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Sports/eSports > News

On the go or in the living room, sports and esports video viewers are some of the most demanding and passionate audiences out there, and streaming is enabling delivery of the biggest games and the smallest leagues alike.

Here you'll find Streaming Media's coverage of the technology and business behind the growing sports and esports streaming market.

Fitness, Education Video Use Skyrocketing During COVID-19, Says Mux

New data from Mux Video customers shows just how much video delivery has grown for B2B and niche markets during the COVID-19 crisis.

AWS Elemental Bridges On-Prem and Cloud with Link

The remote-control device for real-time video transport is the size of a Kleenex box, completely silent, and requires no onsite configuration.

LiveU Publishes 'State of Live' Report on Streaming During the Pandemic Crisis

Today, video streaming solutions provider LiveU unveiled a new "State of Live" report, documenting increased "demand for live streaming, mobile apps, and live IP video sharing solutions" during the last five weeks of pandemic mitigation measures.

Blackbird's Moment Arises as Video Industry Embraces Cloud-Based Collaborative Editing

As business professionals, educators, and others around the globe rely on web conferencing solutions like Zoom to communicate under current conditions, post houses, broadcasters, and video rights holders are either acquainting themselves with cloud video editing solutions like the popular Blackbird platform, or moving once-peripheral distributed production workflows to the center of their operations.

Sports Fans Care More About Picture Quality Than Latency, Says Verizon Report

Viewers would rather have 4K than lower latency, according to a new study by the streaming platform and CDN that delivered the Super Bowl

Only 13% of Viewers Watch the Super Bowl on Connected TVs, Says AdColony

The ad platform's survey finds that 72% of viewers plan on watching the game on TV, while the number of smartphone viewers has gone up to 11%

Brightcove’s Latest Global Video Index Sees Streaming Sports Scoring Big

Sports streaming views are way up, especially on connected TVs and smartphones, and the longer the content, the more likely viewers are to finish it on the big screen

ENGINE Media Forms News, Sports, and Esports Triple Threat

Torque Esports, Frankly Media, and WinView are combining to form a company that looks to bring sports, esports, and news to consumers while creating new revenue opportunities for media companies

Study Sees a Generational Shift in How Fans Watch Sports

The streaming era is bringing big changes to sports viewing, finds a study by Imagen, which sees young people watching different sports and watching them in new ways.

DAZN Partners With Snapchat to Promote Upcoming Boxing Matches

Original programs will promote the Canelo Alvarez-Sergey Kovalev WBO Light Heavyweight belt match and the rematch between KSI and Logan Paul.

NFL and Facebook Renew Two-Year Video Highlights Agreement

Football fans will be able to view highlights from all regular season and post-season games, plus access original video . For live game streaming, however, they'll need to head to Amazon.

Global Sports Fans Prefer Smart Phones, Not Into in Cord-Cutting

In a sign that video streaming is now expected even by sports-loving pay TV customers, Grabyo found that 65% prefer phone viewing.

The War for Sports Viewers: In the US, Only 12% Prefer Streaming

People are streaming video more than ever, but one area lagging behind is live sports. Lowering latency could attract more fans.

Agora.io and Unity Make Video Chat Simple for Game Developers

Live video chat is part of the gaming experience, so Agora.io and Unity Technologies are making it easier for game developers to add chats directly into their software.

YouTube Gaming App to Finally Close on May 30, Google Says

Players got two extra months, but the YouTube Gaming app will close on May 30, according to an update to a YouTube Gaming support page.

Verizon Media Brings NFL Streaming to Fantasy App: NewFronts '19

In other newfront highligths, Condé Nast expands its top tier of premium video, while Studio 71 partners with AWS on predictive technology for influencer marketing.

How Much Will Fans Spend on Sports Content? $39/Month: Deltatre

For two-thirds of sports fans, their devotion has a financial limit of $39 per month. Two-thirds refuse to pay more than that for content from their favorites teams.

DAZN Forms DAZN Media Division for Ad Buys and Sponsorships

Creating an entry point for ad buyers, London-based sports streamer DAZN has created an ad division called DAZN Media.

Facebook Brings the Watch Party Shared Experience to Live TV

Starting with live sports events, Facebook is making at-home viewing into a social experience. Isn't this what Twitter already does?

Dailymotion Signs Multiyear Partnership With the NBA G League

The development league will use Dailymotion's player to share clips across its sites, but the agreement does not include any live game streaming.