Quibi Sells $100M in Ad Inventory Well Ahead of April 2020 Launch
The mobile-only short form video network announced it has already taken in $100 million in upfront ad sales by selling category exclusives to major advertisers.
YouTube Gaming App to Finally Close on May 30, Google Says
Players got two extra months, but the YouTube Gaming app will close on May 30, according to an update to a YouTube Gaming support page.
80% of Video Caption Users Aren't Hearing Impaired, Finds Verizon
As viewers increasingly stream videos to mobile devices in public places, captions take on a greater importance.
Snapchat Users to Decline in 2019, Stabilize in 2020: eMarketer
Social video platform Snapchat is still paying for its unpopular redesign: It will lose users in the U.S. for the first time this year, dropping by 2.8%
JW Player Now Makes Custom Apps for Leading OTT Services
Connected viewing in the living room is only going to get more popular. JW offers an app-creation system that creates customized apps in weeks.
Mobile Video Frustrations Are on the Rise: 88% Report Issues
A report from Penthera shows that people expect instant start up and no buffering from mobile video. If they experience problems, most of them will leave.
Ad-Free Video App Portal Creates Subscription Payment Option
Brand advertising is a rip-off, claims the entirely user-supported video app. It lets creators bill fans directly and avoid the brand safety concerns of advertisers.
Twitter Creates Video Marketing Tool for Publishing Partners
Called Timing Is Everything, the tool presents a graphical view of when video watching is most active. But don't let that limit posting times, Twitter cautions.
Mobile Operators Are Being Crushed By the Demand for HD Video
Video is taking up an increasingly large share of mobile traffic. The reason is HD video using more data. So how will operators manage the shift to 4K?
Kaltura TV SDK Offers Improved Mobile Streaming and HEVC Support
The SDK now keeps an eye on connectivity data at the network, device, and player level, which should improve mobile connections in emerging markets.
Video Will Make Up 79% of All Mobile Traffic By 2022, Says Cisco
In 2022, 71% of the world's population will have a mobile device and the internet of things will increase mobile traffic greatly.
Epix Debuts Epix Now Streaming Service, Starts With Mobile
The $5.99 per month service includes a library of movies and series, original programming, and downloadable content for offline viewing.
Verizon Offers Best Mobile Video Performance: OpenSignal Report
Surprise: AT&T, didn't take second place, it took fourth. AT&T has been building up its content portfolio, not its back end.
ESPN+ Gains Personalization, Offline Viewing, New Platforms
The ESPN+ experience get tailored with recommendations customized for each subscriber, while the mobile apps can download favorite shows.
AT&T to Launch Standards-Based 5G Access Later This Week
Select individuals and businesses will get free access for 90 days. After that, they'll need a $500 hotspot and $70/month service.
Ooyala Sees Strong Increase in Video Plays on Mobile Devices
With video plays above 60 percent and phone plays above 50 percent for the first time, Ooyala sees a commitment to multi-screen streaming.
5G Deployment Will Dramatically Increase Mobile Video Traffic
With higher resolutions and AR services coming to mobile, 90 percent of 5G traffic will come from video, predicts an expert council.
Apple's Latest Video Strategy: Give it Away to Device Owners
An unconfirmed report says Apple's latest video play is to give premium content away through an app, then sell third-party subscriptions.
For the Best Mobile Video Performance, Head to the Czech Republic
Achieving excellent mobile video performance is about more than just fast download speeds. A report from Open Signal shows unexpected winners.
Gracenote Unveils Mobile Video Analytics to Track App Performance
With this offering, content provides learn how their services perform, how quality issues impact engagement, and how their offerings compare with competing services.