Biographical Information
Evan Rutchik
President and Chief Strategy Officer, Viamedia.ai
Evan Rutchik is President and Chief Strategy Officer,
Viamedia.ai.
Articles for Evan Rutchik
Broadcast & Cable Are Ready to Reintroduce Themselves to Advertisers
14 May 2026
Traditional TV's audience story is far more stable than the narrative suggests. What changed isn't the value of the content or the audience. It's how advertisers could transact against it.