April 28, 2014

Online Video News

Vungle Intros Video Ad Exchange for Apps, Makes TV Ads Mobile

Mobile apps have so far been video ad-free, but one company wants to change that. How will ad buyers and viewers respond?

Sightly Offers Personalized Video Ads for Local Markets

Deliver hyper-local ads to the right audience at the right time. That's the promise of Sightly's TargetView technology.

Innovid Unveils Atom, End-to-End Ad Platform for Online and TV

Built with an open architecture, Atom serves ads to multiple platforms and lets buyers integrate third-party verification solutions.

AOL On Gains Miramax Movies for Ad-Supported Streaming

Leaping into long-form content, AOL will offer Miramax movies for free to viewers, but isn't saying what titles will be available.

Amazon Scores Big With HBO Original Content Exclusive

In an SVOD first, HBO original series, miniseries, and comedy specials will appear on Amazon Prime Instant Video starting in May.

Featured Articles

4K Video Shows Promise, But Now Is Not the Time to Buy

Thinking about running a 4K? While early adopters with fat wallets are buying UHD televisions, most people should wait for more content and lower prices.

The Problem With Flipped Classrooms: Teachers Shoot Lousy Video

Educators are recording video lectures for students to watch outside of class, but they're often terrible quality. Here are easy fixes for lectures worth watching.

Industry Experts Discuss the Future of MPEG-DASH at NAB

The DASH Talks, a gathering of DASH supporters, compared notes on the standard's advancement, and highlighted the work being done.

Industry News

BroadbandTV Closes Major Video Management Agreement With FremantleMedia

BBTV’s technology platform to manage fan-uploaded content for properties such as American Idol, Got Talent and The X Factor

BlackArrow Releases Data Management Platform for the Pay-TV Industry

Drives New Revenue Opportunities Using Audience Data

Mexican TV Provider Megacable Deploys Unified Headend Solution From Harmonic

Using Harmonic's Integrated Video Processing and Network Management Solutions, Megacable Can Quickly Launch New Channels and Deliver Improved Video Quality

VBrick Rated Video Content Management Market Leader by Aragon Research

VBrick Receives Highest Rating in Aragon Research Globe for Video Content Management 2014