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Sonic Foundry Partners with UBTech to Live Webcast Annual Educational Technology Conference

Mediasite to stream keynotes and all sessions live to a remote audience

Las Vegas, Nev.(11 Jun 2012)

UBTech Booth #301 — Sonic Foundry, Inc. (NASDAQ: SOFO), the trusted market leader for lecture capture, enterprise and event webcasting, today announced the company will once again use the Mediasite platform to webcast all sessions of UBTech 2012, formerly EduComm, held June 11 to 13 in Las Vegas, Nevada.

UBTech is higher education’s fastest growing technology and leadership event with more than 1,000 campus visionaries in attendance from 400 colleges and universities nationwide. This is the ninth consecutive year Sonic Foundry has partnered with UBTech, and the second year all sessions will be streamed live to an online audience, including the keynotes and six concurrent program tracks, plus the recording, for on-demand delivery, of four Pre-Conference Summits.

UBTech will also be streamed via Mediasite 6 for the first time this year, allowing attendees to watch conference sessions on their mobile devices. The program, which will also be available on-demand for registered attendees, focuses on teaching and learning technologies, campus networks and infrastructure, facilities planning and design, financial services and marketing institutions.

“We’re excited to again be live streaming UBTech via Mediasite 6, making our conference even more accessible for online attendees since they can now view content on any mobile device,” said Stephanie Martinez, CIO of University Business. “We are thrilled to continue our partnership with Sonic Foundry to amplify the impact of UBTech to higher education professionals nationwide.”

Key sessions that will be publicly available post-conference include the three keynote speakers:
• “Higher Ed Needs Different Kinds of Minds
Temple Grandin, professor of Animal Science at Colorado State University
Monday, June 11 – 6:30 p.m. to 8 p.m.

• “It’s Your College: Innovate or Else
Henry Eyring, co-author of “The Innovative University: Changing the DNA of Higher Education from the Inside Out”
Tuesday, June 12 – 11:45 a.m. to 12:45 p.m.

• “Apple, Google, Amazon and Facebook: The New Masters of the Higher Ed Universe?
Farhad Manjoo, technology journalist and author
Wednesday, June 13 – 11:15 a.m. to 12 p.m.

Sean Brown, vice president of education for Sonic Foundry, will also present a session, “Reaping the Benefits of Lecture Capture: Large Scale ROI for Large Scale Deployments,” from 8 a.m. to 8:40 a.m. Tuesday, June 12.

The conference will be webcast via Mediasite by Sonic Foundry, the leading webcasting platform for lecture capture, enterprise webcast and hybrid events. The patented Mediasite webcasting and content management system quickly and cost-effectively automates the capture, management, delivery and search of live and on-demand streaming videos and rich media presentations that combine video with slides.

About Sonic Foundry, Inc.
Sonic Foundry (NASDAQ: SOFO, is the trusted market leader for enterprise webcasting and lecture capture, providing video communication solutions for education, business and government. Powered by the patented Mediasite webcasting platform and Mediasite Events group, the company empowers people to transform the way they communicate online, using video webcasts to bridge time and distance, accelerate research and improve performance. Product and service names mentioned herein are the trademarks of Sonic Foundry, Inc. or their respective owners.