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OTT TV > Columns

Over-the-top (OTT) has changed how people watch television, and in some regions is on track to overtake broadcast, cable, and satellite. Look below for the latest news in OTT technology and programming, as well as insights and analysis into where the OTT market is headed.

The Quiet Conference: At IBC 2019, No News Was Good News

Some years are revolutionary, some are evolutionary, and some are just "meh." Here's why those "meh" years are the best ones for the industry.

AutoVision: The Bizarre In-Car Video Player That Never Happened

In 1993, Omni Magazine showed its readers in-car video technology that let people watch as they drive. It was both decades ahead of its time and hopelessly misguided.

$21: The Amount Consumers Want to Pay Barely Covers Two Services

Households are reacting to new OTT offerings by tightening their belts and closing their wallets. Is this a boon for ad-supported services or the end of expansion?

Cutting the Cord and Why It Took So Long: A Streaming Wish List

Yes, cutting the cord leads to a better experience in every way…almost. Here are the top three things traditional TV still does better than the streaming services.

Netflix's Stock Price Tumbles as Higher Prices Lead to Churn

Why did Netflix's stock fall in Q2? Because the OTT leader's price increase lead to service cancellations. That's a warning to all SVODs: If it can happen to Netflix, it can happen to any service.

5 Low-Cost Ways to Provide Closed Captions for VOD Streams

Attaching captions to on-demand videos can be simple and low-cost, but doing the same for live video is a little more involved. Here are the options.

TV 2.0: The Future Isn't About Delivery, It's About Experience

The industry sees video as linear or OTT, but that's not the real distinction. What matters isn't how people get their video, but how they experience it.

Taming the Many-Headed Problem of Video Content Discovery

Sure, today's OTT video platforms could share data and create comprehensive video recommendation systems, but they don't want to. Here's why they should care.

Trouble Ahead: Netflix's Bad Quarter Could Turn Into a Bad Year

The constant drip, drip, drip of bad news for the SVOD leader has taken its toll, and viewers are leaving en masse. Suddenly the giant doesn't look so powerful.

The Bloated Bundle: Today's vMVPDs Are Anything But Skinny

Skinny bundles promised to be bargain-priced alternatives to expensive pay TV packages. Now, they're nearly as pricey as cable and satellite. Where did it all go wrong?

Disaggregation Nation: Cord-Cutters Need to Make Tough Choices

The golden age of TV is also the golden age of TV providers. As the number of services grows exponentially, viewers wonder what they've gotten themselves into.

OTT Falls Into the Same Trap as Cable

Viewers turned away from cable because it offered them too many choices. OTT recreates the same problem, but on steroids. So what is the industry going to do about it?

Netflix's Movie Library Is Kind of Terrible, But Does It Matter?

Today, Netflix got its first Oscar nomination for Best Picture. That doesn't change the fact that its movie library is shrinking—and often bad.

Press Pause, Get an Ad?

Hulu and AT&T's plan to show commercials when viewers pause is a reminder that these are tech companies, not broadcasters, at heart

Publishers Learn NewFronts Equation: Content + Scale = Impossible

Who won the NewFronts this year? Twitter won. Not by producing great video, but by distributing video for many of the biggest publishers online.

Netflix Uses Data to Drive Creativity, and It Terrifies Hollywood

The leading SVOD has become the first global network, and detractors accuse it of making creative decisions based on algorithms. It doesn't, but here's the real reason it's winning.

Popular Skinny Bundles Still Aren't Catering to Cord Cutters

Skinny bundles have made a lot of improvements in a short time, but until they can detail exactly what live sports they carry they aren't replacements for pay TV.

Streaming Options for Foreign Travelers Are Improving—Slowly

When it comes to subscription video on-demand, increasingly you can take it with you. Some services now let subscribers stream while abroad.

20 Years of Streaming Media: Looking Back and Looking Ahead

Streaming Media launched during the dot-com bubble, and while some of the early players faded away when their funding ran out, others helped chart the future of the industry.

Stakes Are High, but Joe Inzerillo Is Batting 1.000 With BAMTech

BAMTech's EVP and CTO faces challenges such as international expansion and a lack of standards as he attempts to out-innovate the competition.