Lightningcast Launches Webcaster Network With Cyberradio2000.com
Streaming ad insertion company Lightningcast (http://www.lightningcast.com) announcedits first affiliate, Cyberradio2000.com (
The Lightningcast network is targeted to specific audiences.
"[CyberRadio2000.com] immediately recognized the tremendous potential togenerate revenue through targeted audio ads while preserving their valuablerelationship with loyal listeners," said Tom Des Jardins, Lightningcast CEO/CTO.
Lightningcast's places targeted, audio ads into existing content. It works with each broadcaster to create a customized experience that works within their site.
"As more and more people come online for music, companies like ours haveto rethink how we will sustain ourselves down the road," said Lee Michaels,Vice President and General Manager of Cyberradio2000.com. "Lightningcast isthe first company we've met with a solution that is truly scalable andprovides real revenue potential."