In this wide-ranging conversation with Globo Director of Product & Engineering for Digital Products Igor Maciel Macaubas, we discussed Grupo Globo digital products that deliver content at scale monthly to 90 million unique Brazilian viewers.
08 Aug 2025
The readers have spoken! Here we present North America's top tech solutions of 2023, as chosen by the readers of Streaming Media.
20 Nov 2023
If you're a video publisher who doesn't rank high in the VVC patent list, it's likely that you won't consider VVC until 2026 or later. If you're looking to augment your H.264 encodes with a more efficient codec before then, your most likely choices are HEVC and AV1, with LCEVC also an option. However, if you're a product or service provider in the streaming media ecosystem, it's long past the time to start considering where and when VVC is going to fit in for you and your target customers.
01 Aug 2023
2022 was the year in which sports, the appointment-to-view genre with massive audiences and revenues, moved to the center of major streaming provider strategies.
12 Apr 2023
In late September, Google quietly let slip the news that it now offers playback support for HEVC in Chrome when it's already available in the underlying platform. This is bigger news than Google is letting on, but its immediate impact remains to be seen. We surveyed a number of experts and analysts to gauge its meaning for increased HEVC usage and more, and how it affects DRM and HDR.
24 Oct 2022
Broadcasters are watching digital and trying to bring the best of digital ad tech into their "broadcast" environment-even if that broadcast environment is on CTV. While it is becoming more and more confusing to differentiate between broadcast and streaming, one thing that's clear is that digital—and the ad tech supporting it—are responsible for the success of one of streaming's standard business models.
23 Aug 2022
Closed captioning is legally required for some video, but it's the right thing to do for all video. Beyond the ethical and accessibility considerations, it engages more viewers and makes smart business sense. Here's all you need to know about captioning today.
19 Apr 2022
Bringing together the best of OTT and the best of OTA, ATSC 3.0 is finally available out in the wild. Here's why you should care.
15 Feb 2022
Contributing Editor Jan Ozer recently spoke with Alex Davies, senior analyst at Rethink Technology Research, about Rethink's new report, "The Media and Entertainment Transcoding Workload and Device Royalty Forecast for 2020 to 2030," and what it says about the future of VVC, AV1, and LCEVC for streaming publishers.
Candidates for H.267 already significantly outperform VVC as the hunt for a new video compression standard gets underway
17 Oct 2025
The television landscape continues its dramatic transformation, but Ring Digital llc's latest #FutureOfTV.Live ?? Summer 2025 quarterly research reveals some unexpected truths about where viewers are headed.
28 Jul 2025
More than 1,200 readers voted in 18 categories. We'll announce the winners in the November/December issue of Streaming Media, but here's a tease—the top three vote-getters in each category. And you just might be surprised at the names you see.
12 Oct 2023
ATSC 3.0 and ad-supported streaming services will lead the way this year, while blockchain, NFTs, and the Metaverse will take a more significant role in the broadcast and media industry.
14 Feb 2022
Sinclair Broadcasting's STIRR brings viewers free, live, local broadcasts—along with localized ads. The implementation is still buggy, but the concept is right on target.
09 Sep 2021
The one-size-fits-all approach employed in broadcast and cable is no good when it comes to streaming and OTT.
09 Dec 2019
In 1993, Omni Magazine showed its readers in-car video technology that let people watch as they drive. It was both decades ahead of its time and hopelessly misguided.
04 Nov 2019
This is "The Year Before the Year of ATSC 3.0," and that means preparation—not just for broadcasters, but for the streaming industry, as well.
28 Jan 2019
From my work as a media solutions consultant with InterDigital and contributor to the Advanced HDR by Technicolor initiative, I've seen the need for a strategic shift toward dynamic HDR implementations that preserve creative intent, simplify delivery architectures, and future-proof content ecosystems. In this article, I break down the imperatives across four dimensions: strategy, operations, economics, and technology.
01 Aug 2025
Tony Jones of MediaKind discusses the steady adoption rate of Versatile Video Coding (VVC) and its numerous benefits, such as significant cost savings and reduced energy consumption for streaming.
31 Jul 2023
Whether it's Free-Ad Supported TV (FAST) or ATSC 3.0, ad tech and software companies are continuing to build out the technical infrastructure required to keep the transformations in the ad-buying market moving forward so advertisers can easily reach consumers no matter how or where they're viewing content.
11 Mar 2022
The impact of 5G and C-band will bring a sea change in the production, distribution, and delivery of video
18 Dec 2020
5G will change the game for delivering live video experiences. The migration is already underway; the time to take action is now.
17 Nov 2020
5G holds promise for smart cities, smart vehicles, and industrial automation. For video streaming? Not so much.
29 Oct 2020
The new normal calls for innovative approaches to content protection, aggregation, customer data, and business models
04 Sep 2020
Let the Streaming Media editors be your guides. NAB is an enormous conference, so we'll help you plan ahead. Take a hour to learn what this year's show has to offer.
19 Mar 2019