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January 11, 2023

Short Cuts

How Conviva Quantifies OTT QoE

Conviva's Melissa Yurash explains how Conviva draws quantitative conclusions from qualitative data about streaming and OTT quality of user experience in this clip from Streaming Media West 2022.

How Gamification, TikTok, and Niche Content Are Changing OTT

With the rise of TikTok and even premium content companies like Netflix embracing gamification, interactive media and gaming are on the ascent in streaming video, as Roku's Eric Smith, 47 Games Inc. Founder Ben Hoyt, and Chris Pfaff of Chris Pfaff Tech Media discuss at Streaming Media West 2022

Blog

Will CTV Ever Be a Buyer’s Market?

Despite a worldwide ad spending slowdown, CTV is expected to continue its meteoric growth into 2023. While CTV is so popular it's immune to spending cuts, it still has issues, especially regarding brand safety, suitability, and data transparency. Mario Diez, CEO Peer39, discusses the challenges currently facing CTV.

Industry News

Amino Announces Partnership with Xperi to Broaden Device Integration and Support for TiVo Managed IPTV Service Customers

New and Existing Operators Benefit from Managed Device Support of Android TV Certified Set-Top Boxes to Match Service Roadmaps