-->
Register now to save your FREE seat for Streaming Media Connect, May 12-14!

Independent Report Compares Codec Royalty Costs Across Two Major Licensing Pools

Article Featured Image

Streaming services evaluating codec licensing face a difficult question: how do the royalty costs of Access Advance Video Distribution Patent Pool and the Avanci Video program actually compare? A new report from Streaming Learning Center's Jan Ozer answers that question with hard numbers.

The report, sponsored by Access Advance, models royalty calculations for eight streaming service templates based on well-known platforms, including BritBox, Go3, Netflix, Disney, Paramount+, Amazon Prime, YouTube, and Meta. Ozer independently researched all inputs and performed all calculations himself. The full methodology is documented in sufficient detail for readers to verify every figure.

access advance avanci royalty rate comparisons

Briefly, the two programs cover similar but not identical ground. Access Advance's Video Distribution Patent pool covers AV1, VP9, HEVC, and VVC. Avanci's video program covers the same four codecs plus MPEG-DASH. The programs also calculate royalties differently. Access Advance computes royalties in three ways, based on users, subscribers, and subscription revenue, with the highest of the three determining what a licensee pays. Avanci charges based on users or revenue (including advertising), with a third fixed royalty category that had not yet been defined as of the report's publication. Under Avanci's structure, the lowest applicable royalty applies.

The headline finding is striking. When current adjustments and discounts are applied, Avanci's royalties run 1.9 times higher than Access Advance's for a Paramount-scale service and 30.3 times higher for a Meta-scale service. In a full royalty computation that strips out promotional incentives, the range runs from 6.5 times higher (Paramount) to 31.9 times higher (Meta).

Several structural factors drive the differential. Avanci's royalty base includes advertising revenue, which Access Advance excludes. Avanci's revenue-based rates are flat, while Access Advance's are tiered, producing dramatically different effective rates at scale. At the highest Access Advance revenue tier, the modeled effective rate falls below 0.17 percent, compared to Avanci's lowest published rate of 1.6 percent. As of the report's publication in March 2026, Avanci had also not announced a fee cap for its video program, while the Access Advance pool is capped at $72,000,000.  

The report's timing is notable on several fronts. There is substantial overlap in patent ownership between the two pools, so many potential licensees may choose one pool and then negotiate bilateral licenses with other major patent holders. Comparative licensing costs will be a significant factor in this decision. In addition, multiple ongoing litigations in the codec licensing space may also bring royalty costs and structure into consideration before the courts.

As Ozer notes in the blog announcing the report, price is only one input in a licensing decision. The patents held by each program and the scope of protection afforded by each license are also material considerations that the report does not address.

The full report is available for download at the Streaming Learning Center.

Streaming Covers
Free
for qualified subscribers
Subscribe Now Current Issue Past Issues
Related Articles

The State of Streaming Codecs 2026

Streaming codec adoption used to be an engineering abstraction governed by RD curves, BD-rate tables, and roadmap slides that no one outside of R&D ever considered. Over the last 15 months, codec adoption decisions have morphed into a much broader discussion, involving C-level execs from finance and legal. While the precursors to this transition occurred pre-2025, the situation coalesced in 2025. During the same period, we saw one codec step to the front (AV1) and another shrink before our eyes (VVC).

H.264 Streaming Fees: What Changed, Who's Affected, and What It Means

Via's new AVC Streaming License Fee structure, which applies to new licenses beginning in 2026, replaces the old single-cap model with a tiered system that scales sharply with platform size.

Avanci Video Signs First Licensee and Publishes Rates

The patent pool offers three billing options and aggressive discounts for platforms signing by July 5, with rates ranging from 1.6-2.0% of revenue or $0.12-$0.15 per user per month.

Federal Court Dismisses Roku Lawsuit Against Access Advance, Declines to Set Global Patent Pool Pricing

Access Advance LLC today announced that the US District Court for the District of Massachusetts has dismissed a lawsuit filed by Roku Inc. seeking to compel the Court to set a global fair, reasonable and non-discriminatory (FRAND) royalty rate for the HEVC Advance Patent Pool. Judge Richard G. Stearns determined that his Court "lacks jurisdiction to determine" a global FRAND royalty rate, noting that the "US patents constitute only a fraction of a larger portfolio." The Court further concluded that its "opinion on the appropriate royalty rate would merely be advisory", which is prohibited under US law.

Access Advance Reveals Royalty Rates for Video Streaming Services

In this interview, Jan Ozer speaks with Peter Moller, CEO of Access Advance, and Dylan Zhou, Senior VP of Licensing, about the recently announced royalty structure and initial participants in Access Advance's Video Distribution Patent Pool. The conversation outlines the codecs covered (VP9, AV1, HEVC, VVC), the targeted use cases (video streaming and content distribution), and how the royalty structure is designed to balance fairness and industry adoption.