Artesia to Acquire Marcus Technology
Artesia Technologies (www.artesia.com) announced it will acquire Marcus Technology (
www.marcustech.com), a marketing automation company, specializing in digital asset management.
The terms of the agreement were not disclosed.
Marcus develops rich-media solutions for marketing supply chain automation including pre-press, printing, publishing, and product packaging activities. It has over 100 customers around the world.
"Marcus Technology has been at the cutting edge of specialized publishing, marketing and digital asset management solutions for years," stated Chris Veator, CEO of Artesia Technologies. "Their deep understanding of the unique needs of these market segments offers a perfect compliment to Artesia Technologies' mainstream vision and enterprise architecture."
Artesia is itself a digital asset management company. It makes the TEAMS software, that helps companies track and manage their digital media. TEAMS 4.1 supports audio and video, as well as other rich media.
The transaction is expected to close before the end of May.