Take Streaming Media's Interactive Ultra-Low-Latency & Live Streaming Trends Survey

New survey gauges the impact of (and planning for) hardware acceleration

The 2024 Streaming Media Readers' Choice Awards Finalists

More than 1,200 readers voted in 17 categories. We'll announce the winners in the November/December issue of Streaming Media, but here's a tease—the top three vote-getters in each category. And you just might be surprised at the names you see.

Recurly Report: Lower Interest Rates Lead to a Subscription Sign-Up Surge

Joe Rohrlich, CEO of subscription management platform Recurly, works with subscription brands like BarkBox, Scentbird, and Twitch. He discusses how the current status of the economy may affect customers' propensity to spend in subscriptions, the tactics used by subscription businesses to differentiate themselves in the crowded market, and the benefits of using subscription models to rethink consumer brand loyalty for diverse industries.

Rebundling Fatigue, Ad Tolerance on the Rise, Says TiVo Video Trends Research Report

We're here to parse a new market report from TiVo called "Q2 2024 TiVo Video Trends Report: North America Consumers Getting Smarter as Fatigue Sets In Amidst the Re-bundling Marathon." The title is a mouthful, and the research doesn't deliver on everything it promises.

NAB New York: Advanced Streaming and FAST Revenue Strategies for Local TV

How can broadcasters go beyond antiquated methods to provide fresh chances for profit on their FAST and AVOD channels? Beyond programmatic, where are the income opportunities and how can they be realized? Which vendors are interacting with marketers on streaming the most successfully, and why are they doing so? Leading industry professionals from NBCUniversal Local, CBS News, Scripps, and The Weather Company debated these topics on a panel at NAB New York.

NAB New York: How Tubi Is Surging in the Streaming Wars

Tubi, the free streaming service owned by Fox, flew under the radar for years, but now the industry has taken note of its surging popularity. At NAB New York, Peter Kafka, Business Insider's chief correspondent about the TV/streaming landscape, talked with Tubi CEO Anjali Sud about the TV/streaming landscape and how her company is changing the ways that people watch.

Connatix and JW Player Merge To Create the Industry’s Largest Video Technology and Monetization Platform

Advanced offering brings unparalleled monetization and streaming capabilities across CTV and OLV for broadcasters, publishers, and advertisers

To Cloud, or Not to Cloud? A Live Streaming Producer's Dilemma

Maybe we've been looking at "the cloud" all wrong. It doesn't have to be some 3rd party place we push all our live streaming production elements to. Let's start looking at the production space right in front of us as "the cloud" and see what opportunities that opens up. What do you think?

Vampire Subscriptions and the Loyalty Crisis: Samsung and Bango Reveal Troubling New Data for Streamers

New reports from Bango and Samsung Ads have revealed that not only are there continuing issues with subscription churn, but streaming app loyalty is also becoming alarmingly scarce, and subscribers are increasingly losing track of how much they spend on subscriptions each month.

IAS Fights YouTube Misinformation With Expanded Detection Offering

During this tumultuous election year, as concerns mount over online misinformation, Integral Ad Science (IAS), a leading global media measurement and optimization platform, has expanded its industry-aligned misinformation suitability and brand safety reporting for advertisers running campaigns across YouTube ad inventory.

AI-Powered Insights for Film and Beyond: How Cinelytic and Callaia Are Streamlining Content Decisions

In a recent interview with Streaming Media's Jan Ozer, Cinelytic CEO Tobias Queisser discussed how the company's namesake platform offers media professionals a streamlined mechanism to assess a film's potential success before production even begins, and provides actionable insights into casting, budget optimization, and distribution strategies.

Fandom Study Finds 80% of Consumers Rank TV, Movies & Video Games Higher Than Music & Sports as Leisure Time Activities

In an increasingly busy world, consumers flock to entertainment and gaming over other interests including music, food and cooking, sports, and travel. A new study from Fandom, The Power of Me Time, explores the reasons behind this trend through three key factors - Dominant Passion Points, Emotional Impact, and Engagement - while also highlighting what these insights mean for brands and marketers.

IBC 2024 Streaming Media Digest – AI, 5G, Live Sports, Monetization, Content Curation, and More

ICYMI: here is a complete collection of Streaming Media's IBC 2024 coverage. With exhibitors, speakers, and visitors from more than 170 nations, this year's event was an in-depth cornucopia of all the latest streaming, broadcasting, media, and entertainment hot topics, including AI, 5G, live sports, content creation, and much more.

IBC 2024: Four Things You (Might Have) Missed at IBC

New innovations in server-guided ad insertion, NRCS-based news program production management, cost and carbon emission reductions for AI workflows, AI-based cloud storage and media asset management and more at IBC 2024.

2024 Live-Streaming Technology Trends Brief Launches

Hot on the heels of one of the industry's premier live-broadcast events, IBC, comes the annual Live-Streaming Technology Trends brief. The report covers a variety of topics of interest to live-streaming professionals, including the popularity of audio and video codecs, trends in acquisition and delivery protocols, and business challenges faced by streaming professionals across multiple industries.

IBC 2024: AI’s Greatest Power in Media is to Make it Seem Normal

It was hard to keep AI out of the headlines at IBC Show 2024, not because there was anything groundbreaking in terms of news or product but because the technology is now part and parcel of every media tech conversation.

IBC 2024: Pivot to Streaming Paying Off, Says Paramount Global CTO Wiser

Paramount Global is under the pump and about to be sold but its future is bright because it is successfully transferring systems from production to distribution in the Cloud, according to the company's Executive Vice President and Chief Technology Officer, Phil Wiser.

Olympics CTV Ad Performance Data From Keynes Digital Shows Lift in Streaming Sports Viewership

New Olympics and live streaming sports CTV ad performance data from Keynes Digital has revealed notable lifts in viewership metrics that are particularly relevant as Netflix moves into live sports, such as the Christmas NFL games and WWE Raw. Keynes CEO Dan Larkman details the key findings and insights from this data with Streaming Media's Tyler Nesler.

IBC 2024: The Future of Content Viewing

Women in Streaming Media presented a fascinating panel on "The Future of Content Viewing" at IBC 2024 that kicked off with some striking data, courtesy of Omdia Senior Research Director Maria Rua Aguete. With the M & E market poised to top $1 trillion in overall revenue in 2024 and 61% of that coming from advertising, "everyone knows you can't make money just from subs anymore."

IBC 2024: Capturing Customers in a Crowded Streaming Marketplace

Much of what I saw at IBC 2024 focused on various new and nearly new strategies for solving one of the oldest problems in the M&E and OTT world: capturing and retaining customer attention in a constant and crowded battle for eyeballs.