-->
Save your FREE seat for Streaming Media Connect in November. Register Now!

Envivio Debuts Halo Experience Server for Personalized Delivery

Article Featured Image

Perhaps video-over-IP company Envivio calls its latest offering Halo because it sounds too good to be true. The Halo Experience Server, introduced today at the NAB show in Las Vegas, Nevada, lets operators offer personalized content and ads, deliver network DVR functionality, and do so without big investments or workflow changes.

Today’s operators offer multi-screen video delivery to customers, and are now looking to both enhance and monetize those platforms, says Envivio. With Halo, Experience, end users gain the ability to pause and rewind live video streams, record programs to cloud storage, and watch programs on whatever screen they choose. They can even record a video clip and instantly share it with friends, or create a custom a la carte TV channel.

Operators can grow revenues with Halo Experience by delivering targeted ads to viewers, no matter what device they’re using. Operators also gain granular analytics for tracking viewer behavior.

What Envivio is hoping really sells Halo Experience is that it blends into existing operator workflows and infrastructures without requiring big changes or capital investments. Operators don’t need to change CDNs; Halo Experience creates new services by using the CDN’s native caching abilities. Envivio is offering APIs that let it connect to third-party application servers and ad decisioning systems. Halo Experience format support includes Apple HLS, Microsoft Smooth Streaming, Adobe HDS, and MPEG-DASH.

Streaming Covers
Free
for qualified subscribers
Subscribe Now Current Issue Past Issues
Related Articles

Envivio Adds Service-Oriented Video Monitoring Option to Guru

By detailing trouble spots based on the services impacted, rather than the equipment involved, Guru helps companies prioritize.

Envivio Announces the Release of Muse On-Demand v3.6

Also, French cable operator Numericable is using Envivio for SD and HD services.

Envivio Highlights the Benefits of its Software-Based Approach

At Streaming Media East, Envivio talked HEVC, TV Anytime, and why software solutions are more flexible.

StreamingMedia.com Honors the Best of NAB 2013

Adobe, Canon, Envivio, Matrox, and StudioCoast impressed our editors, standing out in a crowded field. Check out the video from our awards broadcast.

Envivio Releases Envivio Muse On-Demand 3.50 Transcoding Software

Internal testing finds the software offers improved video transcoding time and quality.

NAB Report: Envivio Reaches out to Broadcasters with Muse iTV

As broadcasters look to provide TV Everywhere, Envivio shows that it speaks their language.