Cincopa’s Advanced Video Analytics and Multimedia Platform Now Compatible with Email Marketing Tools
Cincopa, a high impact video technology company, announced today that its advanced video analytics platform is now compatible with every major email marketing provider, including MailChimp, Constant Contact and GetResponse. The new integration enables marketers to integrate with other marketing automation tools and easily track the engagement levels of video embedded inside their email campaigns as well as provides them with a "Live Feed" feature that including extended profile information, such as their location, video viewing activity, operating system and browser version. Additionally, Cincopa has also included an In-Video Lead Generator form, automatically sending leads to the selected email list on the external email marketing platform.
The Email Campaigns Integration can be used with a Company's existing mailing list or a new mailing list created by the Lead Generator. In addition to video, the integration enables all multimedia - including, images, audio, podcasts and slideshows - directly into the email templates, with over 100 ready-to-use gallery skins.
Cincopa's In-Video Lead Generator tool places a user-friendly pop-up email form for email subscribers to fill out, followed by a personalized message. The Lead Generator is customizable, giving marketers the ability to approach viewers in the most organic manner. Additionally, the email content can be gated, only enabling email subscribers who fill out the form access to view the content.
"At Cincopa, we've found that using multimedia content in email campaigns has boosted lead generation by 150%," said Oren Shmulevich, Founder and CEO of Cincopa. "This reality, combined with Cincopa's insightful video analytics and the fact that email marketing campaigns continue to be one of the most powerful lead generation tools, enables us to help marketers achieve the highest levels of email engagement."
About Cincopa
Cincopa is the industry's leading cloud-based video and multimedia platform. Cincopa empowers businesses in 160 countries to achieve their company goals by empowering their marketing, sales and corporate communications teams to use smart video, audio, sliders and slideshows. With Cincopa, customers can add video and multimedia to their websites in minutes with several templates to choose from, create video portals and video galleries and get real-time analytics without concern for security or delivery issues. For more information, please visit cincopa.com. Follow Cincopa on Twitter: @Cincopa
Industry Announcements's article first appeared on OnlineVideo.net