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Sports/eSports > Featured Articles

On the go or in the living room, sports and esports video viewers are some of the most demanding and passionate audiences out there, and streaming is enabling delivery of the biggest games and the smallest leagues alike.

Here you'll find Streaming Media's coverage of the technology and business behind the growing sports and esports streaming market.

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The State of Live Sports Streaming 2024

Live content is led by sports, and fan appetite—much like bidding for rights—shows no sign of slowing down as the calendar turns to 2024.

Q&A: Adtaxi's Murry Woronoff Says Streaming TV Levels Have Surpassed 80% of U.S. Adults in 2024

A new report by Adtaxi, one of the nation's fastest-growing digital marketing agencies, has revealed that more Americans than ever are now defaulting to streaming as their primary viewing content source. Murry Woronoff, Agency Director - Marketing Research and Consumer Insights at Adtaxi, spoke with Streaming Media's Tyler Nesler about many specific aspects of the report and what the findings reveal about the current state of streaming as the industry continues to evolve rapidly.

Review: Magewell Director Mini

Magewell's new Director Mini is a mini marvel. This 5.5" "all-in-one" production tool with a $1,299 street price can mix multiple inputs and do picture-in-picture graphics, audio mixing, recording, streaming, and more, as IEBA's Anthony Burokas explains in this in-depth review.

State of Streaming Snapshot: Pinpointing Streaming’s Pricing Pain Points

Rising fundamental costs morph into rising platform costs for content owners and consumers

The 2023 Streaming Media Readers' Choice Awards

The readers have spoken! Here we present North America's top tech solutions of 2023, as chosen by the readers of Streaming Media.

Q&A: Caffeine CEO Ben Keighran Talks Fan-Focused Niche Sports Broadcasting

Caffeine is a well-funded, newer live broadcasting platform for fan-focused, niche content for interactive viewing. With the platform now surpassing 40 million users, most of its content consists of long tail and local sports programming. With $262 million in financing raised since 2016, Caffeine is emerging as a destination for "sports you can't find anywhere else." This Q&A with Caffeine CEO Ben Keighran explores Caffeine's unique approach to niche sports streaming and monetization model.

OTT, the Rising Star for Cable Television Companies and Local Sports Leagues

Alexey Zaberezhniy, Video Solutions System Analyst at Oxagile, discusses why OTT is the future for cable TV providers and local sports communities.

Scale Matters: How to Deliver Five-Nines Streams to Global Live Audiences

Any streaming workflow is only as strong as its weakest (or least-tested) link. The more massive the stream, unfortunately, the larg­er the opportunity and the smaller the margin for error. So, what do the experts say about the architectural demands and challenges of main­taining five-nines uptime and broadcast quality when the stakes are too high to let either suf­fer? And what solutions do they recommend?

A Broadcaster’s Cloud Migration Primer

This article offers a primer on how a traditional broadcaster could start to move services to a cloud provider.

Streaming Media’s Trendsetting Products and Services of 2023

A detailed guide to Streaming Media's Trendsetting Products and Services of 2023.

The State of Real-Time Streaming 2023

In this article, we'll look at the state of real-time streaming a few months into 2023, including several use cases that hold longer-term promises. But before we do so, here's a baseline definition of real-time streaming, as used in the survey: Real-time streaming is "device-synchronized delivery to hundreds of thousands of viewers at less than 500 milli­seconds per user."

Advertising, Bundling, and the Future of Premium Streaming

With the arrival of lower-priced ad tiers for premium streaming services, increasing aggregation and shape-shifting bundling options, ongoing changes to the streaming landscape are transforming consumer behaviour and adoption of pay TV and streaming services. But what do the numbers say about emerging market trends? How are platform providers interpreting evident shifts, and does that translate into user experience innovation? And is there really a "Great Rebundling" afoot, as so many pundits have claimed over the last 6 months?

Paramount SVP of Ad Operations Jarred Wilichinsky Talks Adtech Stacks and Strategy

The unforgiving world of ad tech means any mistake can cost millions of dollars. Ad tech is the key to a successful AVOD/FAST monetization strategy, but there are so many moving parts that it can be a challenge to get it right. Wilichinsky provides practical insight into what works, what doesn't, and how ad-supported delivery compares to subscription offerings.

Event Stream Team's Jimmy Reid Discusses Live Production with a Customized Blackmagic Kit

Jimmy Reid of Event Stream Team talks with Streaming Media's Tyler Nesler about his company's improvement in live production performance thanks to their upgrade to a customized Blackmagic ATEM 2 M/E Constellation HD live production switcher kit and their transition to the Blackmagic DaVinci Resolve Studio 18 editing, grading, visual effect (VFX) and audio postproduction cloud-based software.

The State of Live Streaming 2022

There is little doubt that an accelerated switch to streaming is underway —in the sports world especially—and that this is probably happening more rapidly in the U.S. than in any other market.

Review: Teradek Wave

Anthony Burokas reviews the new Teradek Wave, which combines bonding, encoding, streaming, recording, and monitoring in a single compact devices that users control using Teradek's handy streaming app on its 7" touchscreen.

The Complete Guide to Closed Captions

Closed captioning is legally required for some video, but it's the right thing to do for all video. Beyond the ethical and accessibility considerations, it engages more viewers and makes smart business sense. Here's all you need to know about captioning today.

How to Build Enhanced Sports and Esports Streaming Experiences

Even as fans return to the stands, savvy sports streamers realize that home viewers want more than just a game feed and player stats. FOX Sports, Cheesehead TV, and the Fan-Controlled Football League are pushing the envelope.

Review: The Roland V-160HD Hybrid Event Video Switcher

While detailing every feature of this switcher is beyond the scope of the article, here are the top 10 features of the Roland V-160HD, peppered with some constructive criticism for good measure.

Moving Streaming Production to the Cloud

The first thing to think about when considering a move to cloud production as an alternative to traditional, centralized, on-prem production workflows is, why the cloud? It's because it has specific advantages for certain applications. Whenever you're thinking about the cloud, you need to be thinking about how it will benefit you and your productions.