-->
Sports/eSports > News

On the go or in the living room, sports and esports video viewers are some of the most demanding and passionate audiences out there, and streaming is enabling delivery of the biggest games and the smallest leagues alike.

Here you'll find Streaming Media's coverage of the technology and business behind the growing sports and esports streaming market.

Verizon Preps 5G Edge for 8K Live with AWS and Zixi

Zixi's Software-Defined Video Platform and live protocol are being used to deliver the 8K stream with AWS and Verizon for a major global broadcaster

Limelight Brings Even Lower Latency to Realtime Streaming

Award-winning Limelight Realtime Streaming now offers increased global scalability and bi-directional data sharing, enabling new, innovative online video business models

AWS Takes SDI in the Cloud to Next Level

Proof of concept of uncompressed live video workflow in the cloud demonstrates future production possibilities and opens up interop can of worms

Google Partners With Zixi for Live Video Distribution

Native integration facilitates an efficient, cost-effective solution for the distribution of live video

Quickstream Unveils First Rapid-Deployment Live Video Exchange Cloud Service

Quickstream Cloud enables easy IP video channel exchange, with global connections, over any transport stream

YouTube Now More Popular Than Facebook for Sports Highlights

A new study from Ring Digital shows the rise of YouTube as the "go-to" destination for highlight viewing, and finds that the standalone D2C market for highlights is between $2.7 and $4.5 billion

Streaming Media West Connect is This Week

We've got speakers from Netflix, HBO Max, Disney+, Hulu, Comcast, and more talking about all things OTT and streaming video next week. Registration is free! Read on to find out more.

IBC: 5G Live Broadcast Demo Shows Work Needs To Be Done

An ambitious demo for IBC's Showcase brought together multiple broadcasters and vendors to demonstrate 5G's potential for remote production, but showed that it's a long way from ready for primetime

Verizon Media Partners with the NFL on Two New Fan Experiences This Season

"Watch Together" Co-Viewing Experience Enables Fans to Video Chat on Their Phones with Friends While Watching Live Local and Primetime Games in the Yahoo Sports App for Free; New "Yahoo Sports PlayAR" Game Center Experience Enhanced with NFL's Next Gen Stats

Take the State of the Streaming Fall 2020 Survey

How has the streaming industry changed in the last 6 months, and what's in store for the future? Take our Fall 2020 State of the Streaming Industry survey and get a copy of the exclusive report before anyone else.

Fitness, Education Video Use Skyrocketing During COVID-19, Says Mux

New data from Mux Video customers shows just how much video delivery has grown for B2B and niche markets during the COVID-19 crisis.

AWS Elemental Bridges On-Prem and Cloud with Link

The remote-control device for real-time video transport is the size of a Kleenex box, completely silent, and requires no onsite configuration.

LiveU Publishes 'State of Live' Report on Streaming During the Pandemic Crisis

Today, video streaming solutions provider LiveU unveiled a new "State of Live" report, documenting increased "demand for live streaming, mobile apps, and live IP video sharing solutions" during the last five weeks of pandemic mitigation measures.

Blackbird's Moment Arises as Video Industry Embraces Cloud-Based Collaborative Editing

As business professionals, educators, and others around the globe rely on web conferencing solutions like Zoom to communicate under current conditions, post houses, broadcasters, and video rights holders are either acquainting themselves with cloud video editing solutions like the popular Blackbird platform, or moving once-peripheral distributed production workflows to the center of their operations.

Sports Fans Care More About Picture Quality Than Latency, Says Verizon Report

Viewers would rather have 4K than lower latency, according to a new study by the streaming platform and CDN that delivered the Super Bowl

Only 13% of Viewers Watch the Super Bowl on Connected TVs, Says AdColony

The ad platform's survey finds that 72% of viewers plan on watching the game on TV, while the number of smartphone viewers has gone up to 11%

Brightcove’s Latest Global Video Index Sees Streaming Sports Scoring Big

Sports streaming views are way up, especially on connected TVs and smartphones, and the longer the content, the more likely viewers are to finish it on the big screen

ENGINE Media Forms News, Sports, and Esports Triple Threat

Torque Esports, Frankly Media, and WinView are combining to form a company that looks to bring sports, esports, and news to consumers while creating new revenue opportunities for media companies

Study Sees a Generational Shift in How Fans Watch Sports

The streaming era is bringing big changes to sports viewing, finds a study by Imagen, which sees young people watching different sports and watching them in new ways.

DAZN Partners With Snapchat to Promote Upcoming Boxing Matches

Original programs will promote the Canelo Alvarez-Sergey Kovalev WBO Light Heavyweight belt match and the rematch between KSI and Logan Paul.