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Media 100i Defines New Category of Interactive Streaming Solutions

Media 100 (http://www.media100.com), a provider of software and services for streaming media on the Internet, recently unveiled the Media 100i series of professional interactive streaming production solutions.

Media 100 says it defines a new category of streaming media solutions specifically designed to leverage the interactive capabilities of the Internet.

With Media 100i, web designers can create streaming media content with which viewers can directly interact. Media 100i incorporates interactive streaming media technology - called EventStream technology -- that enables web designers to embed interactive instructions directly into streaming media programs to trigger visual, content-rich capabilities, including graphics, Flash animations and Java applications - all synchronized with the streaming video on the web site.

Web designers can define hot spots, URL flips and chapter marks, allowing viewers to interact with streaming media programs by clicking on objects to gather information, launch related web sites from the video and even purchase items in the streaming video.

"Media 100i represents the most significant, innovative and aggressive streaming media product initiative for the Company to date," said John Molinari, chief executive officer of Media 100. With Media 100i, viewers can click on Tom Cruise's sunglasses and buy them online - that's the Internet revolution we're enabling."

The Media 100i will be available in the Fall, 2000.

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