Sports/eSports > News

On the go or in the living room, sports and esports video viewers are some of the most demanding and passionate audiences out there, and streaming is enabling delivery of the biggest games and the smallest leagues alike.

Here you'll find Streaming Media's coverage of the technology and business behind the growing sports and esports streaming market.

Agora.io and Unity Make Video Chat Simple for Game Developers

Live video chat is part of the gaming experience, so Agora.io and Unity Technologies are making it easier for game developers to add chats directly into their software.

YouTube Gaming App to Finally Close on May 30, Google Says

Players got two extra months, but the YouTube Gaming app will close on May 30, according to an update to a YouTube Gaming support page.

Verizon Media Brings NFL Streaming to Fantasy App: NewFronts '19

In other newfront highligths, Condé Nast expands its top tier of premium video, while Studio 71 partners with AWS on predictive technology for influencer marketing.

How Much Will Fans Spend on Sports Content? $39/Month: Deltatre

For two-thirds of sports fans, their devotion has a financial limit of $39 per month. Two-thirds refuse to pay more than that for content from their favorites teams.

DAZN Forms DAZN Media Division for Ad Buys and Sponsorships

Creating an entry point for ad buyers, London-based sports streamer DAZN has created an ad division called DAZN Media.

Facebook Brings the Watch Party Shared Experience to Live TV

Starting with live sports events, Facebook is making at-home viewing into a social experience. Isn't this what Twitter already does?

Dailymotion Signs Multiyear Partnership With the NBA G League

The development league will use Dailymotion's player to share clips across its sites, but the agreement does not include any live game streaming.

10% Plan to Stream the Super Bowl this Year, 50% Will Use Pay TV

Streaming rates will be highest with young adults, where one-third plan to stream the game. But latency threatens to spoil the fun.

CBS Sports Plans Extensive Streaming Coverage for Super Bowl LIII

CBS is aiming to drive traffic to its CBS Sports HQ free streaming service, with over 30 hours of live content coming from Atlanta.