Nominate Now for the 2026 Streaming Media Readers' Choice Awards

What's your favorite streaming tool, tech, or service? What is the most important new innovation in the business in 2026? It's time to make your nominations for Streaming Media's 2026 Readers' Choice Awards, our annual industry awards program chosen by end users.

Sneak Preview: Programming and Monetizing Sports on FAST

How do you fill a 24/7 channel with compelling sports programming without breaking the bank? On Thursday, May 14, Chris Pfaff will moderate the Streaming Media Connect panel "Alpha Channel: Programming and Monetizing Sports on FAST" alongside experts from Fubo, FloSports, FreeLiveSports, and TeleGraff Media. This panel explores creative scheduling and content mixes, licensing strategies, fresh angles on balancing mass appeal and niche differentiation, and tips for identifying and serving passionate communities of fans. Learn what turns on FAST sports channel viewers and keeps them tuning in.

Sneak Preview: Ultra-Low-Latency Sports Streaming From Stadium to Screen at Streaming Media Connect

On Thursday, May 14, Elecard's Victoria Tuzova will moderate the Streaming Media Connect panel "Need for Speed: Ultra-Low-Latency Sports Streaming From Stadium to Screen." This panel of experts from Servers.com, Synamedia, Vindral, and Stats Perform dives into the engineering fundamentals—capture, encoding, delivery, and playback—that underpin smooth execution through the first, middle, and last miles without sacrificing quality. Learn what breaks at scale, how to prepare for and ward off disaster, and why low latency isn't just a number, but the difference between a winning broadcast and a blown opportunity.

The Post-NAB View: Live Sports Still Need Technology That Works

I recently got back from Las Vegas after a few days at NAB. And, as always, it delivered. Big ideas, big promises and a huge amount of innovation across the show floor. But walking away from it this year, one thing is clearer than ever. Live sports streaming is no longer short of ideas. It's short of things that actually work at scale.

Sneak Preview: Creating Lean-In Engagement With Personalized, Next-Gen Sports Streaming Experiences

On Wednesday, May 13, Chris Pfaff, CEO, Chris Pfaff Tech Media, will moderate the Streaming Media Connect panel "Fans Forward: Creating Lean-In Engagement With Personalized, Next-Gen Sports Streaming Experiences." This panel explores how next-gen platforms deliver individualized sports experiences: customizable commentary tracks, fan-selected camera angles, in-game ecommerce, personalized graphic overlays and statistics, and even AI-generated highlight reels tailored to individual interests.

NAB Is Full of Big Ideas—Live Sports Need Ideas That Work

As we head into another NAB, I'm less interested in what looks impressive in a booth and more interested in what is actually ready to survive in production.

Multiviews on Live Sports Streaming at NAB 2026

Perhaps the booths that cropped up on my NAB 2026 itinerary and the sessions I squeezed in between simply skewed this way, but it seems like everyone's favorite sport in streaming this year is, well, sports. Certainly, when it comes to live, the pinnacle of achievement appears to be seamless delivery of premium sports events at global scale, with an eye to "meeting fans exactly where they are"—crossing national, lingual, and cultural borders via localization, and transcending generations through autogenerated highlights and verticalized mobile delivery. And when it comes to traditional landscape sports video streamed to conventional CTV glass, multiview more than ever seems to be the name of the game in 2026.

Fubo Optimizes its Mobile Streaming Experience for Sports Fans On-the-Go

FuboTV Inc. (NYSE: FUBO) today unveiled a major upgrade to its iOS and Android apps, powered by its proprietary AI technology, to optimize the sports streaming experience for fans wherever they are. Recognizing that sports fans aren't always at home, and that they check their phones often for game updates, Fubo's enhanced mobile apps now deliver quick hits of moments that matter in addition to full video.

Peeling Back Sports' Hidden Layer of Streaming Ops and Tech

We spend a lot of time talking about what fans see in sports. The camera angles, the replays, the graphics, the studio analysis. All of it is designed to bring the viewer closer to the action. But the most important part of modern sports broadcasting is not what fans see. It is what they never see. Behind every moment on screen, there is an entire hidden layer of technology and operations working to make that experience feel effortless. And that layer is becoming more complex than ever.

