Unicorn Media and EC Suite Partner to Deliver Real-Time Video Analytics
UMedia Analytics to provide EC Suite Customers and Affiliates with New Audience Insight
Tempe, AZ(23 Jun 2010)
Unicorn Media, Inc., a leader in online video platform tools and technology, today announced it has partnered with EC Suite, a global e-commerce, hosting and CDN solutions provider, to distribute UMedia Analytics to EC Suite customers and affiliates. Through this partnership, EC Suite will augment its global e-commerce and delivery services with Unicorn's real-time cloud analytics to enable its users to benefit from highly-detailed and actionable reporting data. Providing access to this level of real-time information will support EC Suite customers in driving profitability for their online media businesses.
Unicorn's Media-as-a-Service solution offers a comprehensive suite of video publishing and management tools for distributing media to any IP-enabled device, with services available as both a turnkey solution or as stand-alone components. A key element of the Media-as-a-Service offering, UMedia Analytics will be integrated into the robust EC Suite service offering to provide EC Suite clients with detailed reporting tools unlike any other in the industry. Under this partnership, Unicorn Media has chosen EC Suite as a strategic datacenter partner for their distributed video management applications and will also take advantage of EC Suite's Channel Partner & Reseller Program, allowing them to benefit from a full suite of e-commerce products and services.
"We recognize that today's online businesses are increasingly using video and rich media content to drive revenues. This strategic partnership with Unicorn Media helps them quickly realize what is working, and ultimately assists with maximizing the monetization of their content," said Walter Hirsekorn, Director of Business Development, EC Suite.
EC Suite offers several different rich media monetization models to help clients and partners like Unicorn Media meet different business needs including pay-per-view, on-demand, video e-mail, and more. UMedia Analytics can be applied to any of them for maximum audience insight.
"EC Suite is a proven leader in the e-commerce industry. It was a natural choice for us to use their Phoenix facilities as a primary hub and application center and we are pleased to partner with them as a reseller for our analytics tools. We see this as a long-term, strategic relationship," says Erik Gabler, Vice President, Strategic Accounts for Unicorn Media.
Unicorn's suite-of-services includes video management tools such as transcoding, content management and syndication, that make the distribution of content to any IP-enabled device less time consuming and less expensive, enabling content owners to reach even more audiences. In addition, Unicorn's service offering also includes its patent-pending UMedia Analytics technology which provides real-time actionable information, giving clients the ability to truly understand their audience across multiple platforms, and make decisions that affect their bottom line.
About EC Suite
EC Suite is a leading provider of e-commerce, content protection, wholesale IP transit, CDN, streaming, colocated and managed hosting, affording Tier 1 Networks since 2002. Marked by continual growth, proven reliability, innovative security and 24/7 customer service, EC Suite has proven repeatedly to be the savvy choice for businesses worldwide. EC Suite is headquartered in Tempe, Arizona. For more information, please visit www.ecsuite.com.
About Unicorn Media, Inc.
Unicorn Media, Inc. has developed groundbreaking video workflow solutions that change the way content owners deliver their media assets online. With a focus on publisher profitability, Unicorn lowers the costs of video management and improves revenue generation capabilities through actionable real-time information. The flexible Media-as-a-ServiceÔ architecture enables Unicorn Media customers to choose the services that best suit their needs through its comprehensive video platform or by augmenting their existing system with individual components. With real-time cloud analytics for understanding audiences and dynamic media synchronization for delivering content to any online destination or Internet-connected device, Unicorn Media has revolutionized the process for running a profitable online media property. Founded by Limelight Networks founding CEO, Bill Rinehart, and headquartered in Tempe, AZ, privately held Unicorn Media, Inc. has offices in Los Angeles, San Francisco, Chicago and London. For additional information, please visit: http://www.unicornmedia.com