Netflix Access Will Appear on Comcast X1 Platform Later This Year
It's not pay TV versus streaming anymore; it's pay TV and streaming. Talk of cord-cutting has ended, and in its place is talk of viewers subscribing to a mix of services.
Proving this is a story broken by Recode yesterday that cable provider Comcast will allow Netflix onto its X1 platform sometime later this year.
In a statement, both companies said: “Comcast and Netflix have reached an agreement to incorporate Netflix into X1, providing seamless access to the great content offered by both companies. We have much work to do before the service will be available to consumers later this year. We'll provide more details at that time.”
While neither party divulged financials, this looks to be a win for both. Netflix gains access to a large group of potential new customers, and Comcast will likely make a cut of new subscriptions through its platform. The biggest financial losers in this could be Roku and Apple TV, since consumers will have less need for a separate set-top box.
Netflix is also in the news for a deal it made with the CW network, which makes it the exclusive subscription video-on-demand home for already-aired series from CW. The agreement covers all previous CW series and any completed during the agreement. Netflix subscribers will have access to full seasons starting eight days after a series finale. CW previously had a streaming relationship with Hulu that allowed catch-up viewing the day after a program aired, but that is ending.
Netflix currently counts over 81 million subscribers in over 190 countries.
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