Facebook Expanding Live Video Sharing to Android This Week
Facebook will greatly expand its live video sharing feature this week as it rolls the ability out to Android device owners in the United States. iPhone owners got live video sharing a month ago.
The social network has been aggressive in its live video sharing rollout, and notes that people enjoy the feature: Facebook members watch videos three times longer when they're live versus when they're recorded, the company said in a blog post.
People with Android devices have already been able to view live shared video, and have been doing so at a high rate. Facebook says that over 50 percent of the people watching shared live video have been on Android devices.
Facebook now offers live video sharing in over 30 countries. It will continue this rollout in the coming weeks, but didn't offer a specific timeline.
During the recent Mobile World Conference in Barcelona, Spain, Facebook CEO Mark Zuckerberg made a surprise appearance at the Samsung press conference. Zuckerberg talked about Facebook's move to let members share 360-degree virtual reality video live to their followers.
“Pretty soon we’re going to live in a world where everyone has the power to share and experience whole scenes as if you’re just there, right there in person,” Zuckerberg said at MWC 2016.
Following tragic shootings in Minnesota and Texas, Facebook found its live video streaming used for reasons it hadn't anticipated. When deciding what video to allow, context is everything.
The past three years have been a time of unrivaled change for video. At Streaming Media East 2016, a Google keynote address explained the keys to driving multiplatform success on Android.
Look for broadcasters to begin streaming live video to Facebook, as the social network opened up its API for third-party hardware and software developers.
The social network debuts a range of live video features, putting live streaming at the heart of its mobile experience.
As consumer devices and connectivity continue to improve, live streaming is more appealing than ever. In 2016, the industry moves past the experimentation phase.
The just-launched StreamSpread connects live video creators with publishers, so that creators attract more views and publishers get a new revenue stream.
During the Samsung Mobile World Congress press event, Mark Zuckerberg made a surprise appearance to talk about the social future of virtual reality.
The social network will grow the feature to iPhone owners in other countries in the next few weeks, and then to Android phone owners.
Brands, businesses, and teams can stream live video to their fans when using an iOS device, as Facebook continues its rollout.