Pay TV Fighting Decline With OTT Offerings: PwC Report
While pay TV revenues are down overall, as cable companies step up as OTT aggregators. That's one of the notable findings in the new Global Entertainment & Media Outlook report from PwC.
Innovid Launches New Cross-Platform TV Measurement Service
InnovidXP is driven by more than one billion TV impressions daily and delivered to more than 95 million households, tied to an ad-serving footprint representing 88% of U.S. connected TV homes.
Research Brief Exposes File-Transfer Challenges and Opportunities
Legacy solutions don't address overall workflow complexities, especially in the face of partner growth, increased production scale, and disparate storage and workforce locations. This new survey-based research brief highlights the complexity of delivering and tracking file transfers, and provides insights into current industry trends.
Comcast Report Suggests Advertisers Spend Up To a Third of Their Budget on CTV
Advertisers are advised to use a combination of tactics to achieve their goals: Reach more potential buyers with traditional data-driven TV and then use addressable advertising as a tactic to reach those more likely to buy sooner.
Live Streaming Carbon Cuts Are Working, But There's More to Be Done: Blackbird Report
TV production's carbon output in the UK dropped by more than half in 2021, and though some of that is due to production shutdowns, there are clear signs that industry efforts to become more sustainable are working. Still, there's a long way to go, according to a new report from Blackbird.
Telestream Acquires Encoding.com
The addition of Emmy-award-winning cloud media processing platform Encoding.com marks the 13th acquisition for Telestream. Terms of the deal were not disclosed.
Survey: The Business Value of Real-Time Streaming
Real-time streaming at global scale has long been the holy grail for live delivery, and a new Streaming Media survey looks to gain insight into both the current state of real-time streaming and where it's headed in the near future, particularly for sports and betting.
Plex Introduces Discover, a "Google for Streaming TV"
In addition to its own library of free, on-demand movies and shows, Plex is now offering Discover and Universal Watchlist, which allow viewers to find content across streaming services and save it to their personal watchlist
Bitmovin Introduces Stream Lab, an Automated Streaming Testing Platform
Bitmovin's Stream Lab allows for easy testing of streaming experiences across multiple devices and platforms; will debut at NAB
Take the Spring 2022 State of Streaming Survey
Every 6 months, we gauge the state of the streaming industry with a survey looking at monetization, audience sizes, video quality choices, and more. Take the survey and be entered into a drawing for an Oculus Quest 2. Survey closes Friday, May 12!
NFTs Come To Connected TV
"What we've created isn't TikTok or YouTube, it's straight art," says Kevin McCarthy of StreamNFT, which just launched on the Roku Channel Store, bringing non-fungible tokens to your TV set.
Haivision Report Shows Broadcasters Embracing HEVC and 4K
Third annual Broadcast IP Transformation Report highlights how broadcasters are rapidly adopting 4K and HEVC, IP networking, cloud services, and hybrid workflows
Limelight Will Acquire Edgecast; New Company To Be Called Edgio
Limelight Network's all-stock acquisition of Yahoo's Edgecast is valued at $300 million, signal's Limelight's focus on edge delivery and security
MPEG LA VVC Licensing Terms: What Do They Mean for the Streaming Industry?
Who's contributing to the two VVC patent pools, and will the combined royalties accelerate or discourage adoption? We sat down with two industry experts and the CEOs of both MPEG LA and Access Advance to get their insights.
Haivision to Acquire AVIWEST for $22.9 Million
The deal will bring cellular bonding and 5G mobile technology to Haivision's stable of streaming, networking, and encoding solutions
Is FTP Really Dead? Survey Deadline Extended to March 1
We're doing research into the state of file transfer, and we need your input. Just for taking the Media and Broadcast File-Transfer Workflow survey, you'll be entered into a drawing to win a DJI Mini SE drone.
Innovid Announces Acquisition of TVSquared for $160 Million
The combined business brings cross-platform measurement to Innovid's ad-serving and delivery capabilities
Survey: Broadcast TV Is Here To Stay (For Now), But Convergence Is On the Way
As broadcasters, operators, and streaming services work to bring combined service offerings to consumers, they're looking for converged security and content protection solutions. Those are the key takeaways from the latest research from Streaming Media, Help Me Stream, and Intertrust ExpressPlay
Dolby Acquires Low-Latency Streaming Platform Millicast
Millicast becomes the third video-related acquisition in 4 years, and will be available immediately as part of the Dolby.io suite of APIs.
Brightcove Acquires Wicket Labs
The acquisition will give customers greater insights into content and subscriber analytics