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Live Streaming > Featured Articles

Live streaming services are pushing the limits of online video and OTT, and live events are still the standards by which the success of the industry are judged. Look here for the latest news on live streaming trends, as well as how-to and technical articles on everything from live production to live linear channels.

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Leading Independent Channels Join Forces to Form the Independent Streaming Alliance (ISA)

Ten of the leading independent streaming platforms, including Revry, Vevo, Tastemade, and Trusted Media Brands, recently joined forces to create the Independent Streaming Alliance (ISA) to promote the value of independent streaming channels, provide in-depth research of their audiences for the advertising industry, develop best practices for independent streaming promotion and development, and find ways to partner with key members of the CTV landscape.

Revry CPO LaShawn McGhee Talks Global AVOD, Analytics, Content Curation, and Inclusivity

What's it like being CPO at a streaming network that's carving out a unique position in the global media and entertainment universe and managing an expanding array of ad-supported channels and a high-visibility roster of brand partners? To find out what that role entails, what drives the tech stack that keeps such a network humming, and how Revry develops, sources, licenses, and curates its diverse content offerings, I spoke with LaShawn McGhee, Revry's CPO and one of the company's four co-founders.

NubianTV Founder & CEO Darrin Leverett Talks Diversity in Black Programming & the Channel's Ambitious Expansion

Darrin D. Leverett, Founder and CEO of Nubian Television, discusses the importance of Black programming diversity and the ambitious expansion plans of the channel.

Practical Approaches to Sustainable Streaming

In this article I'll expand on prior sustainability approaches, detail reasons to consider additional areas of power-consumption optimization, and invite diverse stakeholders across streaming workflows to engage with Streaming Media magazine, GoS, and like-minded stakeholders in a mid- to late-2023 initiative around the LESS Accord, with an overall goal of readers recommending measurable best practices for consideration by September 2023.

Review: Blackmagic Design ATEM Television Studio HD8 ISO, Studio Camera 6K Pro, and ATEM Microphone Converter

The Blackmagic Design Television Studio ATEM HD8 ($2,995) and HD8 ISO ($3,995) are all-in-one HD video switcher/broadcast control panels. On their own they are very capable HD video switchers suitable for studio installations and remote productions. The magic with these switchers is that when paired with other supported Blackmagic gear, they can unlock unique production workflow solutions that are easy to implement and go well beyond what you would expect a desktop video switcher to be able to do on its own.

Review: Magewell USB Fusion

The USB Fusion is a device that can be used in a production environment for local content feeds/sources. It can be used to input various sources such as HDMI devices, webcams, USB microphones, videos, images, screenshares, and other items. The USB Fusion is touted as a tool to make your online lectures and virtual events more engaging and to easily combine numerous sources into attractive live presentations for remote education, webinars, live streaming, and video conferencing.

OTT, the Rising Star for Cable Television Companies and Local Sports Leagues

Alexey Zaberezhniy, Video Solutions System Analyst at Oxagile, discusses why OTT is the future for cable TV providers and local sports communities.

Big Tech's Dirty Underbelly: Sharethrough's Frank Maguire Discusses Innovative New Approaches to Greener Streaming

Big Tech giants like Meta, Amazon, and Google have committed to achieving carbon neutrality by 2030. But how feasible is this goal, and where is the money spent towards it really going? Frank Maguire of Sharethrough discusses how Big Tech's digital ad deliveries contribute heavily to CO2 emissions and what these companies can do to lessen that impact and achieve their green commitments.

Scale Matters: How to Deliver Five-Nines Streams to Global Live Audiences

Any streaming workflow is only as strong as its weakest (or least-tested) link. The more massive the stream, unfortunately, the larg­er the opportunity and the smaller the margin for error. So, what do the experts say about the architectural demands and challenges of main­taining five-nines uptime and broadcast quality when the stakes are too high to let either suf­fer? And what solutions do they recommend?

A Broadcaster’s Cloud Migration Primer

This article offers a primer on how a traditional broadcaster could start to move services to a cloud provider.

Streaming Media’s Trendsetting Products and Services of 2023

A detailed guide to Streaming Media's Trendsetting Products and Services of 2023.

Buyers' Guide: PTZ Cameras

Today's professional PTZ cameras are nothing like their security camera predecessors. Now you can find models with all the professional features, technology, and hardware that you find on professional camcorders and digital cine cameras. In this PTZ buyers guide, I'll explain many of these features so you can make informed decisions when evaluating PTZ cameras in your own video production workflows.

Buyers’ Guide: Cellular Bonding Solutions

Thanks to bonding and some of the other technologies discussed in this guide, the days of sending glitchy, buffering video to viewers should be behind us. Read on to learn about the many options available, at a wide variety of price points, to ensure that streaming professionals can deliver the best video possible.

Streamticker: The Biggest Streaming Media Mergers & Acquisitions of 2022

A look at the streaming industry's most notable mergers and acquisitions of 2022, from WarnerBros-Discovery to Microsoft/Activision to Limelight/Edgecast to Dolby/Millicast to Telestream/Encoding.com and more

The State of Live Streaming 2023

2022 was the year in which sports, the appointment-to-view genre with massive audiences and revenues, moved to the center of major streaming provider strategies.

The State of Education Video

Video's role in schools is taken for granted entering 2023, although we should expect to see changes, potentially disruptive, in the educational video market as schools continue to adapt to the aftermath of the COVID-19 state of emergency phase. Despite the widely held belief that video is essential to school operations, expect to see schools roll back their investments in video services, while educators seek out ways to go beyond the basics of video delivery, finding better ways to engage students both with synchronous and asynchronous video.

The State of Enterprise Video 2023

From road warriors to remote-only companies, enterprise video is shifting. It is, to put it mildly, in a state of flux. At the same time, though, so is the state of business. Given those two facts, the question I'll attempt to answer in this year's State of Enterprise Video is whether these coexistent movements will occur in lockstep or as polar opposites.

The State of Real-Time Streaming 2023

In this article, we'll look at the state of real-time streaming a few months into 2023, including several use cases that hold longer-term promises. But before we do so, here's a baseline definition of real-time streaming, as used in the survey: Real-time streaming is "device-synchronized delivery to hundreds of thousands of viewers at less than 500 milli­seconds per user."

Buyers’ Guide: Podcast Mixers for Live Streaming Production

Today's video producers are now able to leverage new technologies that can really help with the live streaming production—especially on-location. By utilizing what are commonly called "podcast mixers," streaming producers can deliver a bit more polish, while also gaining better flexibility in production.

Review: Netgear M4250 Network Switch

As streaming producers, we are already expected to provide expertise in video cameras, switchers, live streaming, audio, and wrapping cables using the over-under method. How are we now going to master the advanced network management requirements of NDI? Start with the Netgear M4250 AV line of switches.