Invodo Leverages the Akamai Intelligent Platform to Deliver eCommerce Video That Sells
Leading Full-Service Video Provider to Distribute Video via Industry's Most Trusted CDN
Austin, TX(11 Oct 2011)
Invodo, the only full-service video partner for business, today announced it is working with Akamai Technologies, Inc. (NASDAQ: AKAM), the leading provider of cloud optimization services. Invodo's scalable video production and video platform technology will be combined with the Akamai Intelligent Platform for Invodo customers such as AutoZone, Crocs, Lenovo, L'Occitane, The Sports Authority and Office Depot (NYSE: ODP).
"We create and deliver high quality video at scale to increase business for our customers. The content delivery network is a crucial part of that process," said Craig Wax, CEO of Invodo. "Since Akamai is already serving many of our current and prospective clients on a global basis, it's a natural fit to integrate the Akamai Intelligent Platform and site acceleration services into our video platform technology."
Invodo helps businesses grow through the power of video. A full-service business video solution, Invodo combines the creation of high-quality video at scale with its proprietary video platform technology to influence consumers online, on mobile, and at other consumer touchpoints. The Invodo solution benefits major retailers, brands and service companies.
"Invodo has produced the kind of high-quality video content that is designed to help us sell more products," said Barry Litwin, VP of Global Ecommerce at Office Depot. "Like many retailers, we rely on Akamai for site acceleration and content delivery services, so this partnership makes Invodo's offering a great strategic fit for our e-commerce business."
Akamai delivers between 15-30% of all Web traffic for retailers and other companies. The Akamai Intelligent Platform is designed to make it easier for retailers and companies to be successful online by ensuring performance, instant scalability and security across its globally-distributed platform of servers.
"Our eCommerce clients have been asking for an integrated eCommerce video solution that includes production as well as hosting, streaming and analytics," said Ravi Maira, Akamai's Vice President of Site Performance Products. "By working with Invodo, our goal is that our joint eCommerce customers will benefit from our combined offerings by providing their audiences a truly integrated eCommerce video experience."
Invodo helps businesses sell more through the power of video. A full-service eCommerce video solution, Invodo creates high-quality product video at scale and develops new technology to influence consumers where it matters most. Invodo videos increase sales conversion rates, reduce returns and drive site traffic for customers, including Internet 500 retailers and major brands. For more information, please visit www.invodo.com.