-->
Encoding/Transcoding > News

Encoding and transcoding video is at the heart of online video, and Streaming Media offers deep dives into encoding parameters, bitrate ladders, per-title encoding, content/context-aware encoding, CBR, VBR, and ABR. Here you’ll find the latest news, reviews, tests, and analysis to help you stay on the top of your encoding/transcoding game.

Save your FREE seat for Streaming Media Connect in February. Register Now!

G&L CEO Alexander Leschinsky Talks C2PA and Today's Digital Content Landscape

Provenance and authenticity of content have become critical issues as Generative AI-derived content and disinformation flood the digital world. The Coalition from Content Provenance and Authenticity (C2PA) has formed to cryptographically prove content authenticity in today's digital landscape, with an eye to combatting fake content and restoring trust in media. In this interview with Streaming Media's Steve Nathans-Kelly, G&L Systemhaus CEO Alexander Leschinsky discusses the challenges and limitations of C2PA--particularly with live content--and G&L's role in helping broadcasters and media companies implement C2PA standards.

Ultra-Low Latency Interactive Live Streaming Survey Report Launches

This report expands on live presentations from a recent Streaming Connect keynote.

Could Multicast ABR Really Have Saved the Paul/Tyson Fight?

When Netflix streamed the Paul/Tyson fight to a record-breaking 65 million simultaneous viewers, it wasn't all smooth sailing. Many viewers were left frustrated by buffering, freezes, and audio-sync issues. Like many other vendors, Broadpeak, a major player in streaming technology, claimed its multicast ABR (mABR) technology would have "knocked out video freezes" during the broadcast. It's a tantalizing promise, but could mABR realistically have delivered it? To understand, let's look at what mABR is, what's required to make it work, and why its widespread adoption is more complicated than Broadpeak might have you believe.

ICYMI: Streaming Media Connect November 2024

Streaming Media presented its 15th Connect virtual conference November 12-14, 2024, with Media Industry Cartographer & CEO ESHAP Evan Shapiro and Streaming Media Editor-in-Chief Steve Nathans-Kelly as hosts and MCs, and featuring speakers from Microsoft, Paramount, Warner Bros. Discovery, Vevo, Philo, and more, and session topics ranging from streaming monetization to FAST strategy to OTT bundling to cloud streaming OpEx and live streaming at scale.

Cloud Streaming Experts Talk Live Broadcast Workflow Challenges at Streaming Media Connect 2024

On Tuesday, November 12, at Streaming Media Connect, streaming industry consultant Nadine Krefetz moderated the panel "Cloudsplitting: Tackling Common Cloud Live Broadcast Workflow Challenges." The group of experts from AWS, TV 2 Danmark, Alibaba Cloud, and Console Connect discussed actionable insights on refining and streamlining your scalable cloud live-streaming workflows and jumping and dodging the hurdles that threaten to break your stride.

Take Streaming Media's Interactive Ultra-Low-Latency & Live Streaming Trends Survey

New survey gauges the impact of (and planning for) hardware acceleration

IBC 2024 Streaming Media Digest – AI, 5G, Live Sports, Monetization, Content Curation, and More

ICYMI: here is a complete collection of Streaming Media's IBC 2024 coverage. With exhibitors, speakers, and visitors from more than 170 nations, this year's event was an in-depth cornucopia of all the latest streaming, broadcasting, media, and entertainment hot topics, including AI, 5G, live sports, content creation, and much more.

2024 Live-Streaming Technology Trends Brief Launches

Hot on the heels of one of the industry's premier live-broadcast events, IBC, comes the annual Live-Streaming Technology Trends brief. The report covers a variety of topics of interest to live-streaming professionals, including the popularity of audio and video codecs, trends in acquisition and delivery protocols, and business challenges faced by streaming professionals across multiple industries.

Vote in the 2024 Streaming Media Readers' Choice Awards

The Streaming Media Readers' Choice Awards has grown along with the industry. In 2024, we've got 17 categories. The polls are open! Let the voting begin!

Telestream CTO Simon Clarke Talks AI, Cloud, and Wirecast and Vantage Trajectories

In a recent interview, Simon Clarke, Chief Technology Officer of Telestream, discussed two key products, Wirecast and Vantage. Celebrating Wirecast's 20th anniversary, Clarke reflected on its evolution from a nascent streaming tool to a robust application used by a diverse range of streaming producers, including educators, business professionals, and houses of worship.

Nominate Now for the 2024 Streaming Media Readers' Choice Awards

What's your favorite streaming tool, tech, or service? What is the most innovative gear in the business? It's time to make your nominations for the only awards in the online video industry that are chosen by end users.

Media Excel Gains Visibility with AI Reality Check and Innovation

Artificial Intelligence has become a buzzword in streaming video with the promise of revolutionizing how we create, compress, and distribute videos. It's crucial to separate the hype from reality and rare to find a vendor willing to do so. Media Excel CEO Narayanan Rajan is one.

IBC Unveils Lineup for 2024 Show, Promises Tweaks to Familiar Formula

Trade show IBC is back on track to almost pre-Covid levels, and will feature Content Everywhere and AI pavilions, according to organisers, in an update given three months before the show on September 13-16 opens in its usual Amsterdam home.

Is Live Streaming Stagnating? Give Us Your Feedback!

A new survey takes a critical look at the live-streaming ecosystem

Will Amazon and Dolby's Latest Acquisitions Accelerate VVC Deployment?

Recent moves by Amazon and Dolby may hint at a growing interest in VVC (Versatile Video Coding).

Interview: IP Attorney Robert J.L. Moore Discusses Video Codec IP and Patent Monetization Issues

In this wide-ranging interview, Streaming Media's Jan Ozer and intellectual property attorney Robert Moore of Moore IP solutions delve into a number of topics related to video codec intellectual property issues and patent monetization, two constantly moving targets.

Introduction: Foundations of AI-Based Codec Development

To promote the understanding of AI codec development, Deep Render's CTO and Co-founder, Arsalan Zafar, has launched an educational resource titled "Foundations of AI-Based Codec Development: An Introductory Course." In a recent interview with Streaming Media Magazine, Zafar provided insights into the course's content, target audience, and expected outcomes.

’Round the Horn at NAB 2024: Videon, Telestream, Phenix, Ateme, V-Nova, Twelve Labs, Norsk, Dolby, and NETINT

Any NAB report is like the story of the blind man and the elephant: what you experience is what you touch, representing a fraction of the whole and perhaps not even a good sample. That being said, here's what I touched during the show. Many of these experiences are accompanied by video that I shot of the interviews.

Streaming Media Sneak Preview: Computing While Cooling With Netflix, Adeia, the Greening of Streaming, and Help Me Stream Research Foundation

On Wednesday, May 22 at Streaming Media NYC, Dom Robinson, Founder, Greening of Streaming and Director id3as/Norsk, will moderate an all-star panel of leading streaming technology providers and innovators to discuss how to make media's tech stack more cost and energy efficient and implement sound and sustainable best practices throughout the media supply chain, with insights from Sujana Sooreddy, Senior Lead Software Engineer at Netflix, Serhad Doken, CTO of Adeia, and Tim Fore-Siglin, founding executive director of Help Me Stream Research Foundation.

Bitmovin Live Encoder-Akamai Connected Cloud Integration Promises Lower Egress Costs and OpEx Reductions up to 90%

On March 27, Bitmovin announced the availability of its Live Encoder running on Akamai Connected Cloud, promising increased efficiencies for large-scale streams and substantial reductions in data transfer out (DTO) costs that may translate to as much as 90 percent lowered operation costs overall.