-->
Encoding/Transcoding > Blog

Encoding and transcoding video is at the heart of online video, and Streaming Media offers deep dives into encoding parameters, bitrate ladders, per-title encoding, content/context-aware encoding, CBR, VBR, and ABR. Here you’ll find the latest news, reviews, tests, and analysis to help you stay on the top of your encoding/transcoding game.

Register for In-Person OR the FREE Live Stream from Streaming Media East, May 24 - 25. Reserve Your Seat & SAVE $100 NOW!

Intelligent Media Quality Assurance Strategies for Modern Streaming Workflows

As OTT overtakes traditional TV viewing, media companies can no longer afford to use the status quo as far as QC and monitoring are concerned. Aggressive strategies for delivering a great QoE are required to increase subscribers and boost monetization. Media companies should carefully choose the right strategies and tools to streamline processes for optimum video quality and viewer experience.

5 Great Reasons to Attend Streaming Media East

Jan Ozer will lead workshops, presentations, and panels covering advanced codecs, gear for remote productions, WebRTC, low latency, and reducing bandwidth and storage costs at Streaming Media East in Boston May 23-25.

Webcasting, Videoconferencing, and FFmpeg in the Spotlight at Streaming Media East

Robert Reinhardt's workshops will cover the latest tips and tricks for using FFmpeg and managing inputs and outputs for videoconferencing, while presentations and panel discussions will look at taking your webcasting and event streaming efforts to the next level.

Why HDR Provides the Quality OTT Providers Need to Excel

High dynamic range (HDR) adoption will accelerate significantly over the next two years, and consumers are getting savvier about the video quality that streaming services provide. Successful OTT services need to embrace HDR now.

Sustainability, Streaming, and the Data Attribution Challenge

"Sustainability" is perhaps the most important buzzword in the streaming industry, but most current efforts to define "green" or "net zero" streaming miss the target.

Where Are the Women in the Streaming Media Industry?

A look at any conference program—including our own—makes it clear: It's long past time for the streaming media industry to take the gender imbalance seriously, and to identify and address the root issues—not just the optics.

Testing Wowza's Real-Time Streaming at Scale

Wowza's new ultra-low latency offering can deliver either an RTMP stream or a WebRTC stream, with WebRTC outperforming the legacy protocol

JW Player's Dave LaPalomento Talks VP9, H.264 and More

H.264 still leads the pack, says JW Player's CTO Dave LaPalomento, but for more sophisticated publishers, VP9 offers benefits including bandwidth savings.

VVC's Adoption Hampered by Patent Uncertainty and Low Value

A study from Unified Patents suggests that VVC isn't likely to ever gain widespread adoption due to both royalty issues and technology changes

Submit Your Nominations Now for the 2021 Streaming Media 50 List

Want to make sure your company is considered for our annual list of the most important, innovative, and interesting companies in the online video space? Read on, and send in your nominations by August 27.

The Greening of Streaming, One Year On

From an article in Streaming Media a year ago has grown a brand-new organization devoted to meeting the sustainability challenge in the streaming industry.

Cloud QC and Monitoring Solutions Drive Superior Streaming Experiences

In today's video-streaming-centric world, cloud OTT monitoring solutions are vital to staying competitive and meeting the demand for high-quality video content on every screen.

Wowza Takes "Significant Investment" from Boston-Based Private Equity Firm

CEO David Stubenvoll says the investment from Clearhaven Partners will let Wowza accelerate innovation and growth, and possibly even open new offices, without the "restrictions and hassle of being a listed company."

That Jungle Shirt Guy: Remembering Les Zoltan

More than a longtime customer and colleague, Les passed away earlier this year at the age of 73 due of complications from COVID-19.

The 2020 Streaming Media Readers' Choice Winners

26 categories. 220 nominations. More than 25,000 votes. Who took home the big prizes in this year's Streaming Media Readers' Choice Awards? Read on.

Low Latency Video Streaming - How Low Can You Go?

Advances in chipsets allow for more processing at the edge, so we're going to see latency times drop even further in the near future.

AI-Based Scaling as the Key to Cost-Efficient 4K UHD Content Delivery

AI-based Super Resolution can give viewers compelling UHD viewing experiences from a 1K-resolution source.

The ABCs of the "New Normal" for Streaming Services

Streaming usage is way up, and it's not going back down anytime soon. By focusing on analytics, bandwidth, and compression, OTT services can deliver high-quality experiences at scale.

Machine Learning for Media: Increasing the Value of Existing Content

By using neural networks, broadcasters can up convert HD to UHD content more effectively, giving viewers a better experience

How to Think About VVC

TL;DR: The right way to think about VVC is to put off thinking about it at all until actual decoder deployments are announced on platforms that matter to you. Here's why.