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OTT TV > News

Over-the-top (OTT) has changed how people watch television, and in some regions is on track to overtake broadcast, cable, and satellite. Look below for the latest news in OTT technology and programming, as well as insights and analysis into where the OTT market is headed.

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CTV is Most Valuable Ad Format, Integral Ad Science Report Finds

Connected television is emerging as the most viewable of all advertising formats, reaching 93.2% of their intended targets

Molten Raises $7M to Help Solve Rights and Content Management Challenges

Investors including Ashton Kutcher, Michael Ovitz, and Jack Dorsey are bullish on Molten's cloud-based approach to manage the increasingly complex back-office challenges in the online video ecosystem

Google Announces Distributed Cloud

At Google Cloud Next '21, the company introduced a portfolio of hardware and software solutions that extend Google Cloud's infrastructure to the edge and into data centers

20% of Potential Video Revenue Lost to Piracy

That's just one of the findings from a joint survey conducted by Streaming Media, Help Me Stream Research Foundation, and EZDRM into the state of content and revenue protection in the streaming video marketplace. The report is available for free download.

Research: OTT Services Expect to Grow 26% by End of 2022

Streaming Media's OTT Trends 2021 survey points to continued robust growth for OTT as new services launch and existing services expand to generate more revenue

Brightcove Introduces Marketplace for Technology Partners

Customers can now search and discover applications and integrations that extend the value of the Brightcove platform

Telestream Announces Cloud Qualify, a Cloud-Native QC Service

At an online "NAB press event," company says the new service combines the best of Telestream Aurora and Vidchecker technology.

Canadians Embracing Streaming, But Value Matters: Roku Report

In a report called 'The State of Canadian Streaming 2021,' Roku found that Canadians are streaming more, but they may not want to keep paying more

Take the Autumn 2021 State of Streaming Survey

Share your professional and personal insights and enter to win an iPad or Osprey Talon 4K-SC hardware encoder

Streaming Media West Goes Virtual

Streaming Media West Connect will feature more than 20 panels, a keynote from Pluto TV's Vibol Hou, and presentation of our bi-annual State of the Streaming Industry survey results.

Zype Acquires OTT Publisher MAZ Systems

Media and content businesses can deliver and monetize advanced streaming applications with integrated, best-in-class capabilities

Investors Bet Big on Amagi with $100 Million in Funding

Accel, Avataar, and Norwest join existing investor Premji Invest to buy out stake in company previously held by Emerald Media and Mayfield Media

LG Ads Introduces River OS Personalized Smart TV Platform

New operating system delivers personalized search, discovery, and recommendations to individual viewers without the need to switch between profiles.

Streaming Global Raises $8 Million

The company beat its $6 million target, and has now raised more than $10 million to date. Streaming Global plans to use the investment to increase in-house capabilities

Vote in the 2021 Streaming Media Readers' Choice Awards

Voting is open until September 20 in 22 categories, including a brand-new one: Best Streaming Innovation. Cast your vote today!

Connect Addressable TV to Your NFL Game Plan

Football season is a rare chance for advertisers to reach audiences all at once as they spend more time than usual watching live television across any number of devices. Marketers should take the time to review how they're making the most of this moment, to find new engagement with viewers and to execute cross-device strategies to make the most of addressable TV, from the household to the individual.

Netflix, Other OTTs Win Reprieve in Canada as Bill C-10 Stalls

The non-elected Canadian Senate has demanded amendments to The Broadcast Modernization Act, likely leaving it dead in the water.

HBO Max and Snapchat Partner for Co-Viewing

HBO Max becomes the first OTT service to build a Snap Mini, allowing Snapchatters to view select episodes of Gossip Girl, Game of Thrones, Looney Tunes, and more.

Younger Viewers Are Embracing Co-Viewing Apps

Both third-party co-viewing apps and co-viewing features built in to OTT apps are finding favor with younger viewers

JW Player Raises $100 Million in Series E Funding

Coming hot on the heels of its acquisition of Vualto, the funding will allow the company to expand globally, increase staffing, and invest in product development