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November 21, 2022

Short Cuts

How to Localize Live Event Streams

What are the most dynamic approaches for localizing live event streams? Dan Turow of Evertz and Marisa Elizondo of fuboTV talk about the ways their organizations are working to best integrate local and user-preference-based content and experiences into live event streams.

Blog

TV Audience Targeting Must Reflect the Dynamics and Speed of Consumer Behavior

With Disney and Netflix becoming the latest providers to succumb to the inevitable commercial realities of the subscription-only TV business model, what does this mean for both customer experience and advertising effectiveness?

Industry News

2023 Outlook Survey: Ad Spend, Opportunities, and Strategies for Growth

The 2023 Outlook Survey was conducted by IAB to provide the digital ad-supported ecosystem with a forward-looking view into the 2023 ad spending marketplace (including both spend levels and strategies) being projected by buy-side ad investment decision-ma

Matrox Video at Inter BEE 2022: SMPTE ST 2110 Monitoring in IP Pavilion, REMI Encoding/Decoding, and More

At the Inter BEE IP Pavilion and in Japan Material partner booth 5401, ConvertIP SMPTE ST 2110 converters will highlight the industry’s most flexible, reliable approach to broadcast monitoring

TAG’s Upgrades to Monitoring Visualization Platform Cut Through Complexity, Reduce Bandwidth and Bring Confidence to Live Production Environments

TAG’s Upgrades to Monitoring Visualization Platform Cut Through Complexity, Reduce Bandwidth and Bring Confidence to Live Production Environments

Accedo Launches Metaverse Solution for Sports at AWS re:Invent

Global video solutions provider, Accedo, has launched a new metaverse solution, Xtend Sports, to enable sports bodies such as rights holders and broadcasters to create powerful immersive metaverse sports experiences using existing web-based applications.