Wall Street Journal Embraces Live Video
[This article originally appeared on Beet.TV.]
In addition to connecting with a valued audience with live programming, the process of creating daily Webcasts is valuable to the news organization, explains Kevin Delaney, Managing Editor of the WSJ.com.
Delaney was a panelist in session about online video journalism which I moderated earlier this month at Streaming Media East in New York.
In this segment, he explains how live programming is an efficient means to create both live and on-demand programming.
The Journal now streams two hours of live programming daily with its News Hub show.
Also in this segment is Ann Derry, editorial director for video at The New York Times, who explains how programming Times Cast, as a for "live-to-tape" show is efficent. The Times does limited live programming around major events, but hopes to do more, she says in this segment.
At the Times, putting news online meant changing how the paper's own reporters saw their work.
Apple's popular smartphone is making it easy for reporters to capture video, and they don't need training to use it.
To learn the secret to creating great live coverage, you can either staff hundreds of events over 15 years or watch this one comprehensive video.
Online video has made it possible for reporters to gather and send video reports from around the world using nothing but a smartphone. Learn how top news organizations are seizing the opportunity.
Video is going to take a leading role in online journalism. That's the prediction of Craig Duff, the multimedia editor for Time.com.