Influencer marketing has been hot for years and shows no signs of cooling, but that doesn't mean every influencer marketing campaign is a success.
Troy Dreier //
07 Dec 2018
Tokens? Watermarking? DRM? Content owners try them all, but as of today there's no foolproof solution. Perhaps the way forward isn't with higher walls, but new experiences.
Jason Thibeault //
03 Dec 2018
YouTube pre-roll ads are just the beginning. Successful online video stars take a broad approach to monetizing their followers. Options include merch, modeling, and even books.
Troy Dreier //
22 Oct 2018
The Women in Streaming Media group, which strives to improve the visibility of women in our industry had its first meetup at IBC, but the entire industry needs to make a better effort to make sure women's voices are heard.
Eric Schumacher-Rasmussen //
19 Sep 2018