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Online Video Industry > Columns

The online video industry is an ever-growing ecosystem of technology, service, and platform vendors that run the gamut from traditional broadcast incumbents to disruptive startups.

Here you'll find Streaming Media's coverage of the solutions providers that are enabling the online video revolution.

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From Zoom Fatigue to Serendipity

It's March. Again. And we're still all on Zoom. It's been a lifeline, but it'll never replace in-person meetings and conferences.

New Rules of Codec Development

The game has changed for new codecs entering the market.

A Look Back at Streaming Video's 2020

From the rise of Zoom to the fall of MPEG, 2020 has been a year of surprises.

As Streaming Grows, the CDN Must Evolve

Streaming is still only a fraction of total video watched, even post-COVID lockdown. What happens when it's the de facto method for delivering video content? Will the existing CDN approaches be enough to handle the next phase of streaming growth?

When It Comes to Being on Camera, Don't Be "That Person"

There's no longer any excuse for poor-quality audio or bad video on your Zoom meetings or webinars. By following just a few simple tips and spending less than $200, you can look like a pro.

It's Time to Retire PSNR

Peak signal-to-noise ratio is poor predictor of subjective video quality. So why are PSNR comparisons used in almost all codec comparisons?

4 Keys to Evaluating Cloud Transcoding Options

Here are the four differentiating factors to focus on when assessing cloud transcoding solutions

Launching Rockets

Live streaming brought the launch of Endeavour into our living rooms, and inspired our imaginations to quest for what lies beyond

The Problem with WebRTC

The good news is that desktop and mobile web browsers are now capable of using WebRTC for real-time or progressive web apps. The bad news is that we need faster progress with viable WebRTC SDKs that don't tightly tie products to a particular WebRTC offering.

Build Streaming Solutions for Tomorrow, Today

In the wake of the COVID-19 pandemic and stay-at-home orders, streaming has gone through the roof. The strategies you implement today will set the stage for the future.

When it Comes to Bitrates, Less is Always More

What can streaming producers do in the short-term to reduce the load during these COVID-19-related bandwidth usage spikes?

The New Normal

COVID-19 has changed everything, including streaming video. Consumers are demanding higher quality than ever, which means our industry needs to redouble our efforts to delivery that quality more efficiently.

Shouldering Our Responsibility to Educate the Streaming Market

As companies and individuals pivot online in the "new normal," it's up to us in the streaming industry to put education ahead of profit

Back to the Future

A look at streaming media's past can give us guidance on our journey toward where we're heading next

When it Comes to Video Quality Measurements, Average Won't Cut It

Average scores can be deceiving, so be sure you're using a tool that gives you a more accurate assessment of your video quality

All Roads Lead to ABR Royalties

As recent lawsuits regarding DASH-related patents make clear, royalty payments on adaptive bitrate streaming are inevitable—even if it's not yet clear who'll be paying who, or how much

The Math Behind the Magic

Whether we're talking about content delivery, player performance, live events, or even DRM, it's important to understand the algorithms that make streaming video tick.

The Smart Money is on Quibi. Go Figure

When Quibi launches next year, it will be the latest in a line of "mobile-only" streaming services. None of its predecessors have succeeded, but industry experts say Quibi will thrive where offerings like Go90 failed.

The Quiet Conference: At IBC 2019, No News Was Good News

Some years are revolutionary, some are evolutionary, and some are just "meh." Here's why those "meh" years are the best ones for the industry.

Cutting the Cord and Why It Took So Long: A Streaming Wish List

Yes, cutting the cord leads to a better experience in every way…almost. Here are the top three things traditional TV still does better than the streaming services.