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How to Select a Cloud Encoder, Learn the Different Types

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For companies looking to push their video encoding offsite, the first step is learning the various types of cloud encoders available. At the recent Streaming Media West conference in sunny Huntington Beach, California, StreamingMedia.com contributor Jan Ozer gave a master class is cloud encoding.

"There's a lot of different encoding models for cloud encoding," Ozer began. "One end of the spectrum—any encoding tool could be a cloud encoder, right? Because you can lease your own cloud computer and then install an encoder up there, and then you've got a cloud encoder. So that's one end of the spectrum where you could install Apple Compressor in a cloud instance and then that would be cloud computing."

While that's a possibility, that's not what most people think of when they talk about cloud video encoding.

"The more traditional application is software-as-a-service, and this is where you upload your file to a service and they handle everything," Ozer said. "You do nothing but upload a file—here's your encoding presets and they produce for you. This is the biggest category. A lot of direct companies—Encoding.com, Zencoder. There are some that are starting to integrate with Amazon to become an Amazon service, so you buy the service from Amazon like you would other functions, and that's Telestream Vantage's approach."

But that's not all. Elemental has introduced encoding in a platform-as-a-service model. To find out what that means and hear more on choosing an encoder, watch the video below and download Ozer's presentation.

 

HOW TO: Choosing a Cloud Encoder

This session describes what cloud encoding is and how it works for both live and on-demand applications. Learn the types of applications that work well with cloud encoding and the factors to consider when choosing an on-demand and live cloud encoding service. The presentation also includes qualitative and performance results from recent reviews of some of today’s leading cloud based encoding platforms, including Amazon, Encoding.com, Elemental Cloud, and Zencoder.

Jan Ozer, Principal - Doceo Publishing

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