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Healthcare Professionals Getting A Dose Of Streaming

Folic Acid: Are you talking about it with your patients?
Hormonal Treatments in Breast Cancer

These are a few of the program titles promoted on the Charleston Area Medical Center’s Health Education and Research Institute’s home page (http://www.camcinstitute.org/). They sound as if they might interest a healthcare professional, such as a physician or medical assistant in need of continuing medical education (CME) credits.

Doug Young, media network specialist with the CAMC Media Services group, is the person behind the scenes at CAMC and uses Sonic Foundry’s Mediasite Live solution to reduce the friction typically associated with having subject matter experts control their own media acquisition. Young is part of a team that provides state-of-the-art video production, computer/Web-based training, in-house video networks for patients and staff, satellite conferencing, and video conferencing facilities. Facilities and services include a 3 camera production studio, on-location video taping capabilities, digital non-linear video editing bays, computer graphics/animation design and audio and video encoding. With a staff of five media professionals and hundreds of events each month, only a fraction can be webcast or stored. "Even those events which are selected for production must be managed in such a way that anyone can step in," warns Young. In some cases the subject matter expert can operate all aspects of their event using CAMC’s Mediasite Live-based templates.

Offering a Web-based presentation system among other media services to clinicians, researchers, and staff is just the most recent step in an evolution that began in 1979 when the Charleston Area Medical Center opened its first video studio. "Our original role," explains Young, "was to do two-way video between West Virginia University Medical School’s Charleston Division Education Building, located on the CAMC Memorial Hospital Campus and a the CAMC General Hospital campus. Video and education were critical to our mission from day one." Over the next twenty years the CAMC Institute expanded educational content delivery using satellite feeds from 30 sites to more than 250 campuses and hospitals dispersed around 6 states in the mid-Atlantic region (Pennsylvania, Ohio, West Virginia, Virginia, Kentucky). Media has been transmitted over a variety of networks ranging from private microwave, analog over cable, satellite, ATM, and Frame Relay. Most recently, the institute has migrated all traffic to its private, segmented IP network leveraging a Gigabit backbone between major facilities.

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