New Gaming and Entertainment Network VENN Develops High Experience Digital Platform with FFW
Seattle, WA(10 Dec 2020)
VENN, the Video Game Entertainment and News Network, a new TV network with live programming for gaming, streaming, esports and entertainment audiences, partnered with digital development agency FFW, to build a robust digital platform providing immersive digital experiences.
VENN is not only an acronym, but also representative of the network’s vision as the overlap in a Venn diagram focused on the related experience of gaming and entertainment cultures.
Having a web platform to meet the high standard of experience of their programming was an imperative. VENN selected FFW, a global agency specializing in developing tailored and impactful digital experience platforms for some of the most notable brands in the world, to help see through their network’s experiential vision through their website.
“The opportunity to serve VENN, who is at the forefront of a new era in lifestyle and entertainment, was incredibly exciting to our team,” said Valerie Peterson, FFW’s VP of Client Services. “To work with a brand like VENN, with such a game-changing vision to provide incredible experiences, is a dream scenario for us. With VENN, we feel we can truly observe the full impact of our work.”
"We needed a partner that was nimble enough to meet our aggressive timelines with the infrastructure to support a highly complex product scope," said Trinity Brocato, VP, Operations and Digital Products at VENN. "FFW was a great partner fit as they are built to scale to meet the challenges of our ever-evolving product needs."
VENN’s aggressive sprint to launch programming meant that any missteps or delays in building their website platform would be catastrophic. Despite the high-stakes nature of this project, FFW made it an imperative to create a truly best-in-class solution, even though utilizing one-size-fits-all solutions would have provided respite from an around-the-clock development cycle.
The end result is a high-performance web platform engineered from multiple technologies that’s stable, secure, and a worthy extension of the high-pedigree experience VENN’s programming provides.
VENN is a live 24/7 network for gaming, streaming, esports and entertainment audiences. Launched in August 2020 and broadcasting live from studios in Los Angeles and New York, VENN is universally distributed across a broad range of media platforms, creating a frictionless “watch everywhere, instantly” viewing experience for the digital generations. VENN offers original programming produced in-house and in partnership with some of the biggest names and creators across the gaming, pop culture and lifestyle spaces.
FFW is a leader in developing high-experience digital platforms, trusted by some of the world’s most notable organizations in programming and media to maximize the impact of their web properties, and create unparalleled digital experiences for their audiences. FFW has locations in 17 time zones across the globe, with U.S. headquarters in the NYC metro area. Learn more about FFW at www.ffwagency.com
FFW Media Contact:
Ryan Pirkle, Director of Marketing