What Live Sports Still Do Better Than Anything Else

Over the past decade, the streaming industry has worked hard to make sports more flexible. Cloud production, remote workflows, personalized streams, highlights on demand, clips everywhere. All of this has been important and largely positive. It has expanded access and reach. It has lowered barriers and opened new audiences. But in doing so, it has sometimes overlooked the one thing sports have always done better than anything else. It creates shared moments, in real time, that pull people into the same emotional space.

Samsung TV Plus Powers the Next Era of FAST, Showcasing Live Events, Creator-Led Content, Exclusive Offerings, and Interactive Features Accelerating the Fan Experience

At IAB NewFronts 2026, Samsung TV Plus is expanding its exclusive offering with live events and creator-led programming, plus interactive experiences throughout.

The Games Behind the Games: Winter Olympics From Mountain Slope to Mobile Screen

That illusion of effortlessness is what makes the Winter Olympics such a powerful lens for understanding where streaming and live production are heading next. Because what happened at Milano Cortina 2026 is not just about new cameras or sharper graphics. It is about the entire journey from capture to cloud to consumer.

Paramount Skydance and Warner Bros. Discovery Reshape Streaming’s Power Balance

The proposed merger of Paramount Skydance Global with Warner Bros. Discovery is being framed through the usual lenses—debt loads, political sensitivities, and regulatory scrutiny in the U.S. and Europe. But the real story is simpler and more strategic: this is a scale play built around intellectual property.

ICYMI: Streaming Media Connect February 2026

Streaming Media Connect February 2026 was all about the business and tech of ad-supported streaming and featured exclusive keynote fireside chats with Michelle Auguste of the NBA, Michelle Munson of Eluvio, and Kimmy Li of GAMELOOP and a slate of expert panels panels packed with speakers from YouTube, Disney, DAZN, Fubo, Fremantle, FloSports, Fuse, LG, Philo, Bitmovin, CacheFly, Tavant, and more. Check out a playlist with Streaming Media Connect sessions on Streaming Media's YouTube channel to catch the sessions you missed and revel in the ones you want to relive through the magic of VOD.

FOX 12 Plus Will Become The Home of the Portland Fire and Portland Thorns With New Focus On Women’s Sports

Portland Fire Announces Partnership With Kiswe To Power Fan-Focused Streaming Platform

Fox Sports to Deliver Vertical Coverage of FIFA World Cup with AWS Elemental Inference

AWS is the latest vendor to offer a solution to reformatting and syndicating vertical video for live sports as rights holders look to capitalize on the mobile first boom. Developed over 18 months with beta customers NBC Sports and Fox Sports, the ambition goes beyond reformatting highlights for vertical viewing but potentially live streaming whole games in the format.

Private 5G in Live Sports Production Across Land, Sea, and Air

Private 5G does not reinvent live sports. It gives production teams greater control over environments they already operate in, and the agility to take the network with them wherever the story goes.

Sky "Super Bundle" Moves Pay TV from Linear to Streaming

UK pay TV service Sky's announcement of a "world-first" grouping of streamers under one belt could fire the starting gun on further super bundles - though this particular union does not embrace either Apple TV or Amazon.

Sneak Preview: Leveraging AI for Contextual CTV Advertising at Streaming Media Connect

On Thursday, February 26, join content monetization pros from Roku, Philo, DAZN, Tavant, Intersection, and the SVTA for the Streaming Media Connect panel "All About Context: Leveraging AI for Contextual CTV Advertising." Learn how AI-powered audience data, metrics analysis, and real-time decisioning propel tailored, targeted CTV ad experiences that boost relevance, heighten engagement, and grow revenue.

Sneak Preview: Peak Performance: Handling Traffic Spikes for Global Live Sports Streams

On Wednesday, February 25, MTech Sport's Matt Stagg will moderate the Streaming Media Connect panel "Peak Performance: Handling Traffic Spikes for Global Live Sports Streams" with panelists from DAZN, BT Group, and TATA. When the biggest moments in live sports hit, traffic surges coming from unexpected directions can stymie even the most mature streaming stacks. This panel of live streaming and content delivery pros breaks down how top platforms prepare to manage peak demand—using smart load-balancing, real-time monitoring, and advanced failover strategies to maximize uptimes when streams scale globally.