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Amsterdam Netherlands 1082 AG
Cleeng is a Subscriber Retention Management (SRM™) platform designed for OTT services.
Overcoming high churn and incentivizing retention are notable challenges for ambitious broadcasters. Subscription economy is booming and improving these metrics is essential to reaching a positive ROI and to continue to grow the subscriber base year-on-year.
Enabling subscriber management is not enough to keep subscribers and grow. Video is where Cleeng thrives and our subscriber retention technology is aligned to address this industry problem.
The SRM stack is deeply connected with the full subscriber journey and improves broadcasters identity management, payment, security, churn intelligence and customer care capabilities.
Cleeng is a company that has been helping brands succeed in the online video space from our early days (pay-per-view, subscription VOD solutions). We know this space!
The Cleeng solutions enable and track how the subscriber pays, uses and likes the OTT service. We rely on the data captured from each stage of that journey, from all the different data points, and serve it to the decision makers via great dashboards and reports.
That’s why we put our focus on subscriber retention, instead of managing the subscription process has a strong rationale.
The SRM™ stack consists of the following products:
- Cleeng Core enables you to build a comprehensive OTT video platform and manages all aspects of subscriber management for you. It’s consisted of identity and access management (IAM), product entitlement, customer service, subscriber billing, and advanced analytics functionalities.
- Cleeng Merchant gives you an all-in-one payment solution that optimizes local and international transactions, taxes and checkout, while reduces fraud, compliance risks, and payment errors.
- Cleeng ChurnIQ leverages more 150 data points from all the stages of the subscriber journey to help you anticipate and prevent churn.
- Cleeng Hi5 adds a productized and turnkey omnichannel customer support (tools and staffing), to help you keep subscribers happy.
- Cleeng Tattoo gives you a set of protective layers to secure your premium content from piracy and is worth paying for.
Whitepapers, Archived Webcasts and Sponsored Content
A hub for all Cleeng eBooks, whitepapers, videos, use cases, ROI calculators etc.
The blog has fresh updates on the new trends, best practices and client launches in the OTT space.
Developer portal (API documentation)
The developer portal consists all the documentation needed to integrate Cleeng's SRM stack in to your existing or partner systems.