.

Technical & How-to Track
Length: 45 Minutes
Speaker(s):
, Vice President of Sales, Teradek
Description: 5G marks a new era of cellular network connectivity. In this presentation, Jon Landman, VP of sales at Teradek, describes how 5G will make a difference for live streaming. Learn how you can use 5G to optimize your connectivity for more reliable broadcasts. Explore what exactly is 5G and how it differs from our current 4G LTE networks. Discover how you can combine 5G connectivity and HEVC compression to deliver higher-quality video while using less bandwidth.

OTT Leadership Summit
Length: 45 Minutes
Speaker(s):
, Senior Vice President, Inscape
, General Manager, Data & Analytics, DISH Media
, Senior Vice President of Strategic Partnerships, Comscore
, CEO, Wurl
, Head of Product Marketing, Synamedia
Description: From the beginning of the online video revolution, personalized video has been one of our loftiest and hardest-to-achieve goals. This session examines the state of addressable television for both content distributors and advertisers today, as well as what we can expect in the near future and what sort of privacy and data collection issues pose challenges to truly personalized video delivery.

Video Engineering Summit
Length: 45 Minutes
Speaker(s):
, CEO & Co-Founder, V-Nova
, Principal Video Specialist, Twitch
Description: Heard of MPEG-5 part 2 (LCEVC)? And EVC? VVC, AV1, AVS2? Anyone getting an acronym headache? Alongside VP9 and HEVC, these next-generation standards are vying to be the successor to H.264, but will there ever be a single leader again? With the single-standard, single-resolution media delivery chain broken, operators and service providers are looking for the best tool for the job in every part of their ecosystem. Compression experts from Facebook and V-Nova discuss the reasons why and reveal some of the secrets of the latest standard in the MPEG family, LCEVC—a low-complexity enhancement for all codecs, even non-MPEG ones.

ESports & Sports Streaming Summit
Length: 45 Minutes
Speaker(s):
, Unreel.me
, Director, Ad Sales and Distribution, The World Poker Tour and Allied Esports
, Director of Rights Acquisition, FloSports
Description: In the online video world, there’s no such thing as niche. Formerly remote events are now as close as a cellphone. Viewers are discovering a range of unusual events like they haven’t seen since The Wide World of Sports, and they can’t get enough. Here’s how several niche sports used online video to tap into a worldwide audience.

Discovery Track
Length: 45 Minutes
Description: Check back for details.

4:00 PM
Closing Session
Length: 45 Minutes
Speaker(s):
, Media Streaming Engineer, Apple
Description: Earlier this year Apple announced Low-Latency HTTP Live Streaming which can deliver broadcast-level latency using industry-standard protocols such as HTTP/2. The specification is evolving towards release and incorporating feedback from the streaming community. Join Roger Pantos from Apple who will give an update on LL-HLS and answer common questions about it.