2013 Online Video Executive Prediction: AllDigital
“To think creatively, we must be able to look afresh at what we normally take for granted.”
Technology has a magical way of constantly reducing the physical size and cost of computing power while constantly expanding in absolute power and applications. After a lifetime of revolutionary advancements, we generally take these benefits for granted.
In the vast domain of broadcast technology, we have yet to see such transformative change. As equipment shrinks from a room full of production equipment to a smart phone, tablet computer or consumer camcorder, media production, distribution and the diversity of content will change radically.
There is a coming opportunity for many new “cottage industries” where, for example, a mom who teaches yoga could become a multimillionaire star and recognized global brand.
We see an opportunity in digital broadcasting where virtually anyone can become a broadcaster, create a digital television channel, and reach a global audience -- for pennies on the dollar -- compared to just five years ago. Instead of millions of dollars in barriers to entry, cottage industries can now compete with Disney, CBS, or other major media brands.
We expect simple connected recording devices, combined with state-of-the-art client software, to drive the technological, economic and new media revolution.
Our goal is to virtualize the digital broadcasting process and technology to empower the people and organizations ready to create the next million and billion dollar brands.
AllDigital is taking a fresh look at digital broadcasting technology without boundaries.
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Leading Executives of the Online Video Industry give their prediction for what's to come in 2013
Brick Eksten, President & CEO of Digital Rapids, predicts what to expect for the online video industry in 2013.
David Stubenvoll, CEO and Co-Founder of Wowza, says the quality of live and on-demand video will evolve in 2013.
Steve Christian, Vice President of Marketing for Verimatrix, says over-the-top video will grow in 2013.
Brad Hunstable, CEO and Founder of Ustream, says content production and distribution costs will drop in 2013.
Nicol Verheem, CEO of Teradek, says 2013 will be an amazing year for the video industry.
Dan Castles, CEO of Telestream, says a one-size-fits-all workflow no longer works.
Nick Balletta, CEO of TalkPoint, says technology will meet ADHD in 2013.
Scott Gaskill, President of Sovee, says we'll see a need for multi-language videos in 2013.
Rob Lipps, Executive Vice President of Sonic Foundry, says libraries of flat video will go interactive in 2013.
Shawn Shadfar, CEO of omNovia, says 2013 will be the year of webcasting.
Eric Burns, Co-Founder and Chief Product Officer for Panopto, says corporate YouTubes will hit a tipping point in 2013.
Greg Pulier, President and Founder of MediaPlatform, says corporate YouTubes will boom in 2013.
Samuel Wasserman, CEO of LiveU, says capturing and transmitting live video in the field is 2013's biggest promise.
Jason Thibeault, Senior Director of Solutions Marking (Digital Media) & Product Manager, Limelight Networks, says workflow consolidation will be huge in 2013.
Jim Janicki, President & CEO of Ignite Technologies, says business video in 2013 will grow tremendously as it becomes easier to use.
Thierry Fautier, Senior Director of Telco & Multiscreen Solutions of Harmonic, says 2013 will bring simplicity, efficiency, and high video quality to multiscreen workflows.
Chance Mason, Executive Vice President Internet Media Division of Haivision, says creating valuable user experiences will be the focus of 2013.
Keith Wymbs, Vice President Marketing, Elemental Technologies, says in 2013, software-based multiscreen video processing infrastructure will dominate the video compression market.
Ben Weinberger, Co-Founder & CEO, Digitalsmiths, on record for where to look for online video revenue in 2013
Jeremy Helfand, Vice President of Video Monetization of Adobe, gives his prediction for what's coming down the pipe in 2013.
Philip Nelson, Senior Vice President of Artist and Media Relations at NewTek, says portable devices are the wave of the future.
Tom Wilde, CEO of Ramp, says 2013 will be the year of the second screen.