Vizzavi Portal to Include Co-Branded NetRadio Player
Net Radio (www.netradio.com), announced a co-branding agreement with Vizzavi (
www.vizzavi.com), a soon-to-be launched European multi-access Internet portal.
Under terms of the agreement, NetRadio will provide Vizzavi with a co-branded player that will include over 60 NetRadio channels for use on its portal site. The companies will split banner advertising revenues from the co-branded player.
In addition, Vizzavi will pay NetRadio an hourly per user streaming fee for use of this service. This marks a new revenue model for NetRadio, according to Mike Wise, CFO of NetRadio. The company currently has a similar pay-per-stream agreement with ComedyCentral.com and is actively looking to expand this service to other sites.
Vizzavi is joint venture between Vivendi, a media, telecommunications and utilities firm, and the mobile phone company, Vodafone. Wise indicated that the NetRadio player will be incorporated into Vivendi's official launch in December 2000. The portal is poised to be the point of access for 80 million mobile telephone and Canal + interactive TV subscribers across Europe. An initial phase of the rollout began with co-branded marketing campaign with Vodafone in the UK in September, along with the re-branding of the current vodafone.net site to vizzavi.co.uk. The site allows Vodafone subscribers access email and news from a WAP enabled phone.
Wise believes the NetRadio player will also be accessible to mobile users.
Vivendi recently announced plans to merge with Seagram and Canal+. Seagram owns Universal Pictures and Universal Music Group, which will provide content to Canal Plus' pay TV services and Vizzavi.
In related news, the court of arbitration issued an initial ruling on November 9, 2000, regarding a British Telecom complaint against the creation of Vizzavi. The ruling stated that that neither the agreements with Vodafone nor the creation of Vizzav,i contravened the Cegetel shareholders' agreement. Vivendi is therefore authorized to continue marketing and implementing all the agreements signed with Vodafone, in France and Europe.