Adobe Announces Availability of Anywhere for Video
At this year's NAB conference in April, Adobe previewed Adobe Anywhere for video, and it's now available for everyone. Anywhere is a new component to the Adobe Creative Cloud suite, one that lets users store video assets in the cloud and work collaboratively with people anywhere in the country. Anywhere now works with Premiere Pro CC and Prelude CC. Adobe adds that After Effects CC support should come later this year.
With Anywhere, Adobe is targeting broadcasting, education, and government, or any large organization that needs video collaboration. Anywhere is hosted locally but run in the cloud off a cluster of servers. It contains two parts: the Anywhere Collaboration Hub, which stores project information and allows collaboration, and the Adobe Mercury Streaming Engine, which lets remote workers access files without long download times.
Adobe Creative Cloud applications are only available for rent, rather than purchase, a move that has angered many Adobe devotees. New York Times technology columnist David Pogue recently reviewed the suite and noted that it will mean higher prices for many users. Pogue condemned the move, saying " Adobe isn’t offering the rental plan -- it’s dictating it. The 800-pound gorilla of the creative world has become the 1,600-pound gorilla." In a follow-up blog post, Pogue said Adobe is sacrificing customer happiness for greater profit.
Premiere Pro, After Effects, and more are getting an upgrade; Adobe shows new features just in time for the NAB conference.