June 02, 2025
Online Video News
Addressing AI-Associated Authenticity Issues at Streaming Media Connect
23 May 2025
On Thursday, May 22, at Streaming Media Connect, Nadine Krefetz, Consultant, Reality Software, moderated the panel "In AI We Trust? AI and Content Authenticity," which looked at how being assured of content validity is more important now than ever before in a world of AI-created synthetic content and deepfakes. The panelists were Andy Beach, Media & AI Strategist, Alchemy Creations, and Conference Chair, Streaming Media 2025; Renard Jenkins, President and CEO, I2A2 Technologies, Studios & Labs; Lindsay Stewart, CEO and Founder, Stringr; and Manny Ahmed, Founder and CEO, OpenOrigins.
ICYMI: Streaming Media Connect May 2025
27 May 2025
Streaming Media presented its 17th Connect virtual conference May 20-22, featuring speakers from Paramount, Meta, Google, NBA, Roku, Warner Bros. Discovery, AWS, Akamai, Fubo, DAZN, Fremantle, IAB, Philo, Estrella, Eluvio, nanocosmos, Cerberus, and more, and session topics ranging from and sports on FAST to biddable advertising to SGAI to AI in live streaming to MoQ and more.
Short Cuts
How Biddable CTV Advertising Leverages AI and Boosts ROI
30 May 2025
What are the key strategies, partnerships, and tech stack elements that make biddable advertising profitable in FAST and other ad-supported CTV platforms in 2025? Fremantle's Laura Florence, Future Today's Tim Ware, and Chris Pfaff Tech Media's Chris Pfaff break down how each of their companies approach biddable CTV sales in a conversation at the latest Streaming Media Connect 2025.
Blog
Why Streaming's Rise Means the Death of DSPs
28 May 2025
Going forward, streaming is the best way to capture mass audiences. In the world of TV advertising, CTV has fully grown up and it's time to move on from basic digital tactics. For bigger brands and old school agencies, that's easier said than done. In an effort to move away from relying on streaming TV as a targeting play, they need to divorce themselves from the technical (and digital) tools that they've become so reliant on--especially DSPs.
Building a Bingeworthy Content Future on Hybrid Cloud
27 May 2025
Cloud computing offers an enticing solution to the Media & Entertainment (M&E) industry's scaling, collaboration, and efficiency needs. Yet, full cloud adoption is fraught with unique challenges, including costs, latency, security and compliance. Media companies need more than a "one-size-fits-all" solution. They need a strategy that balances the best of both cloud and on-premises workflows. That's why hybrid cloud architectures are becoming the norm—not the exception—for streamers and broadcasters who are playing to win.
Streaming Platforms and CDNs: Time for Disruption
19 May 2025
CDNs are clearly strategic partners for content streamers, yet content delivery is often viewed as a commodity service. This has resulted in massive turmoil within the CDN industry. Several CDNs have already collapsed under the pressure or simply left the market. Other CDNs, to remain viable, have diversified into areas such as security and edge computing. That might be a great business strategy for the CDNs—but it means they're no longer solely focused on the needs of streaming video platforms.
Industry News
NHRA Selects Zixi for Ultra-Low Latency Live Video Delivery to Distribution Partner Endeavor
Zixi, the industry leader in enabling live broadcast-quality video over any IP network, today announced that the National Hot Rod Association (NHRA), the premier drag racing sanctioning body in the United States, has selected Zixi to power the ultra-low l
Witbe Brings Real-Device Visibility and Latest Innovations in QA Automation to ANGA COM 2025
Witbe (Euronext Growth – FR0013143872 – ALWIT), a leading provider of automated post-device testing and real-time monitoring for video service providers, will showcase its latest innovations at ANGA COM 2025 in Cologne, Germany, June 3-5 (Hall 7, Stand C4
Interra Systems Returns to ANGA COM in 2025 to Showcase Cutting-Edge Media QC, Monitoring, and Analysis Solutions
At ANGA COM 2025, Interra Systems, a global leader in end-to-end quality assurance for the media industry, will showcase its latest advancements in media QC, monitoring, and analysis tools. Designed to help cable operators, broadcasters, telcos, and strea
Harmonic Transforms MDU Broadband Connectivity with New SeaStar Node
Groundbreaking New Node Accelerates the Delivery of Multigigabit Broadband Services in Brownfield MDUs
KPS Studios takes live sports productions remote with AJA BRIDGE LIVE
IP (internet protocol) and remote production are transforming how live sports coverage reaches fans worldwide. Recognizing the potential of both, broadcast production and equipment rental company Kaleidoscope Production and Services LLP (KPS Studios) help
Telycam Launches Explore XE 4K PTZ Camera with 1-Inch Sensor for Broadcast AV
New camera delivers premium broadcast quality, superior auto-focus and rich feature set at a price point ideal for the Pro AV market
MwareTV Expands TV Offering with Interactive TV Games Powered by Lala Games
• Fully integrated interactive TV games to enhance viewer engagement
• New revenue streams generated via ad-supported and subscription-based models
• Available across all 16 supported platforms, which include mobile devices, tablets, and popular TV apps
Why Adding FAST to Your Streaming Strategy Isn’t Just Smart – It’s Essential
In a competitive streaming market, where audience attention is becoming harder to capture and content choices multiply by the minute, industry leaders are embracing more inclusive strategies to appeal to a wider range of viewers and keep their growth on t