Awesomeness Introduces In-House Creative Agency 'Wildness' to Support its Branded Content Business
Awesomeness, a leading multi-platform media company for Gen Z, announced today that Jamie Moore and Jared Seltzer will be joining the company from Play Productions to build the company's new, full-service creative agency called "Wildness."
The new division will work with Awesomeness brand partners to provide the research, strategy, creative, and talent necessary to reach the coveted Gen Z demographic. The Wildness team will work alongside the Awesomeness sales division as well as closely collaborate with CEO Jordan Levin and company executives across its various networks and films department.
"Jamie and Jared possess the diverse experience, tenacity and proven track record of success that make them the ideal leaders to build a best in class creative agency here within Awesomeness," said Jordan Levin, CEO, Awesomeness. "As our business continues to rapidly grow, we're constantly evolving to meet the increased demand and provide our partners and clients with the creative solutions they require in order to best reach Gen Z. The transformation of Wildness into a full service agency is an important addition to the Awesomeness brand and the level of service we are able to provide to our partners."
Moore brings with him vast and wide ranging set of experiences across development, production and post-production spanning both Madison Avenue, Hollywood, and international properties. Founding Play Productions in 2014 he has been able to build a full-service production company that creates branded content, original digital series and animation for leading publishers and brands, such as Clean & Clear, Hallmark, Jaguar, The Atlantic, TruTV, and Walmart.
Prior to founding Play, Moore served as Vice President of Production for Defy Media, and has previously served as Head of Post Production for Alloy Digital, overseeing post-production for their original programming, and producing and directing digital content
Moore will be joined by Jared Seltzer, formerly Play Production's VP of Creative Affairs, who brings with him a track record of excellence as both a filmmaker and commercial director.
Both Moore and Seltzer join the company this month and will based in Awesomeness' Los Angeles office.
ABOUT AWESOMENESS
Awesomeness is a leading multi-platform media company defining the future of entertainment. Included under the Awesomeness banner are AwesomenessTV, a leading destination for original programming serving the global Gen Z audience, Awesomeness Films, DreamWorksTV, and Awestruck. Investors include Comcast NBCUniversal, Verizon and Hearst.
Industry Announcements's article first appeared on OnlineVideo.net