-->

Exceptional QoE Will Be Critical in 2020

Article Featured Image

Delivering exceptional QoE will continue to be critical for pay-TV operators in 2020. Operators need to provide broadcast-quality video for multiscreen and adaptive bitrate services. The good news is solutions exist. Using multicast ABR technology for live applications, operators can achieve scalability and create the network conditions necessary to reduce latency below 5 seconds. By implementing CMAF and chunked transfer encoding (CTE) or Low-Latency HLS, they can reduce latency even further to less than 2 seconds.

Content personalization is another big trend, including personalized ad insertion and replacement for all types of content, from VOD to live and cloud PVR. Being able to adapt video streaming to the context of the user based on content, device type, and subscription will be essential to a pay-TV operators’ success.

At Broadpeak, we believe transparency is crucial from an operators’ perspective. The best way to achieve this is with full analytics and monitoring, allowing for efficient troubleshooting and analysis of user behavior, while respecting GDPR rules. Home network optimization is also key. Operators must analyze, in real time, traffic in the home network to allocate bandwidth resources in the smartest way possible, in order to optimize user’s QoE.

With the 5G rollout under way, operators will also begin exploiting the benefits of 5G networks, including caching closer to the edge to improve QoE and scalability, fixed wireless access leveraging 5G networks, and taking advantage of network slicing to guarantee service level agreements.

Overall, the harmonization of relationships between operators and content providers will be important going forward.

BROADPEAK.TV

This article is Sponsored Content

Streaming Covers
Free
for qualified subscribers
Subscribe Now Current Issue Past Issues
Related Articles

Seeing 2020: Online Video Executive Predictions

Annual industry predictions from leaders in the space.

RIST and CMAF Will Emerge as Powerhouses in 2020

Automation Will Upend Video Production in 2020

Can We Unify HLS and DASH in 2020?

Diversified Revenue, Intuitive Real-Time Control Coming in 2020

Wi-Fi 6 and 5G Will Revolutionize Production in 2020

Enterprise Video Will Collide with Unified Communications in 2020

Subscription Fatigue, AVOD's Return, and Customization Lead 2020 OTT Trends

Multi-Cloud and Hybrid Cloud Video Will Shake Things Up in 2020

Stream Monitoring Will Become Table Stakes in 2020

OTT Tech Will Be Cheaper and Better in 2020

New Tech, New Players Will Shake Up OTT Market in 2020

Companies and Suppliers Mentioned